Comment They want me on their site right? (Score 2, Insightful) 450
The quickest way to get me off your site/article is by making me watch an ad before the video starts. I don't like watching videos when I could just read an article in general, but something occasionally seems interesting enough that I click play. As soon as I see the 'your video will begin in 15 seconds' or hear some ad start, I close the tab and move on. I understand that ads are needed for some sites to generate revenue, but you've got my attention for _seconds_ so when I have to spend any length of that time watching a commercial I just move on.