Best Free Website Optimization Tools of 2024

Cloudflare is the foundation of your infrastructure, applications, teams, and software. Cloudflare protects and ensures the reliability and security of your external-facing resources like websites, APIs, applications, and other web services. It protects your internal resources, such as behind-the firewall applications, teams, devices, and devices. It is also your platform to develop globally scalable applications. Your website, APIs, applications, and other channels are key to doing business with customers and suppliers. It is essential that these resources are reliable, secure, and performant as the world shifts online. Cloudflare for Infrastructure provides a complete solution that enables this for everything connected to the Internet. Your internal teams can rely on behind-the-firewall apps and devices to support their work. Remote work is increasing rapidly and is putting a strain on many organizations' VPNs and other hardware solutions.

Matomo, the most popular open-source web analytics platform is used on more than 1.4 million websites across 190 countries. It has been translated into more than 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. There are two hosting options available for it: cloud and on-premise. Cloud simplifies the installation process, while On-Premise allows you to install the PHP/MySQL software on your own server. This gives you maximum flexibility. This web analytics and conversion optimization tool is premium and offers a wide range of features, including heatmaps, sessions recordings and goals.

Website Speedy, founded by MakkPress Technologies is the ultimate solution for optimizing your website's load times. This SaaS-based website optimization tool was designed to help users instantly reduce website loading time. The tool uses an automatic script to scan any website for elements that block rendering and rearrange them in order to improve the website's DOM. The website speedy tool optimizes images and other assets on the website for faster loading times across all browsers. It is compatible with major e-commerce platforms such as Shopify Big commerce Squarespace Click funnels Custom Website & Custom website etc.

Mixpanel's mission is to increase innovation. Mixpanel is not only a company but also a service provider for businesses. Companies can use our engagement and analytics product to analyze how users interact, convert, retain, and engage with them in real-time on web, mobile, or smart devices. They can then use this data to improve their products and business. Mixpanel serves more than 26,000 companies in different industries worldwide, including Samsung, Twitter and BMW. Mixpanel is headquartered in San Francisco and has offices in New York City, Seattle, Austin. London, Paris, Barcelona, Paris, London, and Singapore.

Webmaxy Analyzer is a user behavior analytical tool that provides an in-depth analysis of your website visitors. You get various functionalities, like session replays, heatmaps, form analysis, surveys & polls, funnel view, and user insights. By analyzing qualitative data, you can understand your customers better and improve your website conversion rate. With Webmaxy Analyzer, you can make data-driven decisions and refine your business strategies accordingly. WebMaxy Analyzer is used by digital marketers, owners, product marketers, and other decision-makers to make an informed decision. It is simple to use, powerful, and easily integrates with your present tech sack. It helps you find the missing dots in analyzing user behavior. Get qualitative data that improve your web app and website by understanding how your users interact with your website and where they click through heatmaps, you can position your CTAs accordingly. Webmaxy analyzer can help you make data-driven & informed decisions. With Webmaxy Analyzer, you can know and understand your visitors, enhance their website experience and boost conversion rates. Top Features- Behavior Analytics Session Replay Heatmap Form Analyzer User Insight

SE Ranking is a cloud-based, all-inclusive search engine optimization (SEO), platform for webmasters. SE Ranking is intuitive and easy to use. It offers a complete set tools for tracking keyword positions, site auditing and analyzing competitor SEO strategies and PPC strategies. Keyword suggestion and grouping, website rank, backlink monitoring and automated professional reporting. SE Ranking allows users to track their website's keyword ranking across multiple countries, cities and regions. This is done in real-time on Bing, Google and Yahoo.

Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Collect valuable data insights and analyze up to 100,000 keywords or URLs in a single click to improve your SEO strategy. With Marketing Miner, you can quickly detect technical issues on your site, find out which landing pages and keywords bring the most traffic, conduct a comprehensive technical SEO audit and competitor analysis, monitor mentions of your brand and important keywords in your niche, find new link building opportunities to strengthen your backlink profile and develop a successful content marketing strategy. Popular features: - Keyword Research - SEO Audit - Rank Tracking - Competitor Analysis - Brand Monitoring - Link Building - Bulk Data Analysis - API

The first automated, non-configuration business intelligence and personalization automation engine. Track and analyze auto-detected goals for business and see how they translate for different user profiles. One line of code is all it takes to create a cloud-based framework that gives you the tools to grow your company. The first automated, non-configuration business intelligence and personalization engine. Twik matches visitors automatically with the most relevant variants to maximize conversions. No data science or maintenance necessary - simply launch your variants and Twik will take care of the rest. Edit your site and create variations, without having to change your site code. Your marketing team can work without influencing your dev' team. Automated scoring of site menu items, product catalogues and sales can maximize sales. You can use twik's magic and create a unique version for each visitor to your site with the ultimate goal to increase sales.

How fast does your website load? GTmetrix will help you find out how your website performs. We'll reveal the reasons why it's slow, and offer optimization suggestions. We will provide a summary report on page performance. Get a detailed assessment by: PageSpeed and YSlow scores, and recommendations Page Load Details (time and size, number of requests). Different Analysis Options Waterfall, Video, and Report History Register for an alert to be notified whenever your page is underperforming. We will send you an alert with a detailed report so that you can see what happened. You can test your page on an Android device or on more than 20 Simulated Device options. Analyze how you perform with iPhones, iPads and Samsung Galaxy/Note phones, as well as Google Nexus/Pixel smartphones and other popular devices.

A faster page load means a better user experience, better search rank, and more page views. ShortPixel's advanced compression technology reduces the image size without affecting quality. This makes your pages load faster.

Plerdy – Multifunctional SaaS solution to improve conversions on websites. Heatmaps - We can see exactly where clicks took place on the website. All clicks are recorded and displayed in real-time. This allows you to see how users interact with the website. Popup smart forms - Create and display pop-up forms quickly on your website without the need for a designer or developer. Example: The popup form to collect leads from the website. Offer to users when they abandon shopping cart. - SEO-alerts: This tool continuously analyzes your website's SEO factors and sends you regular notifications about any changes. To determine what can be optimized, it checks keywords, titles and tags. This provides aggregated and on-page statistics that can be used to evaluate your web resource.

Reactflow can playback customer activity recordings as a video. You can view, compile heatmaps, funnel analytics, bug reports, console logs, and give feedbacks. This helps you to understand customer pain points and solve them. Free. Each user's Heatmap and Recording can be used to improve the user experience, interface and user journey. It can be used to identify and fix 404 errors as well as debug errors. To provide the best experience, call to action buttons can also be improved. What makes visitors abandon their carts or leave? Reactflow lets you see exactly what your visitors are doing on your website. It also allows you to identify what needs to change. Session replay can be used to record visitor activity and interaction on your website. Reactflow provides you with actual session activity, which is a far cry from traditional web stats and plugins that show you the path of your visitors.

The Hexometer™, an AI-based monitoring service, periodically scans your website for over 2800 data points to ensure that your digital assets are in perfect condition. The monitoring service constantly monitors your website and will notify you if there is any damage. It will also provide tips and tricks to improve your website's hygiene and ultimately, your online visibility.

FastPixel, an all-in one WordPress plugin, is designed to speed up your website. This plugin has a lot of features that work in the background. It allows for automatic optimizations, without users having to navigate complicated settings. It is easy to use and configure, so your pages will start loading faster in minutes.

Linkz.ai automatically generates hyperlink previews within your website. Make your website visitors happy & engaged, so that they have no reason to leave Install Linkz.ai in 2 minutes and instantly enrich your website with immersive hyperlink previews. Linkz.ai previews help your visitors to get context from linked content without bouncing between browser tabs, and most importantly, without leaving your site. Linkz.ai features 💬 Link auto-previews popups work on all types of hyperlinks 📺 Media auto-preview - hyperlinks to YouTube, TikTok, Typeform, Prezi & other embeddable products open within your site 📱 Mobile-friendly link auto-previews 🛠 2-minute installation ⚙️ Easily control on which parts of the website display auto-previews 🎨 Light/Dark mode & custom styling 📰 Third-party article preview

OpenWidget, a free widget plugin for your website, allows you to increase customer engagement and create consistent customer journeys by using the essential tools that are available right out of the box. Contact Card: Your customers can leave you a message, which will be sent directly to your email. - FAQ module that provides instant answers to common questions. - Product Cards that display all your hot deals or new releases. All of these features are free and you can save time and effort by using AI-enhanced products for onboarding and configuration. You can use that time to improve your customer service or close more sales.

SocialBoard was created to collect all the user-generated content that our marketing team had worked hard to create. We also noticed that most social aggregators are too complicated to use and have too many features. We are able to adapt. Our product is simple, but it's powerful underneath. Collect Connect your social account. Start showing posts. Curate your feed to ensure that your posts are displayed in the way you want. Embed the feed to your website. We are trusted by great brands to keep their websites current. Instant access to user-generated content and social media.

Smart compression of images WordPress plugin & API Automated. Protects your data. Ideal for editors, photographers, and bloggers. Optimus focuses on data protection and aims to compress images without loss. Simply put, the visual appearance of treated images doesn't change. The plugin reduces the original image as well as all preview images for an uploaded motif. A key difference between desktop and online optimization tools is that Photoshop, ImageOptim and TinyPNG only deal with the original images. Thumbnails are generated only when an image is uploaded to WordPress. Optimus compresses all previews as well (=thumbnails). Reduced file size without affecting the image quality.

Get started with imghaste.com. Get your images optimized and made available in 500+ pops around world. No coding knowledge is required. Our Image experts can optimize your website and mobile apps to the max. Edge Servers around the globe provide faster content delivery. imghaste.com comes standard with a Plug & Play Service worker. This will take care of all the details. WebP, Client Hints. Size reduction. Effective Connection Type. Progressive JPEGs. Interlaced PNGs. We won't use URL Rewrite on our end. No extra fees from BOT traffic. No more 404 errors in your Images. All benefits are retained for your actual users only. Use the power of Client Hints to ensure that your images are displayed at the correct dimensions. We can offer you an enterprise-level solution for your website with the help of Service Workers at a cost of $$

Optimole reduces the weight of your images while still looking great! Optimole is the all-in-one solution for image optimization for WordPress & beyond. It processes your images instantly and is completely cloud-based, so it won't strain your server. Optimole automatically optimizes your images. Selects the best image size for the browser and viewport of the visitor. Serves images via a fast image CDN . To display images, lazy loading is used. The slider allows you to switch between the original image and the optimized version. Optimole processes images and reduces their size (how much space they take up on your website server), without compromising quality. Images account for 60% of the average webpage's load time. Optimizing images can make your site load twice as fast by optimizing them.

reSmush.it provides image optimization via a free API. reSmush.it can be used on any CMS, such as Wordpress or Drupal. Moreover, reSmush.it has been implemented on the most common CMS such as Wordpress, Drupal, or Magento. It is still completely free!

Full-scale analytics for your online company. Capturly focuses on the two main driving forces of online business: retention and conversion. We make it easy for you to understand all the data so that you can make the best business decisions. Find out what sections of your website are most popular and what is missing. Based on real user interactions, you can make better decisions. Get your business moving in the right direction. Capturly's web-based analytics platform allows you to spot important trends right away. All of your web analytics metrics are at your disposal. Product analytics allows you to see how visitors interact with your website. All data that is important can be collected in one place to provide real business insights. You can watch and analyze the usage of your website by your visitors. Find out what features and contents grab their attention. This is the first step to optimizing your conversion rate!

CSS HTML Validator for Windows, Mac, and Linux is a fast, powerful, highly user configurable, and easy to use professional web development tool that checks HTML/HTML5, CSS, accessibility, SEO, PHP, XHTML, JavaScript, links, htmx, and more. CSS HTML Validator will give you valuable and customizable advice while alerting you to obsolete, deprecated, and proprietary tags, attributes, and CSS. Make sure that your website visitors do not leave your site because they run into broken links or other problems caused by poorly written HTML and CSS. The latest version of CSS HTML Validator includes updated HTML & CSS support, improved accessibility checking, support for htmx, new editor color schemes, and other updates and improvements. A Batch Wizard in the Pro and Enterprise editions lets you easily validate entire websites and multiple HTML documents by generating a single validation report in HTML format. Try CSS HTML Validator Pro for Windows free for 200 validations or 30 days, whichever comes first. A FREE limited version of htmlval for Mac and Linux is also available.

You can easily upgrade your website without programming. Elfsight widgets are used by over 300,000+ website owners to increase their sales, engage visitors, collect lead and more. Ready-to-use solutions will save you time and money and help you grow your business faster. You can choose a widget to suit any goal on your website. You can increase visitor engagement, boost conversions and generate leads. Our intuitive editor makes it easy to customize your widget in just a few clicks. It takes only seconds to embed it on your website. You can monitor the widget's most important metrics and check its performance to see its true value to your website. You can save your time. Our widgets will handle all your website tasks. You can embed content from Instagram, Facebook and Twitter into your website. Your website can display customer reviews from Facebook and Instagram, Yelp. TripAdvisor, Yelp. Allow visitors to chat with you using their preferred messengers (Facebook, WhatsApp), right from your website.

TinyPNG uses clever lossy compression techniques in order to reduce the file size for your PNG files. The data is stored in fewer bytes by decreasing the number of colors within the image. Although it is almost invisible, the effect can make a huge difference in file size. Because PNG can store partially transparent images, it is the most widely supported format. Although the format uses compression, files can still be large. TinyPNG can shrink images for your sites and apps. It will load faster and use less bandwidth.