Best Marketing Automation Software in the UK

Find and compare the best Marketing Automation software in the UK in 2025

Use the comparison tool below to compare the top Marketing Automation software in the UK on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    Pure360 Reviews
    All-in-one AI email marketing platform with a Customer Success Team whose sole purpose is to get better results. We are different from the norm. Be the best marketer that you can be. Our UK-based strategic consultants can help you understand your goals and challenges, and how to achieve them. Our supported learning keeps your company ahead of the competition and your game. You can say goodbye to separate business systems. With our many integrations, you can automate your manual processes and create useful automations. You can have a better understanding about who you are marketing to by having all your customer data in one location. With relevant insights, you can discover a variety of marketing opportunities that aren't being explored. Our dashboards allow you to create better campaigns, regardless of whether it's spending behavior, engagement levels, or ROI.
  • 2
    Microsoft Dynamics 365 Marketing Reviews
    Connect on a deeper level--personalize buyer experiences. Dynamics 365 Marketing allows you to build more rewarding business relationships by improving customer communications and creating seamless customer journeys to nurture leads, and empower sales teams. You can easily create personalized multichannel journeys that convey the right message at exactly the right time to build rewarding relationships. Marketing automation, shared data and business processes that are connected to Dynamics 365 sales enable seamless customer experiences. This allows you to nurture leads and increase your opportunities. Automated marketing performance can be improved with AI-driven insights, lead score and custom dashboards. Plus, Dynamics 365 Customer Insights integration allows for a 360-degree view to customers. You can personalize and expand the capabilities of Marketing by connecting it to the apps and services that you already use. Privacy features built-in help you comply with GDPR
  • 3
    Everlytic Reviews
    Everlytic's automation platform and bulk messaging allows you to: - Increase your marketing lists - Create personalized emails, messages and more - Track message engagement Do you want to make your customers feel more connected with your brand? You can, of course! Because connected customers are more likely to buy from you more often. Personalized automated marketing is key. We created Everlytic to make it easy and affordable to send hyper-personalized email, text messages, voice broadcasts and push notifications. Everlytic is trusted by leading companies to deliver more messages to more inboxes. Everlytic makes it easy to build superior customer journeys that target and connect people with relevant, timely messages. Resonating messages. Real-time insights are available into how your audience interacts and gives you the power to connect with them and convert them.
  • 4
    Oracle Marketing Reviews
    Increase brand loyalty and business growth. Oracle CX Marketing, part of Oracle Cloud CX, is a comprehensive portfolio of digital marketing tools that helps B2B and B2C marketers use real-time intelligence as well as customer signals to deliver personalized experiences. Connect customer behavior, transactions, and demographics across sales, marketing, service, and back-office applications to create the best possible experience for each person. You can collect data from more sources, apply intelligence at scale, use insights to deliver personalized experiences in those moments that matter. Marketers can use their creativity and intuition to create amazing B2B campaigns and unforgettable customer experiences. Target high-value customers and individuals, optimize lead generation, increase customer retention and growth, and ensure consistent, personal messaging across all channels.
  • 5
    Outgrow Reviews
    Top Pick
    Outgrow makes it easy to create personalized quizzes and calculators, assessments, recommendations and polls that help you better engage, qualify, and acquire leads. No developers or designers required! Outgrow offers a variety of design templates that are fully optimized for mobile, tablet, and desktop. These templates can be easily embedded into your advertising, websites and mobile apps, as well as social media, SMS, email communication, and advertising. You can also find over 300 pre-made content pieces or funnels that are optimized for conversion. You can modify the questions and make some tweaks to make your interactive content consistent with your brand.
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    FireDrum Email Marketing Reviews
    Top Pick

    FireDrum Email Marketing

    $4.00/month
    12 Ratings
    FireDrum Email Marketing is a scalable, cloud-based platform for managing email marketing within businesses using tools such as 'do it yourself' campaign creation, managed services, white label options, A/B campaign testing, automation, contact management, engagement tools, and more.
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    User.com Reviews
    Top Pick

    User.com

    User.com

    $249.00/month
    10 Ratings
    User.com is a full-stack software for marketing automation. It allows you to communicate with customers and manage your relationships. User.com is one platform that offers many features. It provides you with robust tools for sales, marketing, and support. You can use the different features to communicate with your customers consistently across a variety channels such as email marketing, mobile push, SMS messaging and call centers. This will make every visitor happy. You can see every piece of data and measure it all with all activities organized in one place. This can be customized to show only the essential metrics you choose to make it easy to take action. Are you ready to try it? Register now for a free trial at User.com -
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    OptiMonk Reviews
    Top Pick

    OptiMonk

    OptiMonk

    $29.00/month
    8 Ratings
    OptiMonk, a conversion optimization toolset created for busy marketers, offers quick ans easy solutions to increase sales in three key ways: 1. Smart Ecommerce Popups: Accelerate list building, reduce cart abandonment, and experience unprecedented ecommerce sales growth. 2. No-Code Website Personalization: Customize website and campaign landing page messaging effortlessly to provide more relevant and meaningful experiences. 3. User-friendly A/B Testing: Easily set up, test, and compare campaigns.
  • 9
    1PointMail Reviews
    Top Pick

    1PointMail

    1Point Interactive, LLC.

    $49.00/month
    8 Ratings
    1PointMail, a cloud-based marketing solution for email marketing, allows users to increase their email marketing return of investment (ROI). 1PointMail allows users to optimize marketing campaigns, manage lists and track campaign results in real-time. It also improves email deliverability. 1PointMail allows users upload lists, create newsletter templates and send targeted messages to their customers. 1PointMail allows users to create sub-accounts and give them assignment permissions.
  • 10
    WonderPush Reviews
    Top Pick

    WonderPush

    WonderPush

    €1 per month
    7 Ratings
    WonderPush is the fastest platform offering mobile and web push notifications, and popups for iOS, Android and websites. Easy to set, our powerful solution enables thousands of developers and marketers to send more than 350,000 notifications per second. Our pricing is designed to scale with your business and lets you send unlimited notifications and popups without any engagement. WonderPush helps all mobile and web publishers who want to efficiently (re)engage their audience with relevant push notifications and customized popups.
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    Claritysoft Reviews
    Top Pick

    Claritysoft

    Claritysoft

    $39.00/month/user
    20 Ratings
    Clarity CRM, Claritysoft's flagship product, is a unique combination of simplicity, utility and flexibility. Clarity CRM offers powerful marketing automation, sales automation, and customer service tools in an intuitive, fully customizable interface. Clarity CRM was built with a strong focus on usability and designed to improve user adoption and increase user satisfaction. Clarity CRM offers enterprise power and functionality at a fraction the cost.
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    Zoho Campaigns Reviews
    Top Pick
    Zoho Campaigns is an email marketing automation tool for all types of businesses and is a part of Zoho's suite. It allows you to create, send, and track reports of email campaigns. It also helps you to view and discuss reports with your team, as well as organize all your contact data from any location. The mobile application of Zoho Campaigns also makes your email marketing easier and more efficient. Integrating Zoho Campaigns in your business will allow you to fully engage your audience, build lasting relationships with your contacts and enhance your brand's identity. Zoho Campaigns offers a forever-free plan that will help you send 6000 emails per month to 2000 contacts. Standard, professional, and Pay-as-you-go are the other options available in pricing. And these can be monthly or yearly paid. Features in Zoho Campaigns include contact management, topic management, A/B testing, Automation, eCommerce email marketing, integration with 50+ in-house and third-party integrations, etc. that will help you plan and perform smooth email marketing for your brand.
  • 13
    1CRM Reviews

    1CRM

    1CRM Systems Corp.

    $13.00/month/user
    6 Ratings
    1CRM is a highly customizable All-in-One CRM built for comprehensive management of small-to-medium businesses. Its core strength is the integration of order management (quotes, invoices, product catalog, purchase orders, inventory tracking and more), customer service and project management within a unified CRM framework.
  • 14
    Gist Reviews

    Gist

    Gist

    $33.99 per month
    6 Ratings
    All the tools you need for a successful online company. All-in-one software that is easy to use for chat bots, email marketing and marketing automation. Gist's all in one platform means you don't have to purchase multiple subscriptions. Your team won't have to switch between multiple tools in order to understand your customers. Chatbots, forms, and automated meeting scheduling allow you to automatically qualify more leads and close more deals. Complete email marketing campaigns can be scaled to grow traffic, convert more visitors, retain customers, and increase conversions. Customers can be assisted in real time with an automated, collaborative inbox and self-service support. You can replace 8+ tools and keep all your products, customers, emails subscribers, and data in one location.
  • 15
    Vbout Reviews
    Top Pick
    VBOUT is an AI-enabled marketing platform that helps small teams create big businesses. It is a flexible platform to attract the right prospects, convert more visitors into customers, and run easy-to-launch marketing campaigns. Annual or monthly payment plans are 1/4 the cost (or less) of competing marketing automation solutions and free premium support is included . Marketing agencies can create repeatable, scalable results for their clients with VBOUT’s agency layer. VBOUT connects to thousands of 3rd-party software providers and directly to existing tools. The platform has easy, drag-and-drop landing pages and forms, an intuitive visual automation builder, social media management, email marketing tools and a growing library pre-built templates for a wide range of marketing campaigns. In-depth, native analytics and lead tracking provide marketers a full view of their pipeline, engagement and campaign performance. Choose VBOUT to create measurable results with full-funnel visibility in an affordable, flexible platform with award-winning user support.
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    Adobe Workfront Reviews
    Top Pick
    Adobe Workfront is an award-winning online management software that helps modern businesses focus on the right work and produce the best work. It also speeds up delivery. Workfront is suitable for all marketing teams. It allows users to create and proof content, manage project requests, plan and prioritize them, use reporting functions, and even use the timeline planning and management tools. Workfront is a tool that helps teams succeed, whether they are working on large projects or addressing ad-hoc needs.
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    GreenRope Reviews
    Top Pick

    GreenRope

    GreenRope

    $99 per month
    21 Ratings
    GreenRope CRM is an all-in-one CRM. It accelerates growth by increasing awareness and generating leads. With an intuitive and easy-to-use interface, you can leverage advanced automation, predictive analytics, AI, and artificial intelligence (AI). GreenRope's many features will help you connect with your clients and leads. All the tools you need for engaging your contacts, including email marketing, social media, advanced marketing automation, and more are at your fingertips. It's easier than ever to stay in touch with your contacts and be top of mind.
  • 18
    Platformly Reviews

    Platformly

    Platformly

    $19.00/month/user
    4 Ratings
    Platformly is an easy-to-use business management and marketing automation tool that's powerful enough to be used by busy business owners who want to grow their business. Platformly makes marketing attribution simple by accurately tracking interactions across campaigns and channels through your entire marketing funnel. It allows you to see in great detail which marketing activities are most successful, who your most loyal customers and what drives growth.
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    Asana Reviews
    Top Pick
    Asana helps teams orchestrate their work—from daily tasks to strategic initiatives. With Asana, teams are more confident, move faster, and accomplish more with less—no matter where they are located or how many different departments are involved. More than 119,000 paying customers and millions of free organizations across 190 countries rely on Asana to manage everything from company objectives to digital transformation to product launches and marketing campaigns. It’s time to move work out of disjointed spreadsheets and email and let teams collaborate and communicate more effectively in one place. With Asana, it doesn't matter how many different teams or departments are coming together on a project, they can share context and assign ownership with tasks, combine related work, share files, get instant updates on tasks and projects and build effective cross-functional workflows. In Asana, you can track the status of initiatives with ease and get an accurate view of how you’re progressing towards goals. Report on project progress in minutes with real-time work reporting to create visibility for teams and stakeholders. Join millions of users getting work done with a free trial.
  • 20
    Brevo Reviews
    Top Pick

    Brevo

    Brevo

    €25 per month
    24 Ratings
    Brevo (formerly Sendinblue), the platform that helps build customer relationships through Email, SMS, Chat and more. The complete toolkit for converting one-time browsers to long-term customers. Beautifully designed email campaigns allow you to connect with contacts in their inbox. Send targeted messages to your customers. Brevo helps businesses build and grow relationships by automating marketing campaigns, transactional email and SMS messages. What makes Brevo different? Brevo is powered our world-class team of customer happiness experts and we offer pricing that will make you smile. Our platform offers a comprehensive suite of services in a single, easy-to-use solution. Happy Sending!
  • 21
    Constant Contact Lead Gen & CRM Reviews
    Constant Contact provides small businesses with powerful tools that simplify and amplify digital marketing. Constant Contact Lead Gen & Salesforce (formerly SharpSpring), is a marketing platform that helps businesses grow their sales pipeline, nurture leads, and close more deals. Our tools will help you attract the right leads and nurture them with personalized content to grow your business. Attract Hot leads can be obtained faster via email and social marketing. Score leads based on their activity, and seamlessly pass them on to sales. Nurture - Deliver the right message at the right time to the right people It's easier than ever to nurture leads and follow-ups with sales by using a flexible, central CRM and infinitely configurable automations. Grow - Manage your marketing spend more effectively with real-time analytics and insights that link it to sales results, pipeline and revenue.
  • 22
    AdRoll Reviews
    We make it easier for e-commerce companies to compete. Our AI acts as a team of expert marketers, helping you to grow your brand and increase sales. AdRoll's growth marketing platform will help you build a brand that customers love, turn more customers into customers, and increase customer loyalty. AdRoll is a growing network of over 37,000 brands. Find more people who will fall in love your brand. Our proprietary AI and advanced audience targeting combine to create awareness and drive new site traffic. Inspire action through ads, email, or your online store. Combine what you know about customers with our over 1.2 million shopper profiles to find items they will love and buy. To drive growth, go beyond customer acquisition and leverage your customer relationships. Personalized cross-channel experiences that are relevant and personalized will increase loyalty and lifetime value (LTV).
  • 23
    WordStream Reviews
    Online advertising is easy. You can convert 60% more leads to customers for 10% less. WordStream can help you make this happen for your small business. Our software and services can be used by small and medium-sized businesses to drive big results with online advertising. Our software and services can help you scale your agency, build your team, and drive online advertising growth for clients. How does your Google Ads account compare to your competitors? WordStream's award winning software and expert team can help you.
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    Zaius Reviews
    Zaius, a cloud-based B2C marketing platform for retailers and eCommerce businesses, is cutting-edge. Zaius is a platform that integrates marketing automation, customer relationship management (CRM), and analytics for B2C marketers. Zauis allows marketers to send relevant, beautiful and effective messages across all channels and devices in real time, increasing revenue opportunities.
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    Nutshell Reviews
    Top Pick

    Nutshell

    Nutshell

    $16.00/month/user
    45 Ratings
    Your CRM shouldn't stress you out. Nutshell is an all-in-one CRM, sales automation, and email marketing platform that helps B2B organizations work together to win more deals. Simple enough for any user and powerful enough for any business, Nutshell is built for teams who are tired of managing separate sales and marketing tools and don’t want to pay a full-time admin to manage their software. Every Nutshell subscription includes unlimited data storage, fully customizable reporting tools, free data migration assistance, and world-class live support, all at an extremely affordable price. Nutshell integrates with the software that small businesses already use, including Google Workspace, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Nutshell also offers native iPhone and Android apps. A leading small business CRM with thousands of customers worldwide, Nutshell is ideal for any B2B business that relies on building relationships, including manufacturing companies, professional services companies, software and technology companies, wholesalers, and non-profits. Give Nutshell a look. We love growing business.