Verfacto Description
Verfacto is an analytical solution for data-driven marketing. It automatically analyzes eCommerce data to generate insights that improve the performance of digital marketing. You already pay for traffic, so make the most of it!
- Increase conversion rates with data-driven marketing on-site
- Use behavioral insights to better understand your customers and predict what they will purchase and how much they will spend.
Smart cross-sell and upsell strategies can help you sell more.
Identify the best acquisition channels for you.
- Manage the impact of discounts and create data-driven discount strategies that increase customer retention and revenue.
- Use AI customer segmentation to tailor communication with customers
Verfacto Alternatives
TrafficGuard
With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success.
Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS).
This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your:
Google Search (PPC) campaigns
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Affiliate spending
Social media advertising
In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.
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Google Cloud BigQuery
BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises.
Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.
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B2Metric
A customer intelligence platform designed to aid brands in examining and forecasting user behavior across various channels is essential for modern marketing strategies. This platform enables swift and precise data analysis, allowing businesses to uncover behavioral patterns and trends for informed decision-making, leveraging the capabilities of AI and machine learning. B2Metric seamlessly connects with a wide array of data sources, including commonly used databases, to facilitate comprehensive insights. By predicting customer churn, brands can enhance their retention strategies and implement timely preventive measures. Additionally, customers can be categorized into specific segments based on their behaviors, attributes, and preferences, thus allowing for more targeted marketing initiatives. The refinement of marketing strategies through data-driven insights boosts performance, enhances targeting precision, personalizes customer interactions, and optimizes budget allocation. Furthermore, creating tailored marketing efforts and optimizing touchpoints leads to distinctive customer experiences. With AI-driven marketing analytics, businesses can effectively reduce user churn while fostering growth. By identifying customers at risk of leaving, companies can devise proactive retention strategies utilizing sophisticated machine learning algorithms, ultimately ensuring sustained engagement and loyalty. This comprehensive approach to customer intelligence empowers brands to thrive in an increasingly competitive landscape.
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Heap
Heap serves as an all-encompassing digital analytics platform that equips companies with a thorough comprehension of their customers' experiences. By seamlessly tracking every user interaction on both web and mobile interfaces, Heap delivers practical insights aimed at enhancing conversion rates, customer retention, and overall user satisfaction. Utilizing sophisticated data science techniques, the platform pinpoints areas of friction and potential growth, empowering businesses to swiftly make informed, data-driven choices. Featuring robust functionalities such as session replays, heatmaps, and AI-enhanced insights, Heap allows organizations to analyze and refine user behavior throughout each interaction. This holistic approach ensures that businesses can continuously adapt and evolve their strategies to meet customer needs effectively.
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Pricing
Pricing Starts At:
€99 per month
Free Trial:
Yes
Integrations
Company Details
Company:
Verfacto
Headquarters:
Switzerland
Website:
www.verfacto.com
Media
Verfacto: Audience overview
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
In Person
Customer Support
Online Support
Verfacto Features and Options
Marketing Analytics Software
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
Verfacto Lists
Verfacto User Reviews
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