Best Website Optimization Tools for Mac of 2024

Matomo, the most popular open-source web analytics platform is used on more than 1.4 million websites across 190 countries. It has been translated into more than 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. There are two hosting options available for it: cloud and on-premise. Cloud simplifies the installation process, while On-Premise allows you to install the PHP/MySQL software on your own server. This gives you maximum flexibility. This web analytics and conversion optimization tool is premium and offers a wide range of features, including heatmaps, sessions recordings and goals.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

The first automated, non-configuration business intelligence and personalization automation engine. Track and analyze auto-detected goals for business and see how they translate for different user profiles. One line of code is all it takes to create a cloud-based framework that gives you the tools to grow your company. The first automated, non-configuration business intelligence and personalization engine. Twik matches visitors automatically with the most relevant variants to maximize conversions. No data science or maintenance necessary - simply launch your variants and Twik will take care of the rest. Edit your site and create variations, without having to change your site code. Your marketing team can work without influencing your dev' team. Automated scoring of site menu items, product catalogues and sales can maximize sales. You can use twik's magic and create a unique version for each visitor to your site with the ultimate goal to increase sales.

RankingCoach is a complete digital marketing tool for small businesses. This app covers all aspects of online marketing. It can help you improve your search rankings, create high-performing Google Ad Campaigns to increase traffic and leads and manage social media profiles, reviews, and local directory presence. You can also monitor competitors and market conditions. This can be done by small business owners in a matter of minutes each week. It will help boost their business, attract new clients, and keep them ahead of the rest. The App's Facebook-like feed with local market information and competitor analysis makes online marketing engaging and simple to understand. Even for those with no experience in Digital Marketing, it is possible to start a business.

Plerdy – Multifunctional SaaS solution to improve conversions on websites. Heatmaps - We can see exactly where clicks took place on the website. All clicks are recorded and displayed in real-time. This allows you to see how users interact with the website. Popup smart forms - Create and display pop-up forms quickly on your website without the need for a designer or developer. Example: The popup form to collect leads from the website. Offer to users when they abandon shopping cart. - SEO-alerts: This tool continuously analyzes your website's SEO factors and sends you regular notifications about any changes. To determine what can be optimized, it checks keywords, titles and tags. This provides aggregated and on-page statistics that can be used to evaluate your web resource.

CSS HTML Validator for Windows, Mac, and Linux is a fast, powerful, highly user configurable, and easy to use professional web development tool that checks HTML/HTML5, CSS, accessibility, SEO, PHP, XHTML, JavaScript, links, htmx, and more. CSS HTML Validator will give you valuable and customizable advice while alerting you to obsolete, deprecated, and proprietary tags, attributes, and CSS. Make sure that your website visitors do not leave your site because they run into broken links or other problems caused by poorly written HTML and CSS. The latest version of CSS HTML Validator includes updated HTML & CSS support, improved accessibility checking, support for htmx, new editor color schemes, and other updates and improvements. A Batch Wizard in the Pro edition lets you easily validate entire websites and multiple HTML documents by generating a single validation report in HTML format. Try CSS HTML Validator Pro for Windows free for 200 validations or 30 days, whichever comes first. A FREE limited version of htmlval for Mac and Linux is also available.

Framer is an all in one tool that allows teams to design every aspect of the product experience. Framer is a fast and easy way to create a functional prototype. In Framer, interactions are first-class throughout your whole workflow--wireframing, visual design, prototyping, design systems, handoff, and user testing. You can create prototypes in the canvas using animations, transitions and Smart Components to get better feedback from users, useful handoff code for engineers and faster buy-in from stakeholders. Framer is the tool you need to design everything. You can collaborate with your team to create high-fidelity prototypes in minutes. Framer has smart features like drag and drop components and layout tools. It's great to have asynchronous collaboration in your design software, but it can lead to more back-and forth. Framer allows you to rethink collaboration by offering deeper ways for designers and engineers to work together in teams and integrate into existing workflows.

Evolv AI is an automated design thinking platform that understands your experimentation goals, guides you in making effective experimentation decisions, and continuously learns from the outcomes of those decisions.

rioy.ai is an innovative and comprehensive platform designed to help businesses effectively Optimize user experience, Drive growth, and Enhance digital customer experiences riyo.ai unlocks your website's potential with anonymous lead identification, visitor tracking, behavior analysis, live chat, an AI-powered bot, and more. Fuel leads enhance experiences, and gain a digital edge. ▶︎ Analyze: Get Insights and Enhance Your Strategy • Heatmaps: See user interactions and optimize for engagement. • Recordings: Understand behaviour with session recordings, and uncover improvement opportunities. • Dashboard & Reports: Access a dashboard with reports to track metrics and make data-driven decisions. ▶︎ Connect: Unleash the Power of Real-time Engagement • Forms: Gather info from site visitors via customizable forms, creating leads for growth. • Live Chat: Connect effortlessly with your audience, offering instant support and building rapport. • AI-Powered: Personalized customer assistance and automated interactions. ▶︎ Convert: Streamline your Sales Process • Website Visitor Tracking: Monitor visitors and make informed decisions. • Identify Anonymous Visitors: Discover company details for targeted outreach.

MarketMuse is a content intelligence platform that sets the standard for content quality. Our AI-powered platform accelerates your content research, creation, and optimization process so you can publish faster and fearlessly.

Userlytics is a state-of-the-art user testing platform that allows users to quickly run user experience test on any digital asset (sites or apps, prototypes, competitor assets or more) from any device. Userlytics is the only platform that records the screen, audio, and webcam of participants. It also allows unlimited annotations, highlight reels and users/admins to be added. Userlytics also offers card sorting and tree testing, full audio transcriptions and branching logic. It also has dedicated account managers, quality assurance teams, and dedicated account managers to ensure that every result is excellent. You can give Userlytics an opportunity. Create a test with a participant for free in just minutes using code ONEFREE. You will get the results within hours.

Funnel Science®, a conversion tracking app, is very simple to use. It allows you to access all your calls, texts and emails from one place with just one sign-in. This streamlines your business and increases your marketing. It has been proven to increase sales by over 1,000%. Our team of Google Experts is here to help bridge that gap between sales and marketing. Our all-in-one CRM & Call Tracking Software will help you gain a competitive edge over your competitors. Predictive analytics allows you to use data to your advantage.

PhotoBulk is a Mac image editor that can handle a variety of image editing tasks. Our Mac image editing software has all you need: it is your Mac watermark software, image resizer and image compressor, and can even convert images in just a few clicks. PhotoBulk can rename photos on Mac.

IWith your marketing ideas and our machine learning, you can optimize your web site for every single visitor. Simultaneously test all of your most creative marketing ideas to constantly showcase the messaging, content, and experiences that performs best. This is way beyond A/B testing and old-school, rules-based personalization. This is the new standard for high-converting landing pages across your website. This is Continuous Conversion™—and it changes… everything.