Identity Matrix
Identity Matrix helps you increase revenue while spending less. The platform identifies 70% of US web visitors at a person-level. Set up page intent and lead scoring rules, then store them directly in your CRM for direct outreach.
With person-level attribution, market-leading contact information, and a full view of the customer journey, Identity Matrix helps you solve marketing's toughest questions:
1. Where is your best traffic coming from?
2. What does the customer journey look like - step by step?
3. How can I contact high-intent, in-market leads?
With upcoming GenAI features to help with customer journey analysis, conversion rate optimization suggestions and more, Identity Matrix is the data provider your competitors are switching to.
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DataBuck
Big Data Quality must always be verified to ensure that data is safe, accurate, and complete. Data is moved through multiple IT platforms or stored in Data Lakes. The Big Data Challenge: Data often loses its trustworthiness because of (i) Undiscovered errors in incoming data (iii). Multiple data sources that get out-of-synchrony over time (iii). Structural changes to data in downstream processes not expected downstream and (iv) multiple IT platforms (Hadoop DW, Cloud). Unexpected errors can occur when data moves between systems, such as from a Data Warehouse to a Hadoop environment, NoSQL database, or the Cloud. Data can change unexpectedly due to poor processes, ad-hoc data policies, poor data storage and control, and lack of control over certain data sources (e.g., external providers). DataBuck is an autonomous, self-learning, Big Data Quality validation tool and Data Matching tool.
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ZoomInfo Sales
Boost your efficiency, expedite your sales pipeline, and unlock unprecedented revenue potential with ZoomInfo Sales. Create a comprehensive account universe tailored to your Ideal Customer Profiles and connect with decision-makers using an expansive B2B contact database featuring over 65 million direct dial numbers and more than 150 million verified email addresses. Pinpoint and engage prospects early in their purchasing journey by monitoring companies that are actively researching solutions similar to yours online. Discover and reach out to decision-makers from organizations that have shown interest in your business website. Assess customer communications, including calls, meetings, and emails, to implement process enhancements that positively affect your financial outcomes. Develop and implement multi-touch sales strategies utilizing our integrated phone dialer and email solution. Accelerate your sales cycle with ZoomInfo Chat, a user-friendly, data-driven chatbot tool designed for efficiency. Additionally, establish real-time lead notifications to interact with the most suitable buyers, or automate the lead qualification process to allow your internal team to focus on high-impact activities. With these tools, you'll not only streamline operations but also create a more agile sales environment.
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Data8
Data8 provides an extensive range of cloud-based solutions focused on data quality, ensuring your information remains clean, precise, and current. Our offerings include tailored services for data validation, cleansing, migration, and monitoring to address specific organizational requirements. Among our validation services are real-time verification tools that cover address autocomplete, postcode lookup, bank account validation, email verification, name and phone validation, as well as business insights, all designed to capture accurate customer data during initial entry. To enhance both B2B and B2C databases, Data8 offers various services such as appending and enhancement, email and phone validation, suppression of records for individuals who have moved or passed away, deduplication, merging of records, PAF cleansing, and preference services. Additionally, Data8 features an automated deduplication solution that seamlessly integrates with Microsoft Dynamics 365, allowing for the efficient deduplication, merging, and standardization of multiple records. This comprehensive approach not only improves data integrity but also streamlines operations, ultimately supporting better decision-making within your organization.
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