Best Web Analytics Software for Datazoom

New Relic's web analytics solutions offer an all-in-one platform for assessing and enhancing the performance and user experience of your enterprise website. With a unified data system that consolidates telemetry data from web servers, we provide robust full-stack analysis tools, delivering valuable insights into website traffic, user interactions, and performance metrics. Built for large-scale enterprises, New Relic enables real-time monitoring, automated alerts, and customizable dashboards, helping you proactively oversee and optimize your site to boost user engagement and increase conversions. Streamline web analytics, improve operational efficiency, and gain actionable insights with New Relic's cutting-edge web analytics solutions, tailored to meet the demands of enterprises.

Looker reinvents the way business intelligence (BI) works by delivering an entirely new kind of data discovery solution that modernizes BI in three important ways. A simplified web-based stack leverages our 100% in-database architecture, so customers can operate on big data and find the last mile of value in the new era of fast analytic databases. An agile development environment enables today’s data rockstars to model the data and create end-user experiences that make sense for each specific business, transforming data on the way out, rather than on the way in. At the same time, a self-service data-discovery experience works the way the web works, empowering business users to drill into and explore very large datasets without ever leaving the browser. As a result, Looker customers enjoy the power of traditional BI at the speed of the web.

Understand your customers like never before. Google Analytics provides free, powerful tools to analyze your business data in one centralized platform. Google Analytics 4 (GA4) is the latest evolution of Google’s analytics solution, offering a more detailed and holistic view of user behavior across websites and apps. Designed with privacy at its core, GA4 uses event-based tracking for greater flexibility and precision in data collection. It features advanced capabilities such as cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses uncover key customer insights and make informed decisions. With seamless integration with Google Ads and customizable reports, GA4 enables businesses to optimize their strategies while staying compliant with privacy standards.

Create products that lead to outcomes Amplitude is a product intelligence platform that helps teams engage, convert, and retain customers. Amplitude is a tool that helps teams build digital products. It allows them to better understand customer behavior, deliver better experiences, and retain more customers. Get a better understanding of your customers' experiences with your digital products. Teams can ship faster, measure impact and visualize user journeys. Personalize product experiences to increase engagement, conversion, loyalty. Product intelligence provides teams with the data and insights they need in order to create great product experiences. It can also be done at scale. Self-service analytics can be used to analyze what happens and why. To make quick changes, align on decisions and integrate your existing workflows and tech stack.