Alternatives to Master Metrics

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

Triple Whale consolidates all metrics from all your tools and puts them in your pocket. We simplify, inform, and save you time. We integrate eCommerce and marketing data from all your favorite apps so you don't have to switch between tabs and apps. All your data can be tracked, tested, and interpreted. Data backing your decisions makes it easier to make informed decisions. AI is being developed to reduce errors and improve your operations across all your tools. You can quickly gain insight into what is working and what isn't, so that you can strategize, optimize, and maximize growth. Get to know all about your customers' spending habits. Forecast and track your most important D2C metrics. You can send daily, weekly, or monthly reports to everyone in the company. You can choose from a template or create your own metrics. Wondering how a 0.5% increase in your conversion rate could affect your profit? Our calculator uses your data for real insight. You can adjust your dashboard to make it work for you and your team.

Adverity is the fully-integrated data platform for automating the connectivity, transformation, governance and utilization of data at scale. Adverity is the simplest way to get your data how you want it, where you want it, and when you need it. The platform enables businesses to blend disparate datasets such as sales, finance, marketing, and advertising, to create a single source of truth over business performance. Through automated connectivity to hundreds of data sources and destinations, unrivaled data transformation options, and powerful data governance features, Adverity is the easiest way to get your data how you want it, where you want it, and when you need it.

Improvado, an ETL solution, facilitates data pipeline automation for marketing departments without any technical skills. This platform supports marketers in making data-driven, informed decisions. It provides a comprehensive solution for integrating marketing data across an organization. Improvado extracts data form a marketing data source, normalizes it and seamlessly loads it into a marketing dashboard. It currently has over 200 pre-built connectors. On request, the Improvado team will create new connectors for clients. Improvado allows marketers to consolidate all their marketing data in one place, gain better insight into their performance across channels, analyze attribution models, and obtain accurate ROMI data. Companies such as Asus, BayCare and Monster Energy use Improvado to mark their markes.

Camphouse simplifies the complexities of marketing campaigns by centralizing data, optimizing workflows, and providing real-time insights. With features such as automated media planning, performance tracking, and AI-driven recommendations, Camphouse helps marketing teams enhance collaboration and make informed decisions. The platform’s single source of truth for campaign data ensures visibility across global and local efforts, reducing inefficiencies and boosting productivity. Customizable for any business size, Camphouse enhances the impact of marketing initiatives by offering powerful tools for campaign tracking, reporting, and optimization.

It’s Marketing Magic. The power to create, manage and share branded content. Instantly. • Bring on the magic. Build and deliver quality, on-brand marketing in no time at all. • Power up your team. More efficient marketing means more time to focus on the big stuff. • No surprises. Seamless integration, smart approvals processes and secure IT systems mean you can grow with confidence. Sesimi is technology trusted by over 8,000 companies around the globe. The Brand and Content Management Platform Sesimi, a brand management platform, delivers marketing campaigns and strategies quicker than ever before - including: - A class-leading, intuitive Digital Asset Management tool that helps you store, search, and share your assets. - One-to-Many Creation Platform to eliminate marketing production bottlenecks using smart, brand-compliant templates. - Backed by a global support team that will assist you every step of your journey Streamline your campaign workflows. Give your team time back and resources. Don't just store your assets, create on-brand campaigns quickly!

Markets change. Pivot your marketing plan faster. Uptempo allows you to plan, spend, and execute quickly. Uptempo's enterprise-level marketing operations suite allows teams to move at an unprecedented pace and change direction as market conditions dictate. Uptempo is the most trusted SaaS provider of scalable and effective marketing operations management solutions. Uptempo provides enterprise marketers with the visibility, control and agility they need to optimize their marketing operations. Uptempo simplifies the complexity of multi-national marketing campaigns, budgets, team workflows, and allows companies to collaborate across cultures, borders, and silos in order to maximize efficiency and increase value. Independent research firms recognize Uptempo's leadership in marketing operations. Uptempo is a combination of BrandMaker and Allocadia. It was created by a bold vision to help marketers lead with confidence and love what they do.

Incorporate your marketing strategies to understand customer behavior, enhance return on investment, and assess how marketing impacts the sales pipeline and overall revenue. With seamless integrations into your marketing technology stack, you can expect an onboarding process that takes just one week. Additionally, a versatile attribution engine allows for the precise distribution of conversion credit among pertinent touchpoints. The user experience is designed to be consumer-friendly for analysis, enabling the definition of Custom Events and Dimensions. A collection of specially designed templates is available, reflecting the best practices of successful teams worldwide. Track customer journeys from initial contact to final sale, providing a comprehensive overview of marketing effectiveness. An advanced AI Engine performs ongoing analysis of crucial metrics, surfacing insights and actionable recommendations. Ultimately, this system offers a complete perspective on the entire Marketing Funnel without any external dependencies, ensuring that all aspects of marketing performance are accounted for effectively.

Manage your business projects efficiently with Jira Work Management, previously known as Jira Core, which provides a comprehensive view of all project details. This software aids in organizing your team and projects effectively, starting with a defined workflow that allows for seamless task tracking. The Cloud version of Jira Work Management offers boards that visually represent workflows, enabling you to easily move tasks from pending to completed status. Task management is simplified with all essential elements like statuses, comments, and attachments conveniently located in one interface. This ensures that everyone stays informed about the project's specifics without the need for constant emails or meetings. Additionally, real-time notifications alert you when your input is required, making it easy to monitor task progress and workload distribution among team members. With Jira Work Management, you can keep tabs on your team's projects through various methods, including concise overviews and personalized dashboards, enhancing overall productivity and collaboration. Furthermore, the ability to customize views allows teams to adapt the software to their unique workflow needs.

Regardless of your objectives, TrueNorth clearly illustrates the strategy for growth to help you reach them, segmenting it into manageable monthly targets. By integrating your data, you can enhance the accuracy of your projections and monitor your actual progress in comparison to your forecasts. Unlike typical marketing projections, TrueNorth ensures that your anticipated metrics are always front and center, right where you need them for planning your next steps. Generating ideas is a straightforward task; however, what distinguishes successful teams is their ability to prioritize the most promising ideas. TrueNorth simplifies this approach, allowing you to outline your ideas and gain the data insights necessary to showcase the impact of your marketing efforts. This leads to more informed strategic decisions aimed at fulfilling your growth ambitions. The journey to identifying your most impactful ideas starts with asking insightful questions, which TrueNorth facilitates through its Ideation Sessions—quick, asynchronous brainstorming sessions. Ultimately, marketing experiments should be judged solely on their merits, free from biases regarding their sources or origins, ensuring a fair assessment of their effectiveness. By fostering an environment that encourages merit-based evaluation, TrueNorth empowers teams to innovate and succeed.

Marketers looking to prove and improve the business value of their marketing use Plannuh to quickly and easily create winning plans, maximize budget impact, and measure the true performance. Unlike disconnected, static spreadsheets and disparate tactical marketing systems, only Plannuh offers a unified, collaborative platform that delivers AI-driven process automation for achieving agility, efficiency, and industry-leading marketing performance. The platform is quick to implement (1 week) and easy to use with a UI built by marketers for marketers.

Easy-to-use marketing planning and budget management system to assist brands of Consumer Packaged Goods and their agencies. With just a few clicks, you can track sources of funds, standardize your tactical planning, actualize invoices and customer deductions, redeem coupons, automate reporting, and create beautiful marketing calendars. For post-promotional or marketing mix analytics, generate high-quality, granular and timely data. We automate minutiae so marketers can do marketing!

Every organization faces challenges related to data, but we are here to help you unlock the full potential of your marketing data. Acting as an integral part of your marketing team, we enhance MarTech efficiency by seamlessly integrating people, processes, and platforms. When these three elements are harmonized, you can harness the true effectiveness of data-driven decision-making. The MSIGHTS platform, meticulously developed from the ground up, offers a comprehensive suite of applications and integrated services designed to prepare your data for enterprise-level analytics. By taking charge, you will gain enhanced transparency and optimize the value derived from your marketing data. Our solution packages can be utilized separately to tackle specific issues or combined for a comprehensive application of MSIGHTS throughout the marketing and data operations continuum. From initial implementation to ongoing support, each solution is accompanied by our deep data expertise and a dedicated customer support team, ensuring you have the resources needed for success. This collaborative approach not only addresses immediate challenges but also positions your organization for sustained growth and effectiveness in the future.

Zoho Marketing Automation, a marketing automation software all-in-one, revolutionizes marketing efforts. With its intuitive features you can easily generate high-quality lead, engage your audience across multiple platforms, and nurture leads towards conversion. Zoho Marketing Automation helps you achieve outstanding results. From creating personalized campaigns, to analyzing website performances, to managing lead lifecycles and optimizing your marketing plans. This all-in-one marketing solution will help you achieve success, whether you are running an ecommerce business or require advanced lead nurturing capabilities. Discover the power of Zoho marketing automation and unlock a new world of possibilities for you business.

Imagine organizing and managing the stages, strategies, and processes of your marketing initiatives through Atomized, a cutting-edge visualization tool designed specifically for marketing professionals in brands, agencies, and small enterprises. This platform equips users with the essential resources to design comprehensive visual marketing calendars that unify teams, content, and various marketing applications into a single accessible interface. Atomized seamlessly connects with top digital asset management systems, project management tools, social media platforms, email marketing solutions, and a wide array of additional resources, ensuring a streamlined workflow for all your marketing efforts. By centralizing these elements, teams can enhance collaboration and efficiency, ultimately leading to more successful campaigns.

Keen is shaping the future of marketing mix by providing a comprehensive system that integrates both historical analysis and forward-looking, prescriptive planning, ensuring that marketers can continually refine their spending decisions across various channels while linking them to financial outcomes. This enables businesses to quickly adopt data-driven strategies and incorporate new information on the fly. With Keen’s marketing elasticity engine, users can explore all available channels, including those previously untested, allowing for informed scenario planning that aligns with both financial objectives and risk management. When considering marketing metrics, one often thinks of marketing mix models or multi-touch attribution methods to assess past effectiveness. However, the challenge lies in identifying the best opportunities for future initiatives, particularly in uncharted channels or during times of significant uncertainty, such as during a pandemic. Keen’s SaaS platform empowers users to forecast future performance accurately across all channels, enabling them to make wiser, growth-oriented decisions. This innovative approach not only enhances strategic planning but also helps marketers navigate the complexities of an ever-evolving market landscape.

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

Measured provides marketing insight, cross-channel view and media incrementality testing. You can turn on 100+ audience-level experiments on Google, Facebook, and 70+ integrated media platforms. Identify Media Waste, Scale. Up to 30% Marketing Efficiency. Powered by incrementality measurement Ask us today for a free demo! Solutions available: - Cross-Channel View of Marketing Spend, Marketing Attribution - More than 70+ integrations on major media platforms like Google, Facebook and Verizon Media, Criteo. AdRoll, SnapChat. YouTube, and many more! - Run A/B, incrementality, and always-on tests seamlessly - Integration is simple, you can be up and running in less that 24 hours - Learn how to maximize your spending without a stressful stress test

This is the ultimate funnel tool for marketers who want high-profit funnels. It can also be used to sell funnels as a service and keep clients happy, paying longer. Funnelytics is your secret weapon for mapping funnels and calculating the stats that make them profitable. It also delivers clear, easily-understand data to back up your results. You can't trust your clients with unclear, murky funnel plans. Optimizing funnels is not as easy as throwing ideas at the wall. Without the data, it's impossible to know what the data says. Getting your clients and team on board is key to launching quickly. Using custom graphs and spreadsheets to prove that your funnels work. Launching funnels without knowing the numbers you need (or what it takes to make a profit). Analytics that don’t tell you what works and what doesn’t.

Boomerank enhances your visibility on Google while consistently fine-tuning your ad performance and revenue, all with minimal effort on your part. We strive to make online marketing accessible and relatable, ensuring you achieve profitability on Google. Our service involves numerous small tasks that contribute to your overall success, which we track using relevant metrics. Our goal is to promote diversity in eCommerce and empower small online shops to compete effectively. This is the inspiration behind boomerank, a personal assistant designed to simplify complex processes for everyone. Navigating the online landscape can feel overwhelming at times, but with boomerank, you can explore its potential through a complimentary, no-obligation demo. By leveraging intelligent recommendations, boomerank, your dedicated eCommerce assistant, enables you to boost your online performance without needing prior expertise, making it easier for you and your business to thrive in a competitive marketplace.

Screendragon, a cloud-based project, resource and workflow management solution, is designed for mid-sized agencies, professional services, marketing, and agency teams with 50+ employees. Our software helps organizations streamline their operations, reduce costs, and improve speed-to market. Our software has been proven to scale to meet the needs of global Fortune 100 businesses. This allows them to solve complex operational problems. Screendragon has long-standing customers such as Kellogg's and Sky, JWT & McCann World Group. Screendragon combines powerful functionality with an easy-to-use UX. Screendragon empowers teams and managers with digital briefs, custom workflows and visual work-in progress dashboards. We also provide online proofing, resource scheduling, planning and forecasting as well as time-tracking, budget tracking and reporting.

Streamline your campaign management and eliminate countless hours of tedious manual labor. Our web-based media management platform allows you to plan, purchase, and oversee omnichannel advertising campaigns in real-time, consolidating all your marketing data for easy access. Revolutionize your approach to advertising management by utilizing MMT Mercury, which automates repetitive tasks, giving your teams the opportunity to focus on strategic thinking, in-depth analysis, and developing high-impact media strategies that enhance your business’s value. Additionally, our platform offers a suite of tools for Campaign Monitoring, Marketing Reporting, Digital and Creative strategies, Performance tracking, Customized Dashboards, Competitive Analysis, Budgeting, and Billing. We also specialize in Data Technology and Infrastructure, Transformation initiatives, Project Management, Data-Driven Media transitions, Internationalization, and Software Development tailored for Media and Advertising sectors. Reach out to us today to arrange a demonstration and discover how we can elevate your marketing efforts.

Beste Value Local SEO Discover superior value in local SEO with GMBapi.com – the top choice for optimizing visibility in large, multi-location Google Business Profile accounts. Embraced by SEO/SEA agencies, freelancers managing SMEs, and direct clients, our platform simplifies local brand management. Easily post content, products, services, and (bulk) photos, gaining a comprehensive overview of Local Search priorities. Monitoring performance is a breeze, aided by A/B testing for strategic decisions in maximizing local visibility. Elevate brand reputation with insightful reports, AI-powered review replies, competitive analysis, and deep insights into deleted reviews. Seeking value, Google platform visibility, and expert service? Partner with us for a free two-week trial and unbeatable pricing!

Introducing the ultimate marketing campaign calendar that will streamline all your marketing efforts. This tool coordinates your marketing initiatives and strategies while providing a clear outline of your marketing mix tailored for specific customer segments. It includes detailed customer journey maps alongside comprehensive campaign calendars. This centralized platform enables you to launch your campaigns effortlessly, without requiring any technical expertise. The cloud-based marketing calendar is specifically tailored to fit your business needs, offering zoom navigation that allows you to view plans from a daily to yearly perspective. With customizable filters for both calendar and planning views, you can easily adapt it to enhance your existing marketing process and workflow. This innovative solution also boosts the quality and accuracy of your data, empowering you to make well-informed strategic marketing choices. Seamlessly integrating with your current marketing ecosystem through APIs, you can connect various tools, including project management software and social media content platforms. Stay up-to-date with real-time notifications on any changes in the marketing plan and identify who made them. Moreover, engage in meaningful discussions about essential marketing campaign strategies and insights with your team to foster collaboration and drive success. This tool is designed not just to organize but to elevate your entire marketing approach.

Take a break from endless spreadsheets and email threads. Our innovative solution simplifies the planning and budgeting of all your marketing channel activities by adhering to established best practices. You can effortlessly replicate successful strategies in just seconds and collaborate within a shared workspace that includes your team, agency partners, media contacts, and digital production teams. Ensure timely planning by adhering to key schedules and milestones through well-defined workflows and tasks. Oversee resources, track time, and monitor expenditures, ensuring everyone stays informed and aligned. Optimize project management across various locations, stakeholders, and agencies by utilizing a single, unified source of information and guidance. Enhance campaign management with structured briefing templates that include mandatory fields and conditional logic, along with channel-specific templates for digital, social media, video, photography, events, and print, complete with deliverable specifications and media timelines. Foster transparency in planning and coordinating all marketing operations so that every party involved is well-informed and engaged. With this approach, you can significantly elevate the efficiency and effectiveness of your marketing efforts across the board.

Streamline your marketing efforts across all platforms from a single hub. Replace those unwieldy spreadsheets with specialized marketing calendar software designed specifically for marketing teams. Eliminate the hassle of cumbersome planning documents, fragmented email threads, and overlooked team communications. With an intuitive marketing calendar, you can gather all essential information in one location. From organizing sales promotions and email initiatives to coordinating both paid and organic social media content and search advertisements, every aspect is meticulously documented in one accessible area for the entire team. PromoPrep ensures that everyone is aligned and informed. Engage your marketing, product, and creative teams—alongside agencies and executives—for smoother collaboration and strategic planning. You can also upload promotional materials like banners and videos, providing your team with a centralized resource for all their needs. This not only enhances productivity but also fosters a unified approach to marketing campaigns across the board.

Be Addy provides a user-friendly dashboard designed for managing your multi-channel media strategy effectively. More crucially, it emphasizes developing a comprehensive strategy rather than merely focusing on individual campaigns. We assist you in establishing your marketing layers, distributing budgets across various channels, and defining key performance indicators (KPIs). With our platform, you gain control over scheduling, while we offer insights into the most effective media mix, working alongside your digital team to enhance the return on investment (ROI) for each media plan. You can craft your multi-channel media strategy by integrating your allocated budget and creating campaigns through Be Addy. This streamlined approach allows you to manage everything from a single, intuitive dashboard. Plan your online media initiatives for the entire year, allocate your budgets to specific channels, and predict your expenditures confidently. Moreover, you can save your media plan as a reusable template for future campaigns, ensuring efficiency and consistency in your marketing efforts moving forward. With Be Addy, you are empowered to take charge of your media strategy like never before.

Created by independent thinkers to maintain their autonomy, Pytch empowers artists across music, art, fashion, and brands to effectively present their work to media outlets. This comprehensive platform combines software tools with a dedicated team of in-house specialists to ensure your marketing strategies are executed flawlessly. Our extensive media database is securely stored in the cloud and updated weekly, alleviating any concerns about reaching the appropriate contacts. You can send an unlimited number of pitches, whether for follow-ups or multiple projects, without ever facing storage limitations. At Pytch, a skilled team of public relations professionals enhances your media outreach, ensuring your pitch consistently reaches the right individual on schedule. The user-friendly software simplifies the process to just inputting your project details, allowing you to craft a compelling pitch and an eye-catching subject line. After our team reviews your submission, they will collaborate with you to refine your narrative and make necessary adjustments to your pitch. Upon receiving your consent, we will efficiently dispatch your proposal to the relevant publications, maximizing your chances of success. Our goal is to make the pitching process not only effective but also stress-free for all creatives.

Leveraging the vast potential of our marketing intelligence platform, which includes the expertise of our dedicated digital marketing professionals, you can shift your focus from merely managing your business to truly enhancing it! As a valued partner of Clickx, your clients benefit from outstanding digital marketing solutions. Each client gains access to an all-encompassing dashboard that allows them to monitor crucial metrics related to their marketing efforts with ease. Our offerings ensure complete transparency, proudly branded with your agency's name. Now is the ideal moment to establish your own agency; however, it's essential to have a unique selling proposition (USP) and compelling case studies that showcase your achievements. At Clickx, we are committed to assisting our partners in fine-tuning their services to capture interest and provide essential offerings. We will craft your agency's video sales letter, funnels, and lead magnets, along with supplying valuable content that sets your agency apart from the competition. When agencies collaborate with Clickx, our focus remains on ensuring client satisfaction while our partners concentrate on expanding their agencies. In this way, both your agency and your clients thrive together.

#1 Rated Media Planning Software Software for media planning that is 5-star rated and award-winning. It delivers flawless media plans, beautiful flowcharts and effortless RFPs and Os, flawless trafficking and diligent reporting. Client dashboards and vendor reconciliation are just a few of the many features you will enjoy!

Elevate your digital marketing analytics like never before. Are you tired of the tedious task of pulling together data from various advertising platforms? We've got the solution for you. Designed by marketing professionals who sought an improved alternative to current offerings, our tool eliminates the hassle of managing intricate queries in spreadsheets. With our real-time synchronization, your reports are perpetually current. Consolidate your data within Calypsus and seamlessly export it to your preferred applications. Our team of genuine digital marketing specialists is here to address all your inquiries. Effortlessly integrate your favorite online advertising platforms, including Facebook, Instagram, YouTube, Google Ads, Google Analytics, and LinkedIn, with just a single click. Combine platform-specific advertising metrics, such as expenditure data, with any metric from Google Analytics to achieve the comprehensive closed-loop reporting you've always dreamed of. You can categorize your data across various channels by dimensions such as country, customer segment, marketing campaign, or profit margin. We will present this information through detailed reports and visualizations, making it easier for you to understand and act on your marketing performance. Experience the power of streamlined data analysis and take your marketing strategies to new heights.

Say goodbye to the hassle of manually transferring your marketing data: With the ability to automatically export all your advertising information to Google Sheets every hour, you can stay continuously informed about your marketing campaigns and their performance. Research indicates that a staggering 82% of marketers have submitted inaccurate reports to their executive teams due to reliance on outdated information. Furthermore, 92% of digital marketers find themselves bogged down, spending excessive time gathering data from multiple sources for internal reporting purposes. For just 25 Euros a month, you can take advantage of BetterMetrics's incredible marketing data automation. If you find yourself dedicating more than an hour each month to generate reports, copy data, and organize it in spreadsheets—and let's face it, you likely invest much more time than that!—then utilizing BetterMetrics’ automated PPC reporting means reclaiming that time for more productive tasks that can enhance your business and boost revenue. It’s a win-win situation that you certainly don’t want to miss out on!

FunnelTap is a powerful tool designed for monitoring and predicting the performance of marketing and sales funnels. The platform enables users to devise various campaign scenarios and modify different factors to observe their effects on the funnel's success. For instance, if you invested $20,000 in Google Ads, resulting in 45 leads and 5 customers, you might wonder how an increase in cost-per-click (CPC) from $6 to $9 would alter those results. Additionally, consider the implications of ramping up your budget to $75,000 in the next quarter or increasing your average deal size. FunnelTap allows users to save these hypothetical situations for later analysis, making it easy to compare them against actual campaign outcomes. Tracking is essential for improvement, and with FunnelTap, you can effectively monitor your funnel's conversion rates and create forecasts based on varying parameters. By modeling elements like budget, conversion rates, CPC, and customer value, you can explore multiple scenarios. Furthermore, keeping all your essential metrics easily accessible will help you visualize both the most favorable and least favorable outcomes, empowering you to make more informed decisions for your marketing strategies.

Recover conversions that may have been lost due to intelligent tracking prevention, private browsing modes, and the complexities of cross-device and cross-browser customer journeys by utilizing SegmentStream's AI-driven predictive attribution. Aggregate all your marketing data within your own Google BigQuery data warehouse, enabling automated and deduplicated reporting on cross-channel ROI. This enterprise-level solution consolidates and integrates your advertising expenses, website and mobile app metrics, CRM data, and offline conversions into one cohesive platform for streamlined marketing ROI reporting. You can easily visualize your reports using your preferred business intelligence tools. By implementing SegmentStream's predictive attribution, you can gain insights into the true effectiveness of your marketing channels and campaigns in a post-cookie landscape. Instantly assess the real incremental impact of various marketing traffic sources without having to wait for a conversion event, even if that conversion occurs across different browsers or devices. This ensures that you are always informed and can make timely decisions based on accurate data.

Seamlessly incorporate the metrics essential for your needs into your preferred data visualization, analytics, spreadsheet, and database applications! By bypassing tedious logins and the need for manual data gathering, you can save valuable time and avoid the expenses associated with custom development. Utilize a Power My Analytics data hub to streamline the automation of your desired metrics. With just a few clicks, this hub can connect to a variety of sources, enabling you to unify your marketing data into cohesive dashboards, reports, and sheets. Data empowers you, and with Power My Analytics as your reliable partner, you will have more opportunity to concentrate on your tasks while effortlessly generating the metrics necessary for producing insightful reports that are sure to impress your clients or superiors. Effortlessly gather information from over 35 widely-used marketing platforms, and integrate seamlessly with top-tier tools for data visualization, analytics, spreadsheets, and databases. Enjoy the efficiency of automating your data collection process and watch your productivity soar!

SnapStrat is a custom-built software solution that allows executives to make more informed strategic decisions. It connects the decision to execution, including data ingestion, transformation, scenario modeling and workflow. Our customers include Frontier Communications and Sephora. Our customers often want to digitally transform an existing decision process and associated workflow. Our platform is able to support any strategic decision process. Some examples are below. Which pricing tiers should be offered to which customers? How should we allocate our marketing budget among product categories and customer segments? How and where should distribution center locations be placed? We can start with a pilot without risk, but only when we have proven our value will we move into implementation.

Comprehensive White Label Reporting Solution Tailored for Agencies. This platform encompasses advertising, web leads for B2B, SEO, web analytics, social media management, and form tracking, all featuring intuitive reports with a white label option. With this tool, you can effortlessly provide your clients with a quick summary of the outcomes you achieve on their behalf. It has never been simpler to present your clients with an understanding of their online performance. Agency360 facilitates the generation of consistent, easy-to-read reports, allowing you to oversee all aspects of your campaigns, including Google Ads, Facebook Ads, Instagram, and LinkedIn promotions, connecting to the necessary marketing channels within just a few minutes. You can customize the presentation of metrics tailored to each client, setting up reports that highlight the specific channel data relevant to them, ensuring they are well-informed about their marketing results. This elevated level of customization enhances client satisfaction and strengthens agency-client relationships.

Generating marketing reports for clients can be an arduous task that consumes a lot of time. To alleviate this burden, we developed Sparrow, a tool designed to streamline the entire reporting process. By simply linking your marketing accounts to our platform and choosing a presentation format, we handle the data entry seamlessly. Interested in displaying your data within a Notion document or on your personal website? We can facilitate that as well. You can create a template using Google Slides or Google Sheets, or opt for one of our ready-made options, and utilize Sparrow to automatically populate it with metrics, visuals, screenshots, and additional elements. Additionally, you can craft unique charts and integrate them into popular online platforms like Notion, Confluence, or your own site. Keep track of your social media, advertising, and email campaign effectiveness through specialized analytics dashboards, and set up individual workspaces tailored for each client. With Sparrow, consolidating your marketing and sales data has never been more straightforward. You can easily access your information through Sparrow's intuitive dashboards or synchronize your metrics directly to Google Sheets for a more personalized experience. The efficiency and convenience that Sparrow brings to client reporting is unmatched.

conDati uses machine learning and data science to develop out-of-the box solutions that transform large volumes of transaction, customer, and event data into usable insights and information. ConDati allows you to quickly visualize the performance of your campaigns, from the summary level to individual campaigns. conDati combines all your marketing data to create a single data asset that can be used to create dashboards and models across all channels. For every campaign, revenue, cost, and metrics data (Sends. Opens. Impressions. Clicks. Transactions ...)) are available by the minute, hour, and day. The YTD results are combined with the Model Forecast for each month to give a continuously updated Forecast for Revenue, Costs, and other metrics.

An all-in-one tool designed for effortlessly monitoring your online activities is now available. This platform allows you to manage multiple properties from a single dashboard, providing a comprehensive view of user traffic to your site, their actions, and conversion rates. You'll be able to analyze the keywords for which you already rank on Google, identify the pages that attract the most visitors, and discover which keywords lead to conversions. Additionally, the tool enables you to keep tabs on the keywords you are targeting for better rankings on Google, as it checks your position daily for these terms. Your website will be monitored every couple of minutes, and you will receive immediate email notifications in the event of any downtime. This tool also helps you address issues such as browser compatibility, page errors, and much more. Furthermore, you can keep track of metrics like bounce rates, time spent on your site, and various statistics across all your social media platforms, ensuring you have a holistic view of your online presence. With this comprehensive approach, you can optimize your strategies effectively for better engagement and performance.

NewsCred's brand Welcome transforms the way marketers do marketing. It is the most widely used marketing orchestration platform by the world's most ambitious brands. It helps them strategically align their teams, eliminate the friction from execution, and show meaningful results. Only Welcome is a platform that was specifically designed to handle modern marketing's complexities and scale to support large teams around the globe. It's a new layer in the marketing technology stack that allows marketers to work together, connect with other martech tools, measure performance, and collaborate better. Welcome unlocks the potential of marketing. Learn why Welcome is the marketing home of some of the most recognizable brands in the world.

Datahive360 is a comprehensive data management solution tailored for data-driven marketers, digital analysts, CMOs, and marketing teams. We are committed to harnessing the potential of data-inspired marketing, enabling organizations to effortlessly explore, share, and realize the benefits of their data assets. In pursuit of this goal, we are innovating within the realm of marketing middleware through Datahive360, a platform that automates the processes of data extraction, unification, and consolidation, providing users with a centralized hub for their data needs. Our mission is to enhance marketing performance by equipping marketers with the tools necessary to fully utilize data's value. Consequently, Datahive360 is crafted as a low-code data management platform that delivers integrated, business-ready data from various sources without the need for technical skills. This platform seamlessly combines advertising, analytics, CRM, and other third-party data to facilitate reporting, automation, and data warehousing. By doing so, Datahive360 empowers marketing teams to make data-driven decisions with confidence and ease.

Gain practical insights for your direct-to-consumer brand with a personalized, comprehensive overview that requires no engineering expertise. With just a single click, you can integrate all your marketing data and analyze it directly within the application. Real-time detection of insightful trends and anomalies becomes effortless, eliminating the need for tedious spreadsheets filled with numerous tabs. Centralize your marketing data sources seamlessly, as we support all major connectors utilized by D2C brands. You won’t have to worry about maintaining a data pipeline or setting up a data warehouse; we take care of that for you. Instantly compute and analyze key performance indicators with ease. Our pre-defined dashboards allow you to visualize crucial metrics such as Customer Acquisition Cost, Lifetime Value, and Retention Cohorts, which are essential for monitoring and enhancing your store's performance. Furthermore, you have the freedom to customize these charts to fit your unique metrics and definitions, as all visualizations are constructed using SQL, enabling your team or ours to tailor them as needed. The flexibility and user-friendliness of our platform empower you to make informed decisions faster than ever before.

Finally align your creative and marketing teams with Superads, a platform specifically engineered to bring these groups together by delivering in-depth insights into advertising efforts. Users can create visual reports and dashboards that monitor the effectiveness of ads across various platforms, including Meta, TikTok, and LinkedIn, while concentrating on the metrics that matter most for their brand. The platform makes it easy to share these reports and dashboards, allowing both creative and performance teams to quickly access vital data. Utilizing AI technology, Superads enhances the process of setting up and refining creative reporting, featuring tools like AI-driven insights and tagging systems. Users can enjoy essential features for free for an unlimited time, and they also have the opportunity to explore a 30-day free trial of premium plans that provide expanded functionalities, such as unlimited report generation, multi-account analysis, and prioritized onboarding assistance. In essence, Superads is designed to replace the cumbersome reliance on spreadsheets with a more efficient solution. By fostering collaboration between teams, it ultimately aims to boost overall advertising performance.

Engage with both internal and external partners, monitor campaign expenditures, provide updates to agencies, and organize company events. Enhance logistical efficiency by developing and sustaining effective supply chain strategies while fostering teamwork throughout the planning and implementation phases. Simultaneously oversee services, manage Requests for Proposals, conduct Proof of Concepts, and handle customer escalations with complete transparency. Develop recruitment strategies, facilitate and organize interviews, onboard new staff members, and align employee initiatives with other divisions within the company. Supervise project-centric sales, track essential milestones, deliverables, and contacts; accelerate deal closures and replicate success across various accounts. Collect and analyze data, propose actionable plans, manage assigned tasks, and promote data-driven initiatives within the business. Maintain a comprehensive overview of all ongoing projects and tasks for better visibility and prioritization, ensuring that nothing falls through the cracks. This holistic approach not only drives efficiency but also fosters a collaborative work environment conducive to achieving organizational goals.