Extole
Extole is a tool that retailers, financial services companies, and consumer brands use to turn customers into advocates. Extole's enterprise platform and team consist of experts who create advocacy, referral, and engagement programs that allow brands to harness the power and sharing of customers to increase their bottom line. Extole allows marketers to engage thousands of customers, increase brand loyalty, and scale word-of mouth to acquire new customers.
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Folks
Folks replaces spreadsheets and disconnected HR tools with a single platform built for Canadian SMBs. Centralize employee records, automate onboarding workflows, track absences and PTO, and manage performance reviews — all from one dashboard.
With Folks ATS, post to major Canadian job boards (Indeed, LinkedIn, Jobillico, Talent.com), parse resumes with AI-powered matching, and move candidates through your hiring pipeline in clicks. Applications from your career page flow directly into the system, and your team can communicate with candidates using customizable email templates — no switching between tools.
Folks Payroll handles CRA remittances, T4/RL-1 generation, ROE filing, and multi-province tax calculations natively. SOC 2 Type 2 certified, with all data hosted in Canada. Trusted by 1,200+ Canadian organizations.
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SocialLadder
Discover the Power of SocialLadder: The Ultimate Ambassador Management Platform.
Streamline word-of-mouth marketing effortlessly. Identify, track, reward, and engage your brand's community effectively. Automate ambassador programs to focus on nurturing relationships with your biggest fans.
Trusted by top ambassador teams worldwide. SocialLadder offers unified collaboration to scale your team and build a loyal community. Manage recruitment, onboarding, tasks, and payments from a single platform.
Leverage machine learning to identify top customers and influencers for maximum impact. Chat, push notifications, interactive message boards, and more give ambassador managers a customizable way to share content & engage with the community at scale. Assign tasks in the real world and online to users or user segments.
Start marketing through your customers, not just to them. Join SocialLadder today to unlock the true potential of word-of-mouth marketing. Empower your ambassadors and drive exceptional brand growth.
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Employee Advocacy by Sprout Social
Sprout Social’s Employee Advocacy platform is designed to expand brand reach by turning employees into powerful social media advocates who share pre-approved, on-brand content with their personal networks. This approach boosts organic social media reach significantly while saving organizations money on paid advertising by leveraging earned media value. Employees benefit from easy-to-use tools to discover, share, and engage with content on platforms like LinkedIn, X, Facebook, and Instagram, all while staying compliant with company messaging guidelines. The platform supports targeted communications through newsletters or workspace integrations like Microsoft Teams and Slack. Employers can monitor campaign success through comprehensive metrics that link advocacy activity to tangible business outcomes such as lead generation and event registrations. Gamification elements encourage employee participation and engagement. Sprout Social also offers customizable workflows and multi-language support to fit diverse organizational needs. It’s a strategic tool for companies aiming to strengthen brand awareness and drive sales through authentic employee voices.
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