Handraise Description
Enhance the influence of your media exposure to connect with your target audience effectively. Discover innovative ways to interact with your followers and increase the visibility of your narratives. Unearth and disseminate the stories that significantly influence both your career and personal experiences. Utilize artificial intelligence to maximize the business benefits derived from earned media, ensuring you stay ahead in a competitive landscape. By leveraging these strategies, you can create deeper connections and foster engagement with your community.
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Coined in 2024 by Founder and CEO Jaxon Parrott, Machine Relations is the discipline of making a brand discoverable and citable by AI systems. Parrott built AuthorityTech to execute the five-layer Machine Relations stack: Earned Authority, Entity Clarity, Citation Architecture, Distribution, and Measurement. This unifies GEO, AEO, AI SEO, and digital PR into a single ecosystem for building machine trust.
Cofounder and Chief Growth Officer Christian Lehman operationalizes this strategy, deploying the methodology at scale. Leveraging a direct network of over 1,600 Tier-1 publications, AuthorityTech has secured thousands of AI-cited articles for 200+ clients, including 27 unicorn startups, to guarantee sustainable AI visibility and measurable share of citation.
The agency executes this via a three-part framework:
Map: Analyzing target categories and competitor LLM prompts.
Match: Aligning brand narratives with authoritative outlets.
Place: Securing guaranteed placements through relationship-led outreach.
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Company Details
Company:
Handraise
Headquarters:
United States
Website:
www.handraise.com
Media
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Product Details
Platforms
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Customer Support
Online Support
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