Comment Re:25 years and counting... (Score 2) 286
Thats great. Obviously you are the minority given advertising is still prevalent everywhere. Ad agencies expect low single digit % responses, otherwise they are happy to get into people minds for later sales.
Except that the open secret is that advertising doesn't work.
There were a couple of Freakonomics episodes about it that I found pretty interesting. Does Advertising Actually Work? (Part 1: TV) and Does Advertising Actually Work? (Part 2: Digital).
Basically, advertising has never been especially effective, and digital advertising is little more than a scam borderline on protection racket run by Google and Facebook (who combined make up almost 60% of all digital ads). It's a house of cards that's just waiting to collapse. Google knows it, and that's probably partially fueling this current adblock-block push to get people to sign up for Youtube Premium.