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Comment Marketing Dipshits Do That On Purpose (Score 4, Insightful) 252

Marketing types love acronyms because ...

1) You don't know what it is, therefore they have the power because you have to ask them WTF they are talking about.

2) It presents an opportunity to explain what it is.

3) A new acronym is an exciting new concept!!! New word!

4) The feel of knowing something and being able to talk about something and no one else understanding the private conversation.

5) And some people respond to "magic letters" as being the easy secret they have been waiting for. Agile, ERP, CRM, URANUS, etc.

(In all fairness, if your job is to sell and promote something corporatey, you do need to have methods for getting attention and engaging people. But it seems like there was a Dilbert cartoon on this.)

Comment Re:Liars figure and figures lie (Score 1) 135

I was taking on that $10 billion number, which a hefty piece of it is gaming/casual gaming in-App purchases --- meaning that kids (Clash of Clans, Simpsons Tapped Out, etc.) are using iPhones/iPads instead of a Nintendo DS/Sony Playstation Portable -- which is a shift of leisure activity to Apple. With Candy Crush + company being targeted towards adult casual gaming.

Sure, the mobile app ecosystem is a few times larger than Apple's AppStore revenue.

I wanted to point out were that revenue is going.

Your hockey stick chart http://metakite.com/wp-content... shows this.

Your chart appears to zero out +/- at 6000 apps, 1.3 million apps in the Apple App Store so 1299400 are making almost nothing which is 0.999538 or 99.9538% ...

So "almost 99.999% making 'near zero'" vs. 99.9538% ---- I think I was pretty close!

Comment Security Issues (Score 5, Insightful) 203

"How come such a relatively simple files - something that essentially plays media content - continues to be such a hot-bed of vulnerabilities".

Flash didn't start out as a media player, per se, but an interactive presentation layer for animations and for a while imagined itself as browser-independent web based user interface programming language.

So it is a complex unwieldy beast.

Comment Creation of the consumer market (Score 1) 534

Clearly.

In relatively recent times, there was no true consumer marketplace for computers or mobile phones -- it was business or homework. Microsoft Office, Blackberry (the corporate emails phone), consoles gaining capabilities and rendering the PC gaming segment tiny.

The consumer market emerged, with the decision making behind purchases for that sector being very different and only Apple sought (or had the acumen) to target it effectively.

Business spending is an expense (cheap, functional), consumer spending is an acquisition of a want.

Comment Liars figure and figures lie (Score 5, Interesting) 135

Subtract out the top 1% of pay to play games and quite a different story will reveal itself.

Case in point, Clash of Clans makes $500,000 per day and it is well known that Apple commands the overwhelming majority of mobile app $$$ volume. If you add in the revenue from the top 100 "freemium" pay-to-play games that $10 billion figure is going to shrink very, very quickly.

A handful of Freemium games are the top payouts, with almost the 99.999% of the rest making near 0.

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