Best Marketing Attribution Software for Looker

Since many years, we have been involved in affiliate marketing. We have created many tools to assist our former employer, including conversion tracking, data reporting, affiliate link testing and automation of content sorting through algorithms. We finally created an integration that links our affiliate conversion data to Google Analytics in January 2017. Wecantrack was founded in January 2019 by two affiliates who saw the potential of this tool and more integrations. We can track is our passion and we are happy to help clients set up conversion tracking. With so many restrictions and increased competition, affiliate marketing is becoming more difficult every year. However, it is essential to be able monitor every channel and element of a website.

Attribuly is a specialized platform for marketing attribution and analytics aimed at assisting Shopify merchants in refining their marketing approaches through precise insights into return on ad spend, customer lifetime value, and overall business growth. It features a suite of advanced tools for tracking and attribution, such as server-side tracking, multi-touch attribution, and comprehensive customer analytics, forming a robust data engine that enhances growth strategies. By leveraging first-party customer data, Attribuly empowers brands to refine their advertising algorithms, make informed strategic choices, personalize user interactions, increase conversion rates, and streamline their revenue streams, which collectively contribute to sustained revenue expansion and a competitive advantage. The platform currently serves more than 10,000 ecommerce entrepreneurs and seamlessly integrates with a variety of marketing channels, including Facebook, Google, TikTok, and Bing ads, as well as email marketing services like Klaviyo, ensuring a holistic marketing solution for its users. Additionally, Attribuly's tools help businesses to continually adapt their strategies in response to changing market dynamics, further enhancing their potential for growth.

Replace your custom solution with a superior, comprehensive, and automated attribution system designed to enhance marketing outcomes straight away. Relying on a homemade approach to assess your return on investment is no longer viable; dedicated attribution software is essential, and that's where rampmetrics comes in. It enables you to capture the significant 80-90% of data that often goes unnoticed, freeing you from the trivial details and allowing you to focus on strategic marketing initiatives. With rampmetrics, you'll have access to all the necessary information to make informed decisions. This tool employs various layers of data collection and verifies both online and offline content to provide the industry's leading automated conversion tracking. Simply add a straightforward script to your landing pages or webhooks, and rampmetrics will seamlessly track conversions, scrutinize data, pinpoint errors, and evaluate your complete marketing funnel. Once rampmetrics has thoroughly assessed your funnel and associated activities, you'll receive up to 400 times more multi-dimensional data, which can be tailored into customizable views to suit your specific needs. By leveraging this powerful tool, you can ensure that every aspect of your marketing strategy is informed by comprehensive insights.

ChannelMix will provide a holistic view of marketing performance by analyzing all of your media, marketing, and sales data. No campaign is too small or too complex. You can access data for your entire sales and marketing team via API, file transfer, or email. Each solution comes with a dedicated data warehouse that can store up to 100GB data. For a comprehensive view of marketing performance, map like fields across data sources and channels. ChannelMix uses multi-channel attribution models for media planning and prediction. To get ready-to-use analysis data, connect to your ChannelMix data warehouse. Your analytics solution includes an analytics team that is dedicated to helping your company grow and succeed. Tracking strategy and audits - with recommendations to align tracking with your reporting strategy.