Spiceworks Ziff Davis (SWZD) Description
SWZD's Intelligent ABM allows you to plan and execute a more efficient conversion-powered ABM strategy using best-in-class data. SWZD and Aberdeen have joined forces to offer B2B tech sellers unparalleled scale, quality, and diversity of data. Combining SWZD's first-party data insights and Aberdeen's third party data insights, you can now see the entire buying group - from the boardroom down to the server rooms. This actionable intent data can be used to identify, prioritize and engage accounts based on actual buying propensity. Marketing & Sales teams will now be able to guide their account-based marketing programs with precision thanks to built-in features such as target account prioritization, data appends and lookalike expansion.
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Integrations
Company Details
Company:
Spiceworks Ziff Davis
Year Founded:
2020
Headquarters:
United States
Website:
swzd.com
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Product Details
Platforms
Web-Based
Spiceworks Ziff Davis (SWZD) Features and Options
Account Based Marketing Software
Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification
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