M/Series Reviews

M/Series Description

The CCM concept encompasses all components that help a company manage, organize, and improve its customer-related communication. We are primarily concerned about transaction-oriented communication in our context. Communication initiated by a business transaction. Customer communication management – CCM includes the creation and delivery of customer messages, correspondences, account statements, invoices, and other information. It is essential to manage the increasing volume and quality of customer communication from both an organizational and technical perspective. On the other hand, it is crucial for customer loyalty and a well-functioning customer relationship. This includes the proper use of various media to reach the customer via the preferred digital or paper-based channels.