Best Marketing Software for Acxiom Real Identity

Where programmatic meets media. All media. Adobe is the only independent ad platform to unify and automate all media, screens and data. The days of siloed media are over. Businesses need automated media buying with a demand side platform to propel their digital advertising strategy. You can choose the DSP that will give you the advantages of being able to cost-effectively and efficiently implement your strategy, accurately forecast outcomes and provide a customer experience that is pleasant. Forrester has consistently named Adobe Advertising Cloud a Leader in its field. Find out how we can help your company become a leader. A unified demand-side platform makes it easier to visualize an omnichannel strategy. Adobe Advertising Cloud DSP, the most comprehensive and agnostic platform, gives you access to all media inventory and all the tools for quality control, measurement, and measurement.

Tableau, a comprehensive business intelligence (BI/analytics) solution, allows you to generate, analyze, and interpret business data. Tableau allows users to gather data from many sources, including spreadsheets, SQL databases and Salesforce. Tableau offers real-time visual analytics as well as an interactive dashboard that allows users to slice and dice data to make relevant insights and find new opportunities. Tableau allows users to customize the platform for different industry verticals such as communication, banking, and more.

All of our work is focused on making data accessible and safe for businesses. Our Safe Haven platform empowers customer intelligence, engages customers on a large scale, and opens up new opportunities for business growth. Our platform gives enterprises full control over how data is accessed and used with industry-leading software solutions for data activation, identity, and collaboration. You can gain access to data, generate valuable business insights, and drive revenue. However you retain full control over data access and use at all times. You can accurately address your target audiences across any channel, platform or publisher, and safely translate data between identity space spaces to improve results. You can protect your customer data using the most advanced privacy-preserving technologies and advanced techniques that allow for data movement to be minimized while still allowing insight generation.

Connect the dots from multiple data sources to identify and take advantage of new opportunities for business growth. The transformative currency of media measurement in a multi-platform world is what you need to build your business around. You can understand the impact of media and marketing activities so that you can improve ROI and make confident future decisions. Cross-platform measurement is essential for informed business decisions in a complex media environment. We help advertisers, media brands, and media properties to connect the dots to grow businesses. You can activate a powerful suite audience, contextual, as well as cookie-free predictive targeting solutions that reach cross-platform audiences. Programmatic advertisers can access actionable target audience in the DMP/DSP of their choice for digital, mobile, DOOH, and podcast campaigns.

Outbrain's exclusive publisher network allows you to advertise and reach a targeted audience. We will find your audience and you'll achieve business results. Outbrain connects brands and agencies with one-third the global consumers by providing open-source content. In discovery mode, increase awareness, educate, and influence consumers. Lower funnel conversions: App downloads, videos, purchases and more. To increase audience and improve web monetization, get your content discovered.

Build stronger connections by using cross-channel messages throughout the customer's lifecycle. Marigold Engage, formerly Selligent, is a powerful and flexible email marketing solution. It allows organizations of any size to create and launch marketing campaigns. It also allows them to fine-tune segments and create highly personalized messages and offers. You can reach your customers at the perfect time and place by using automated and personalized messages across email, SMS and social media. AI-driven recommendations increase conversions, engagement and loyalty by using machine learning algorithms to deliver recommendations in real time, based on contextual and behavioral data. Send personalized messages based upon predicted open rates, promote offers based upon previous engagements, and make the most of your biggest asset, your data.

Your customers are your best source of information. Vibes seamlessly automates customer engagement across Text, Mobile Wallet Push, Push and App Inbox, delivering dynamic consumer experiences. Get involved in your customer data. You can identify individual customer attributes and behavior that lead to increased mobile attributed revenue. This will allow you to target personalized experiences and gain data insights. Vibes native analytics suite is purpose-built for mobile engagement and delivers insights that you can trust. Real-time performance data about audiences, campaigns and sentiment, revenue, benchmarks, etc. We have integrated compliance into our platform. Vibes combines integrated prescriptive controls and program compliance reviews with direct carrier connections to ensure that you are in compliance with carrier, TCPA and GDPR regulations.

RhythmOne is a market leader for multiscreen digital advertising solutions. We are powered by the most efficient and effective programmatic platforms and led by advanced TV, and we offer innovative solutions for brands to connect to consumers. This helps to drive outcomes for publishers and advertisers across all screens. Pixalate's Global Seller Trust Index again identifies RhythmOne as the best. Find out how we create brand-safe environments that are safe for our clients and partners. Connected TV is evolving to Advanced TV. YuMe by RhythmOne offers scale, precision targeting and unique measurement solutions that allow brands to extend their linear TV and multiscreen video campaigns to connected viewers. RhythmInfluence by RhythmOne is a platform that connects marketers and passionate influencers who authentically weave branded stories into content that consumers trust. It delivers powerful results.

The Integrated Advertising Platform. Software for agencies and advertisers. A complete suite of complementary tools that allows you to track, identify, and engage with your audience through a variety of channels. We have created the most transparent and open advertising technology platform available. Each product has strong stand-alone capabilities, but can also be used in conjunction with other products on our platform to achieve greater results. All of this is supported by an open approach that integrates seamlessly with other leading technologies and services to ensure maximum results. As one of the largest independent and private advertising technology companies in the world, we provide local service with a global reach.

The Video Advertising Platform That Unifies TV, OTT and Digital Video. SpotX's video ad-serving platform is designed to maximize efficiency in complex video advertising landscapes. All demand can be streamlined and revenue maximization is possible with a single platform. Automate the sale of video inventory using solutions that guarantee brand integrity and transparency across all screens. To increase the value of your inventory, activate unique first-and third-party audience data in an encrypted environment. SpotX's Customer Success Team can be activated to customize your video strategy to meet your specific KPIs. SpotX's buy-side relationships allow you to optimize your inventory offerings for maximum fill, yield, and return. SpotX Managed Services Team and programmatic DSP partners provide premium supply. Buy with confidence and benefit from the guidance and insights of our Account Team.

Reaching people effectively, genuinely and at the right time can help you drive business results. On the world's leading native discovery platform, we can find and engage more than one billion users from premium publishers. Taboola's user data and flexible creative formats allow you to create unique and relevant ads. Your marketing goals can be met - increase awareness, generate high-value leads, and encourage customers to act online.

Maximize your ROI by understanding how marketing and advertising impact audiences throughout the customer journey. Find out what your audience wants and connect them with the media, music, and video content that they enjoy. You can measure the impact of your campaigns on your brand objectives. Personalize video content using show and celebrity data.