Meta scores worst on GenAI data privacy ranking

spatwei writes: Meta AI was ranked worst for data privacy among nine AI platforms assessed by Incogni, according to a report published Tuesday.

Mistral AI’s Le Chat was deemed the most privacy-friendly generative AI (GenAI) platform, followed closely by OpenAI’s ChatGPT.

The GenAI and large language model (LLM) platforms were scored by Incogni based on 11 criteria grouped into three main categories: AI-specific privacy issues, transparency and data collection.

The “AI-specific privacy” ranking mostly covered how users’ prompts and data are used in training AI models, as well as the extent to which user prompts are shared with third parties.

Incogni said its researchers gave the criteria in this category significant weight compared to criteria involving non-AI-specific data privacy issues.

While Google Gemini was ranked as the second most privacy-invasive AI platform overall, it ranked best compared with other platforms for AI-specific issues.

While Gemini does not appear to allow users to opt out of using its prompts to train models, Google does not share prompts with third parties other than necessary service providers and legal entities.

By contrast, Meta, which scored second-worst in this category, shared user prompts with corporate group members and research partners, while OpenAI, which scored third-worst, shared data with unspecified “affiliates.”