Best Heatmap Software for Google Analytics

Find and compare the best Heatmap software for Google Analytics in 2026

Use the comparison tool below to compare the top Heatmap software for Google Analytics on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    Smartlook Reviews
    Top Pick

    Smartlook

    Smartlook

    $39 per month
    8 Ratings
    Smartlook is a mobile analytics solution that helps websites and apps to understand the whys behind users' actions. It has helped over 300,000 companies of all sizes and industries. You can eliminate the guesswork and find real, actionable reasons. Smartlook offers a unique way to understand user behavior at the micro-level. Smartlook's always-on visitor recordings allow you to see every visitor on your website or app. Automatic event tracking allows you to track how and when your visitors do certain things. To see conversion rates and uncover why people are churning, you can create conversion funnels. Heatmaps for websites provide mass data about where people click, scroll and hover on your pages. Smartlook was ranked among the Top 100 Software Products in 2019 G2 Crowd Awards. It serves customers such as O2, Miele and Hyundai. It can also record Unity-engine games.
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    Tableau Reviews
    Top Pick

    Tableau

    Salesforce

    $75/user/month
    7 Ratings
    Tableau, an industry-leading analytics platform, empowers businesses to make smarter, data-driven decisions with AI-powered insights and advanced data visualization. By leveraging Tableau Next, which integrates seamlessly with Salesforce and Agentforce, users can access intelligent analytics and unlock the full potential of their data. Tableau provides flexible deployment options—whether cloud-based, on-premises, or directly integrated with Salesforce CRM—ensuring organizations can access a comprehensive data management solution. With built-in AI and machine learning capabilities, Tableau helps users uncover patterns, predict outcomes, and improve decision-making at every level of the organization. Its intuitive interface allows analysts, business leaders, and IT teams to explore data, visualize trends, and collaborate efficiently, while fostering a Data Culture that accelerates innovation and enhances operational efficiency.
  • 3
    Zoho PageSense Reviews
    Optimize your website's performance and enhance user personalization with a robust Conversion Optimization and Personalization Platform. By tracking essential metrics, you can gain insights into your visitors' online behavior and create a tailored experience that increases conversion rates. If you're seeking to identify effective strategies, understand visitor motivations, or convert traffic into loyal customers, PageSense provides the comprehensive tools you need. Engage in a cycle of testing, learning, optimizing, and repeating your efforts for continuous improvement. Are you still debating the significance of content placement? Conduct A/B tests to determine what resonates most with your audience. Explore variations in page design, elements, imagery, text, color schemes, and beyond to find the best fit for your objectives. Effortlessly integrate with a variety of Zoho and third-party applications to streamline your processes. Achieve a holistic view of your website analytics to empower smarter marketing strategies. Begin leveraging data to make informed business choices that can drive success. With these insights, you'll be equipped to adapt and thrive in a competitive digital landscape.
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    Lucky Orange Reviews

    Lucky Orange

    Lucky Orange

    $18.00/month
    1 Rating
    Do you know why someone left your website after completing a purchase? Lucky Orange knows the reason. Lucky Orange is simple to use and ready to go "outside the box". Every plan includes full access all of our features. * Dynamic Heatmaps: Navigate your website like a visitor. Data will be instantly populated for every drop-down, pop up, and hover-over menu. To identify potential problems and pain points, isolate traffic sources and visitors. * User Recordings: This acts as a DVR for your site, allowing you to view recordings and video playback of customers and visitors as they interact with your site. * Form Analytics: Learn which fields on your forms take too long to complete, repeat, or cause the most abandonment. * Live Chat: Quickly respond to questions and even "cobrowse" visitors * Surveys and Polls: Create popup poll questions for a page or for targeted visitors.
  • 5
    Microsoft Clarity Reviews
    See what your users want - with Microsoft Clarity our free visual web user behavior tool. Clarity is built to integrate with Google Analytics and goes behind the numbers of conventional tools to bring your data to life! Clarity is a super easy-to-use tool that captures how real people use your site through amazing features such as: Heatmaps: See at a glance which areas on your page drive the most engagement and how far your visitors scroll with Clarity instant heatmaps. Session Recordings: Find out what's working, learn what needs to be fixed, and test out new ideas. Save time by watching the most useful recordings identified Clarity. Pinpoint where users get frustrated through our awesome rage clicks, dead clicks, and quick backs filters. Clarity scales to support even the largest websites processing more than 1 petabyte of data without slowing down your site's performance. Stop guessing. Get Clarity. No sampling. Built on open source. GDPR and CCPA ready.
  • 6
    Mouseflow Reviews

    Mouseflow

    Mouseflow

    $31 per month when paid yearly
    Mouseflow is a platform for behavior analytics. It's used by Product, Marketing, UX Design, Analytics teams to ensure high conversion rates and a great website experience. Mouseflow allows you to see your users' eyes through session recordings. You can also understand what is most important to them with heatmaps. Mouseflow is an innovative platform on the market that uses automatic friction detection to let you know which recordings you want to watch and avoid sampling across plans. Heatmaps can be created for all pages. You can filter them using multiple parameters.
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    UserX Reviews

    UserX

    UserX

    $299 per month
    UserX is a cutting-edge UX analytics platform that provides growth-oriented insights for mobile app teams. Our comprehensive suite of tools, including session recordings, heatmaps, and conversion funnels, empowers companies to gain a deep understanding of user behavior and make data-driven decisions. Session recordings allow you to gain valuable insights into user behavior by closely monitoring and analyzing their interactions with your app. Heatmaps provide a comprehensive understanding of user interactions on every application screen, enabling you to identify the interface elements that are most appealing to users, as well as those that are being overlooked or ignored. Conversion funnels help you determine the stage in the application funnel where users are dropping off and identify the reasons for churn. Crash replays enable you to identify and reproduce technical errors, allowing for quicker resolution of technical bugs. With fast and comprehensive analytics of UserX, companies can easily identify areas of improvement and unlock new growth opportunities. The platform is designed to help brands understand user behavior, track essential metrics, and optimize app's performance.
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    UserExperior Reviews

    UserExperior

    UserExperior

    $99 per month
    Founded in 2016, UserExperior aims to equip clients with tools that enhance user experiences across digital platforms. Our platform is utilized by product, development, and UI/UX teams worldwide to analyze and refine the mobile app experience. Based in Mumbai, India, UserExperior specializes in mobile experience analytics and has successfully partnered with some of the country's leading Fortune 100 firms and notable unicorns. As participants in India's esteemed NASSCOM 10K startups accelerator, we take pride in our journey and the impact we make on digital businesses. Our commitment to innovation drives us to continuously improve the solutions we provide to our valued customers.
  • 9
    VWO Insights Reviews

    VWO Insights

    Wingify

    $169 per month
    VWO Insights integrates various tools such as session recordings, heatmaps, and on-page surveys to identify issues within your visitors’ experiences, allowing you to address existing problems and enhance positive aspects. Additionally, funnels enable you to spot conversion leaks and investigate the factors behind visitor drop-offs, utilizing heatmaps and session recordings for in-depth analysis. Thanks to advanced segmentation features, you can form intricate segments and apply bracketing logic to refine your funnel reports, revealing new visitor categories. If you observe a significant drop-off at a certain stage, you can effortlessly access session recordings of those specific visitors who did not complete the desired action with just one click. VWO recordings operate continuously, providing insights into friction points throughout the journey of distinct buyer personas. This functionality not only aids in comprehending the user experience but also simplifies the process of identifying growth opportunities and testing strategies tailored to each segment. Ultimately, such insights empower businesses to make informed decisions that enhance overall user engagement and conversion rates.
  • 10
    MouseStats Reviews

    MouseStats

    MouseStats

    $29 per month
    Capture the complete interactions of genuine users on your website as though filming with a camera, and replay their navigation like a film. Explore countless genuine user interactions on your site to gain insights into their preferences. Simply engage in your desired activities and observe the playback of your recorded sessions in the demo, or seek additional details. This all-in-one solution efficiently gathers, processes, visualizes, and comprehends the collective behavior of visitors across various devices, including desktops, tablets, and mobile phones. Solicit feedback from your visitors to gain their perspectives. Merging statistical data with authentic feedback presents an outstanding method to identify challenges and generate a wealth of ideas directly from the users themselves. Conduct your own extensive multi-step surveys and gather input from individuals through predefined multiple-choice questions or allow them the freedom to share their thoughts and concerns in their own words. Additionally, monitor and evaluate the behavior of visitors engaging with your forms; soon enough, you will receive a detailed report that can significantly enhance your forms. By understanding user interactions and feedback, you can continuously refine the user experience on your website.
  • 11
    Contentsquare Reviews
    Contentsquare's digital analytics cloud for customer behavior helps companies to understand and implement strategies that will help them achieve more success. Conventional web analytics do not give you the whole picture. Traditional tools can be difficult to use and even more difficult to interpret, providing data that only specialists can understand. We make it easy. It's easy to see how customers use your website or app with our intuitive visual reporting. Contentsquare automatically highlights your most pressing issues and opportunities. It's like having a team of analysts to analyze your data and give you a smarter list. Identify the most important UX issues that are costing your online customers and prioritize them. Watch the exact sessions that cause friction and errors. Identify and prioritize errors based on revenue impact.
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    FigPii Reviews

    FigPii

    FigPii

    $49.99 per month
    Find out what users do, how they do it, and how you can improve. FigPii allows you to have cheat codes to create the user experience that your audience (and your bottom line) wants. It's easier than ever to get inside the head of your customer without disturbing their visit. Watch videos of visitors clicking around and moving around the site. You can view aggregate data about how visitors interact with different pages. Ask your visitors questions. To see if your designs are performing as expected, AB-test them. It's simple and effective. There is no need to sort through complicated reports or gather data from different tools. You can access the data, gain insight, and then get out. GDPR & CCPA: The GDPR (General Data Protection Regulation), is legislation that aims to strengthen and unify data privacy laws for all citizens of the European Union.
  • 13
    Fullstory Reviews
    Fullstory is a platform for behavioral data that reveals the hidden story behind consumer behavior. Fullstory allows product, engineering and data teams to connect sentiments signals with other data sources in order to design the next best actions. Fullstory provides deeper and more immediate actionable insights than conventional web and product analyses that can only surface what is happening but not why. It is the only behavioral data platforms that provide the context needed to create in-the moment experiences that drive revenue. Fullstory's behavioral analytics is ready for AI. It uses first-party data that has been automatically captured, indexed and semantically structured. No longer do enterprises waste hours and resources on data analysis.
  • 14
    Oracle Maxymiser Reviews
    Enhancing customer satisfaction and increasing return on investment are key objectives, and Oracle Maxymiser empowers both B2B and B2C marketers to craft optimized customer journeys on websites and mobile applications through techniques like testing, personalization, recommendations, and data insights. Identify effective strategies and high-converting elements effortlessly. The platform features a user-friendly visual editor that allows both non-technical and technical team members to collaborate seamlessly by toggling between visual editing and coding, making it straightforward to conduct A/B tests or intricate multipage funnel tests. By integrating audience data from various marketing platforms or external business sources with Oracle Maxymiser’s session data, marketers can gain a comprehensive understanding of the customer experience. Initiate A/B and multivariate testing while segmenting traffic to evaluate an array of variants as customers navigate through the sales funnel. Additionally, Oracle Infinity-powered Heatmaps unveil new testing possibilities and offer deeper insights into the digital customer experience, enriching the overall strategy for marketers looking to optimize performance. With these tools, businesses can ensure they stay ahead of the competition.
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    Browsee Reviews

    Browsee

    Browsee

    $19 per month
    An exceptional resource for gaining insights into user interactions on your website, this tool simplifies the process of pinpointing customer challenges. With features like Session Recordings, Heatmaps, Funnels, and Feedback Forms, you can visually track every user activity on your site. You will be able to recognize the specific issues a user encounters during their browsing experience, whether it be frustration, confusion, or disorientation. Additionally, the platform offers the option to completely obscure any textual information on a page, allowing you to recreate the user journey with anonymized recordings. Importantly, Browsee automatically excludes sensitive input fields, such as passwords, emails, and phone numbers, from its recordings. Moreover, it respects Do Not Track preferences in browsers and complies with EU GDPR regulations. The system provides flexibility, enabling you to select which elements to track or exclude, and allows for prioritization of pages based on your immediate needs. You can also filter sessions based on a variety of criteria, including referral sources, UTMs, CSS elements, devices, geographic locations, and more. By creating segments, you can monitor for errors and user sentiments effectively, enhancing your ability to optimize user experience over time. This comprehensive approach ensures that you are well-equipped to understand and improve user engagement on your website.
  • 16
    DigDash Reviews
    Each day, your enterprise produces an immense amount of data. When utilized effectively, this information becomes a treasure trove of insights. When combined, this strategic data reveals a vast array of opportunities for growth and innovation. As specialists in business intelligence, DigDash supports you with a dependable solution that simplifies data utilization and enhances your performance right away. From the initial design phase to full deployment, and addressing both usage inquiries and development requirements, DigDash is committed to being your long-term partner, fostering a collaborative relationship. Our focus on continuous improvement is reflected in our inherent flexibility. The user-friendly nature of our software distinguishes it in the marketplace as one of the most robust solutions available. No matter your operational goals, our tool seamlessly adjusts to meet the unique demands of your business. With insightful real-time visibility across all aspects of your operations—spanning marketing, finance, sales, and HR—your management team is empowered to make informed decisions promptly, ensuring that you stay ahead in a competitive landscape. This adaptability and support create a foundation for sustained success.
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