Business Software for Celtra

Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.

Snapchat - The fastest way ever to share a moment with your friends! Snapchat allows you to chat with friends, view Live Stories from all over the world, and explore Discover for new information. It's easier to live in the present and have more fun. We believe that the greatest opportunity to improve communication and live is in reinventing the camera. We help people express themselves, live in each moment, learn about the world, have fun, and contribute to human advancement.

Google Ad Manager is now available. Google Ad Manager (formerly DoubleClick For Publishers) is a complete platform that allows you to grow ad revenues and protect your brand wherever people are engaging, watching, or playing with it. You can get the best value for every impression, provide better experiences, and manage all aspects of your ads business from one integrated platform. Many digital advertising products have been created without considering the user experience. We believe that you should work with the user to get better results. Ad Manager is a tool that can help you manage your advertising business and increase your revenue in any industry. Ad Manager provides robust tools that can scale to meet the needs of growing businesses. Take a look at our solutions to find the right fit.

One platform, infinite ways for you to connect with your customers and employees. Any app can be made authable. Okta can help you create secure and delightful experiences quickly. Okta's Customer ID products can be combined to create the stack you need. This will provide security, scalability and reliability. Protect and empower your employees, contractors, partners. Okta's workforce identification solutions will protect your employees no matter where they are. You will have the tools you need to automate cloud journeys and support hybrid environments. Okta is trusted by companies around the globe to protect their workforce identities.

Google Ads can help you grow your business. When customers search for businesses similar to yours on Google Search and Maps, you can get in front of them. Pay only for results such as clicks to your site or calls to your company. When people search for your product or service, you will be displayed. Google is where people search to find what to do, where they can go, and what they should buy. Your digital ads may appear on Google right when someone searches for similar products or services. A well-timed advertisement can convert people into customers, regardless of whether they are on mobile or desktop. Online ads that direct people directly to your website can increase sales, bookings, and mailing list signups. Advertisements that include your phone number and a button to call customers will increase their calls. Business ads that help people find you company on the internet will get more customers.

We believe that people should be free to express themselves, share their opinions, foster open dialog, and that creativity leads to new formats, voices, and possibilities. We believe everyone should have easy and open access to information. Video is a powerful tool for education, understanding, and documentation of world events, large and small. We believe that everyone should be able to find their niche, start a business, and succeed on their terms. People, not gatekeepers, should decide what's popular. We believe that everyone should have the ability to build support networks, overcome barriers, cross borders, and find common interests and passions. YouTube Ads and YouTube for Business are available.

X, formerly known as Twitter, is one of the largest social networks in the world. Follow your interests. Listen to what people are saying. Join the conversation. Watch what's happening around the world. Conversation is the key to real change. Here, your voice matters. Come as you are, and together we will do what is right (not easy) to serve public conversation.

Facebook is the largest social network in the world. We create technologies that allow people to connect with their family and friends, find new communities, and grow their businesses. We are inspired by the way people support each other in times of crisis, whether it's fundraising or offering life-saving assistance via a Facebook post. The Facebook app allows you to connect with family, friends, and other people who share your interests. You can connect with your family and friends, as well as discover new ones, with features such as Watch, Marketplace and Groups.

Roku OneView (formerly Dataxu) - Indispensible DSP technology designed for innovative companies such as yours. Do you know that we have twelve offices worldwide and inventory access to more than 3 trillion global impressions? TouchPoint™, the world's most trusted open and private advertising exchanges, can be used to plan and place media purchases. Although data may be our power, we are inspired by you. Your business challenges are what keep us awake at night and keep us going. Your wins are our victories. Your successes feel like our success. We strive to be better so that you and your business can become even more successful. We believe data can take you and clients further if it is analyzed, reported, and applied with transparency, ingenuity, and a sense of humor. We are here to help you harness the power of data to gain insights into the most important audiences for your clients, and to make connections with them more effectively and with greater impact.

Supermetrics began with a bold idea: to make marketing data simple and accessible for businesses everywhere. What started as a small project has grown into a pioneering marketing intelligence platform trusted by over 200K organizations worldwide, including renowned brands like Nestlé, Warner Bros, and Dyson. From the beginning, Supermetrics has been driven by a mission to empower marketers and data analysts with seamless data access and mastery, no matter where they are on their journey. The platform has evolved into an easy-to-use solution that extracts and consolidates data from over 150 marketing and sales platforms—like Google Analytics, Facebook Ads, and HubSpot—into preferred destinations, helping teams streamline their analytics and make data-driven decisions. This dedication to innovation earned Supermetrics a spot on G2’s 2024 Top 50 Best EMEA Software Companies list. At the heart of Supermetrics is a commitment to transparency, innovation, and customer success. We believe data has the power to tell stories, solve problems, and create opportunities. As the marketing landscape evolves, Supermetrics remains committed to leading the way, helping clients not only succeed but excel with cutting-edge solutions.

Measure consumer attention across all channels, devices, and platforms with Oracle Moat. A measurement suite designed for today's media professional. A complete suite of solutions to help you reach potential customers, grab consumer attention, and drive results for your clients, partners, and business. Connect disparate data across TV and online to ensure that you reach the right audiences and get a complete view of your prospects. Advanced metrics allow you to measure consumer engagement beyond the standard verification. They help you determine if people pay attention to your message. You can measure the effectiveness of your ads and the business outcomes that your dollars are achieving to understand the impact of your advertising spend.

Lotame is a technology company that makes data smarter, faster, and easier to use for digital marketers. Our end-to-end data collaboration platform Spherical empowers thousands of marketers, agencies, and media owners to onboard, access, analyze, and activate the data they need to understand and engage consumers. Our proven commitment to industry interoperability, connectivity, and privacy help drive successful business outcomes for companies on their terms. Who uses Lotame? Marketers and media owners, serving global clients in North America, Latin America, Europe, Middle East, Africa, and Asia Pacific.

Connect the dots from multiple data sources to identify and take advantage of new opportunities for business growth. The transformative currency of media measurement in a multi-platform world is what you need to build your business around. You can understand the impact of media and marketing activities so that you can improve ROI and make confident future decisions. Cross-platform measurement is essential for informed business decisions in a complex media environment. We help advertisers, media brands, and media properties to connect the dots to grow businesses. You can activate a powerful suite audience, contextual, as well as cookie-free predictive targeting solutions that reach cross-platform audiences. Programmatic advertisers can access actionable target audience in the DMP/DSP of their choice for digital, mobile, DOOH, and podcast campaigns.

ASTRAD DSP can help you achieve all your branding and performance objectives. Our platform is designed to help you succeed in your marketing, with everything from a transparent and safe environment to innovative AI models. You can take your campaigns to the next level without having to worry about where your ads should be placed. With a DSP, you can spend less time worrying about ad placement. The DSP uses data to place the ads in the best spots. You can then focus on reviewing analytics and seeing the results. Scale your brand globally. Our platform gives you the ability to reach a global audience. All in one place, you can see how your campaigns perform in real-time. You can also use detailed analytics to customize your ad strategy. Place your ads at the right places to get the best results. Access your audience on all devices, including desktop, mobile, tablet and connected TV. Deliver your ads to places where your target audience already frequents.

Advertising is what fuels the internet and supports content creators, journalists and the free exchange of information and ideas. Our media-buying platform was created to create a more inspiring and engaging ecosystem for everyone. Our mission is to transform media to benefit humanity. How do we do this? How? By helping brands deliver a more relevant and insightful ad experience to consumers and setting a new standard in global reach, accuracy and transparency. Find out what makes us different. We are on the buy side. Which is the side of everyone. We won't steer you to our media assets because we don’t have any. It's as simple as that. Reach: One million. This is how many people you can reach with The Trade Desk compared to other media-buying platforms. We want you to spend your advertising dollars where your data directs you. This allows transparency in all aspects of our business, from pricing and inventory to measurement as well as reporting.

Bright Analytics is an integrated analytics platform that provides integrated solutions for data acquisition and preparation. We work closely with clients to create an analytics stack that can be further customized and scaled. We can help you, no matter if you need an end-to-end solution or a way to automate and organise data. We understand how important it can be to have access to reliable support. Bright Analytics integrates all data sources that you need to analyze within one platform. We know that every business is unique. That's why we don’t try to fit you in to rigid templates. Our platform can connect to unlimited sources of data and bring them together in your reports. Or combine them in custom calculated metrics. Bright Analytics organizes and prepares all data sources to create a rich data collection that meets your business needs.

Flashtalking is the world's leading independent global ad server. It is ideal for advertisers who value data control and want to seperate media sales and delivery. Flashtalking's creative management tools allow advertisers to personalize at scale through activating feeds or data with Decision Trees. This creative decisioning interface allows them to activate feeds and data. Advertisers can reach their customers with one-to-one messaging through our native identity solutions and integrations to leading identity partners. Flashtalking's advanced analytics and reporting platform give advertisers a complete view of customer journeys and provide actionable insights.

Sizmek by Amazon believes that creating impressions that inspire is key to building lasting, meaningful relationships with your audience. We offer powerful solutions to make your creative and data work together in new ways and optimize campaigns across all media. Sizmek Ad Suite provides everything you need to create and distribute your messaging. You can harness the power of a global platform that delivers more than 1.5 trillion impressions per year. Sizmek Dynamic Creative Optimization allows you to create hundreds, if not thousands, of ads that are tailored to your audience. Sizmek Ad Suite can help you improve the relevance of your messages and increase campaign performance.

Maximize your premium inventory's yield. DV Publisher Suite gives you the measurement, insights and tools that you need to improve ad delivery and inventory quality. One of the first comprehensive yield solutions available for publishers, combining data automation and media quality insights to optimize inventory across all your inventory, direct-sold or programmematic. Maximize your revenue. DV allows you to focus on your core revenue-producing tasks and not spend valuable time managing spreadsheets. Using robust dashboards and reporting, you can aggregate all your revenue sources and data sources to make informed decisions. Visual campaign performance monitoring and pacing monitoring can help you optimize your operations and streamline billing. Discover high-performing inventory based upon brand safety, viewability, fraud and DV fraud to generate new revenue.

Our Omnichannel DSP allows marketers the ability to manage truly omnichannel campaigns across all channels, including mobile, display and social media. It also gives them access to our global ecosystem for premium supply. We provide the complete set of capabilities required to manage coordinated Omnichannel Campaigns including execution, creative management and reporting from a central location. This allows marketers to transcend channel buying silos and focus on creating great consumer experiences and incremental business outcomes from their marketing.