IANAL, but I understood that first sale applies to books and records and physical things. However, in the US, embedded software is different. E.g.: the web document
"Court rules that copyright “first sale” doctrine does not apply to pre-installed software that was licensed to OEMs" has "In a recent decision from the U.S. District Court for the Northern District of California, the court ruled that the first sale doctrine did not apply to copies of software that are pre-installed on a computer and sold by the original equipment manufacturer with the computer itself. In Adobe Systems v Hoops Enterprise LLC "
IANAL, but IMO a number of things in the US are still different regarding licensed-not-sold software vs physical objects.