Comment Re:Bad PR Risk (Score 1) 356
They were getting some pretty decent publicity before the name change. The cover of last month's issue of Game Informer had Red Steel and the controller on the cover (I know some people hate GI, but I'm only using that as an example).
The publicity from the name change is on the whole more negative than positive. I'm not sure what this type of publicity gets them, other than people knowing that the console exists, and that it has a weird name. I'm pretty sure they could have gotten this amount of publicity by keeping the Revolution moniker and running a few commercials; sure it would have been more expensive, but they are going to market this thing anyway, so the cost is not an issue.
I'm not anti-Nintendo (I own a 'Cube), so I want them to succeed as much as the next person. I just question the necessity of this move, in that the console has so much going for it. Here's hoping they rock it at E3 and prove me wrong.
The publicity from the name change is on the whole more negative than positive. I'm not sure what this type of publicity gets them, other than people knowing that the console exists, and that it has a weird name. I'm pretty sure they could have gotten this amount of publicity by keeping the Revolution moniker and running a few commercials; sure it would have been more expensive, but they are going to market this thing anyway, so the cost is not an issue.
I'm not anti-Nintendo (I own a 'Cube), so I want them to succeed as much as the next person. I just question the necessity of this move, in that the console has so much going for it. Here's hoping they rock it at E3 and prove me wrong.
