Primer Reviews

Primer Description

You can't do ABM if you only use a few channels. Primer makes targeting audiences easy across Meta, Google and LinkedIn, email and phone. Primer is the engine behind today's most effective growth teams. Transform target accounts into audiences that can be used across channels. Transform your ICP list or account list into audiences that you can use on all major channels. Meta, Google and LinkedIn audiences are synchronized with a match rate of 40-90%. Add direct dials and work emails to these audiences for sales. You can't get the same visibility through IP-targeting or LinkedIn. You can see who is in your audience, right down to the name, LinkedIn URL, and job title. Measure the impact your audience has on the sales pipeline. Make informed decisions, and iterate until you see diminishing results. Add contacts with verified direct-dial phone numbers to Salesforce.