
Annually, we conduct surveys with over a million individuals worldwide, enabling businesses to swiftly grasp evolving consumer trends. Our user-friendly platform is tailored for busy teams, facilitating the extraction of essential information, customized analysis, and seamless sharing. Identify your ideal customer using more than 250,000 profiling metrics. Utilize question charts to gain insights into the thoughts, emotions, and actions of your audience. Aggregate data and visualizations to craft a compelling narrative for your team. Combine various data points for comprehensive analysis and deeper understanding. Access unparalleled insights into consumer behavior through survey results that capture the perspectives, interests, and actions of billions of individuals globally. We consistently pose the same survey questions across different regions, allowing for detailed insights into local markets while also providing a broader global perspective. Discover what consumers genuinely think about your brand and its competitors, gaining valuable insights into industry leaders and their market positions. This holistic approach ensures that businesses can navigate the complexities of consumer perception effectively.
Learn more
Brandwatch is a leading Social Media Management and Consumer Intelligence solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Brandwatch offers one of the most unified social media management platforms around. You can discover, attract and engage with customers, and connect social data to what you already know, across departments and channels. You will love the easy-to-use interface, backed by our dedication to stellar support. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics.
Learn more
StatSocial Silhouette
Silhouette™ stands as the pioneering audience intelligence platform designed to define and engage anonymized personas through the analysis of earned media consumption, influencers, passions, personalities, and interests. By leveraging social data, Silhouette™ provides precise, actionable insights and media campaigns tailored to any specific persona or target audience. This innovative platform addresses the challenge of evaluating social influencer initiatives by linking social content engagement to tangible company revenue and various business metrics. For the first time, brands can transform their market research, marketing personas, and surveys into expansive, addressable audiences. At the heart of Silhouette™ is a comprehensive social identity graph that encompasses over 1.2 billion profiles gathered from 60 diverse platforms, more than a million websites, 300 million unique email accounts, and upwards of one billion IP addresses and mobile devices, making it a formidable tool in audience analytics. This extensive database equips brands with the capability to make informed decisions and tailor their strategies effectively.
Learn more
Winnin Insights
A platform that translates insights from video data into the realm of online culture is here to help. Discover Winnin Insights to gain a deeper understanding of your audience's viewing preferences and enhance your relevance to them. Identify the topics, niches, and content creators that captivate your viewers. Share insights that resonate culturally and provide creative references that inspire your team. With data-driven ideas, you can present concepts that your team will confidently support. Utilize Winnin Insights to revolutionize your creative workflow, making it easier to generate relevant content. Access information from the largest video platforms globally, as each social network exhibits distinct behaviors and consumption trends. With just a few clicks, you can determine which content excels on each platform using Winnin Insights. Investigate the subjects your audience is most enthusiastic about and discover related themes that may interest them. Immerse yourself in the niche interests and trends that engage your viewers while pinpointing new opportunities for content creation that align with their preferences. This innovative approach not only streamlines your process but also enhances your connection with the audience, leading to more impactful content.
Learn more