Yahoo DSP Reviews

Campaign Manager 360 is a web-based advertising management system for agencies and advertisers. It allows you to manage your digital campaigns on both mobile and websites. It includes robust features for ad serving and targeting, verification, reporting, and reporting. Trafficking allows you to manage creatives and run ads campaigns. Reporting allows you to view traffic data for ads through Campaign Manager 360. It organizes campaign performance data and makes it more useful. Create and run custom reports. Standard, floodlight, path-to-conversion (P2C), reach, cross-dimension reach and subtypes are all available. Get insight into user interaction patterns and learn how specific channels contributed to your conversions. Reporting's verification tab allows you to check the overall behavior and effectiveness of your ad impressions. Learn more about geo-targeting, tagging, and content verification.

Simpli.fi's flagship product, the Simplic.fi Programmatic Market Platform, allows for the efficient purchase and targeting of impressions on multiple real time bidding (RTB), advertising exchanges. Simpli.fi allows programmatic marketers to use unstructured data in order to extract unlimited value out of mobile and display advertising. Simpli.fi allows marketers to target, optimize and report on display campaigns at individual data elements. This is similar to local advertisers who can pay for performance search. This increases accuracy and eliminates waste. Simpli.fi is a programmatic marketing solution that's specifically designed for unstructured data. Simpli.fi is the only programmatic marketing solution that uses unstructured data technology. Many of our competitors use generic technology from another vendor. Simpli.fi offers DSP and DMP as well as SSP.