Best Marketing Automation Software for Fresh Relevance

Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise. The Twilio SendGrid Email API and proprietary Mail Transfer Agent (MTA), intuitive console, powerful features, and email experts make it easy to ensure all your email gets delivered in seconds and without interruption. Whether you’re sending 100 emails or 100 billion, SendGrid is built to scale, while maximizing inbox placement and protecting your reputation as a trusted sender. Monitor engagement data and optimize deliverability with our Deliverability Insights dashboard. Integrate with our RESTful APIs and SMTP in minutes, with sample code libraries available in 7 languages, interactive docs, templates, and more.

Campaign Monitor is a powerful email marketing platform and automation platform that can turn customers into loyal fans. It offers the tools necessary to drive real business results. Campaign Monitor makes it easy to create email campaigns that convert. Simply use Campaign Monitor's drag-and-drop email builder and choose from hundreds of beautiful and professionally-designed templates. The platform comes with many tools to create personalized customer journeys, create smart segments, and build one-to-one relationships.

Your business needs predictable, profitable results. Your customers deserve highly personalized omnichannel experiences. Unify customer data and eliminate silos through an API and open architecture to enable intelligent omnichannel engagement. Rapidly aligns business goals with industry-specific customer engagement strategies crowdsourced by leading brands. True 1:1 customer personalization across all channels and devices for increased omnichannel engagement, retention, and loyalty. To scale 1:1 personalization and optimize business results, AI and predictive analytics are integrated with marketing execution. Cross-channel execution is simplified and marketing operations are streamlined to optimize the customer experience across all channels. You can communicate with your customers in a completely personalized way across all channels with optimized content for email and direct mail.

All-in-one AI email marketing platform with a Customer Success Team whose sole purpose is to get better results. We are different from the norm. Be the best marketer that you can be. Our UK-based strategic consultants can help you understand your goals and challenges, and how to achieve them. Our supported learning keeps your company ahead of the competition and your game. You can say goodbye to separate business systems. With our many integrations, you can automate your manual processes and create useful automations. You can have a better understanding about who you are marketing to by having all your customer data in one location. With relevant insights, you can discover a variety of marketing opportunities that aren't being explored. Our dashboards allow you to create better campaigns, regardless of whether it's spending behavior, engagement levels, or ROI.

Adobe Campaign allows you to use rich customer data to create, coordinate and deliver dynamic campaigns that customers want via email, mobile, and offline channels. You can speed up and scale every aspect of your marketing campaigns from segment creation and message preparation to delivery. Multichannel communication can work in your favor or in your detriment. If the channels don't work together, there will be confusion and noise. When they are synchronized, they can create a powerful and complementary experience for your customers. Your brand experience is more important than ever. Customers are more aware of whether a business caters to them directly or just offers a generic experience. This understanding must be displayed across multiple channels to ensure that your customers are fully engaged.

Mailchimp is a widely-used marketing automation platform that houses over 11 million users worldwide. Through the platform's AI-powered insights and content creation tools, businesses can personalize every email and SMS to cater to each customer. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses stay connected with their customers while promoting repeat business and brand loyalty - all while integrating with users' existing workflows. Some of the notable organizations turning to Mailchimp for assistance in driving revenue through email marketing include TEDTalks, Shutterstock, Boston Market, and Nikon India. What sets this platform apart lies in its user-friendly interface and accessibility for both tech-savvy individuals and those who are not so familiar with technology. Since 2001, Mailchimp has grown significantly to become a prominent global marketing automation platform with offices situated in Atlanta, Brooklyn, Oakland, Vancouver, London, Seattle and Santa Monica. The platform prides itself on delivering an impeccable and personalized user experience. Mailchimp was recently acquired by Intuit Inc. (Nasdaq: INTU), a widely recognized global financial technology platform. Since the acquis

Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.

Iterable is a top-rated platform for growth marketing and user engagement. Iterable can send the right message to the right device at the right time. Iterable allows B2C marketers to send 1-to-1 personalized messages across multiple channels. It also activates all relevant customer data in real-time for personalized messaging. Iterable's intuitive Workflow studio makes it easy to create seamless, automated campaigns. Iterable supports all types of marketing campaigns across all channels.

Actito's Activation Platform will improve the customer and prospect experience at all stages of their journey. Actito's real time personalization and omnichannel automation capabilities allow you to deliver the right message at the right moment through the right channel. Increase conversion and revenue. All your data sources can be gathered and merged in one place to support all engagement tools, in accordance with GDPR. Personalize offers that are relevant and timely to your customer by calling them by name. Actito's rich data model allows you to respond intuitively, accurately, and regardless of how customers prefer to do business. Create unique marketing programs that meet the needs of each customer and maintain a dialogue throughout the relationship. You can't test all your ideas so don't be afraid to try them. Launch imaginative campaigns that convey a clear, personal message at the right time.

Reimagine the way you interact with customers. Engage Cloud empowers your team to transform customer data and insight into personalized, omnichannel marketing campaigns. Engagement Cloud seamlessly integrates with your existing ecommerce platforms and business platforms, giving you a powerful marketing tool that does the biz. Dotdigital (formerly known as dotmailer), is a cloud-based email automation platform that's specifically designed for small and medium-sized businesses (SMBs), large business-to business (B2B), and business-to consumer (B2C) companies. This data-driven marketing tool is simple and powerful and allows businesses of all sizes create and track personalized, optimized and segmented email campaigns. Dotdigital's primary features include multichannel marketing and lead nurturing, campaign management, email send time optimization, automated email responders, and email send time optimization.

Our revolutionary CanopyDeploy platform will revolutionize the way you do multichannel marketing. CanopyDeploy's intuitive and simple-to-use interface is ideal for small businesses and global campaigns. This single-view CRM platform allows you to create seamless customer experiences across all channels using drag-and-drop functionality. To maximize the effectiveness of your campaigns, you will get invaluable insights and real time reporting. Get the revolutionary marketing automation platform. CanopyDeploy. With CanopyDeploy's drag and drop functionality, you can easily coordinate omnichannel customer journeys across all touchpoints (emails, SMS, landing pages, social media, WhatsApp, etc.). You can simply create segments within the platform and speak 1:1 with customers.

The all-in-one marketing platform will help you grow faster. APSIS One is an affordable platform that allows you to use native campaign tools such as Email, Marketing Automation and SMS. It also offers Website Personalization, Ecommerce, and other useful features. The APSIS One platform includes a set of intuitive tools for marketing automation, email and website. The next generation of Customer Data Platform is now available with easy-to-use and native tools for digital marketers. Our digital experts are always available to assist you. To help your business grow faster, we host trainings and events. Integrating your CMS or CRM to our digital marketing platform will give your digital marketing a new spin. Our local technical support teams will be available to answer any questions you may have in your native language, whenever you need them. To find the perfect solution, we team up with top-of-the-line tech-providers to help you.

True digital transformation can only be achieved if you are able to take action on your marketing data. This will allow you to engage customers intelligently and provide them with personalized experiences which increase their lifetime value. Deliver personalized experiences, cross channel messaging and loyalty programs to add value to customer relationships. Marigold Engage+, formerly Cheetah digital, allows marketers to quickly scale and meet the needs of the modern consumer. You need to be able to adapt quickly as the need for digital transformation increases. Marigold Engage+ will help you achieve your goals quickly. We provide you with the integrated technology and service you need to create profitable, long-lasting relationships with your customers. Real-time interaction management allows you to discover opportunity, create audience segments and orchestrate your data. Engaging experiences can help you turn marketing efforts into a database of consumers.

Marketing organizations can manage all interactions with customers via email, mobile, social media, display and the web from a single platform. All industries' CMOs will be able to deliver exceptional customer experiences throughout all marketing interactions and throughout the customer’s lifecycle. Use disparate data to create targeted audiences and empower customers to decide their next experience. Customers can interact with you in near real time, making it possible to make data from different sources more useful. Oracle Responsys gives marketing teams the tools they need to deliver the engaging, relevant experiences their customers want across all devices, channels, lifecycles, and channels. Email marketers still have to leverage customer data to personalize emails, drive sustained engagement, and coordinate email marketing across multiple channels. Oracle Responsys offers award-winning email marketing capabilities.

Acoustic Campaign (formerly IBM Watson Campaign Automation), is a digital marketing platform that gives marketers the power to create more effective campaigns and exceed customer expectations. You can use behavioral and profile data from any source for relevant campaigns across email and web, mobile push SMS and social media. Acoustic Analytics events and Acoustic Personalization audiences can be used to reach your contacts with targeted messages. Essentials is a great option for small teams that need to deliver personalized interactions across digital channels. Premium is for larger enterprises that require more conversions.