185357 story Online Reputation Is Hard To Do 224 Posted by kdawson on Sunday June 03, 2007 @05:15PM from the to-say-nothing-of-trust dept. Symblized writes "A new article from InformationWeek argues that not only does the Web need ways to verify identity, it also needs better ways to measure reputation . The article uses Digg, Wikipedia, and eBay as examples and muses whether their models could be applied more widely. There's also a profile of Opinity, a company that tried to introduce a reputation system and didn't make it. Choice quote from a source in the article: 'The idea of a transferable, semantic reputation is identity nirvana.'"