Best Web-Based Display Advertising Software of 2024

Roku OneView (formerly Dataxu) - Indispensible DSP technology designed for innovative companies such as yours. Do you know that we have twelve offices worldwide and inventory access to more than 3 trillion global impressions? TouchPoint™, the world's most trusted open and private advertising exchanges, can be used to plan and place media purchases. Although data may be our power, we are inspired by you. Your business challenges are what keep us awake at night and keep us going. Your wins are our victories. Your successes feel like our success. We strive to be better so that you and your business can become even more successful. We believe data can take you and clients further if it is analyzed, reported, and applied with transparency, ingenuity, and a sense of humor. We are here to help you harness the power of data to gain insights into the most important audiences for your clients, and to make connections with them more effectively and with greater impact.

Everything you need to grow your game. ironSource develops technologies that enable game developers to take their games to the next level. This includes the industry's largest in app video ad network, robust mobile ad mediation platforms, and a data-driven user recruitment platform. IronSource is trusted by the biggest game developers in the world because we offer everything they need to grow their businesses.

Commerce media uses large-scale intent and purchase data, as well as commerce-focused AI, to increase advertising returns on the open web for media owners and marketers. Marketers can reach in-market audiences at all stages with the right ad for every moment. Media owners can increase their revenue by activating and enriching their first-party data. Consumers will have more relevant experiences. Based on exclusive research involving 17,000 consumers and 22,000 advertisers worldwide, this report provides insights into the changing world of shopping and the role digital advertising plays in it. With eCommerce growing and major industry changes ahead, marketers need help building, scaling and activating first-party audience. Media owners also need more ways to add value and addressability to their inventory. Commerce media is a future-proof method to take advantage the open internet's commerce opportunities.

Adoric Technologies has been helping businesses large and small to improve their websites' conversions since 2014. Although Adoric Technologies is based in Israel many companies use Adoric software to enhance their websites. Adoric is actually a SaaS solution. It offers many tools and features that will help businesses get the most from their website traffic. These opt-in forms can be used to convert visitors into customers and subscribers. You will also find an A/B testing tool and smart analytics tools, as well as product recommendation features. Adoric is also Web Accessibility compliant. This allows users to create accessible marketing campaigns for the blind, deaf and other disabled people. Adoric is completely free for life. It does come with paid plans for individuals and businesses looking to grow their business. Adoric can also be used on WordPress and Shopify.

Software for marketing agencies and businesses. Comprehensive Software to Help You Plan and Buy Media More Effectively. GaleForceMedia media planning and buying software is a web-based platform that streamlines media processes. GaleForceMedia allows media buyers to eliminate redundant requirements such as duplicate field requirements, manage media buys of different media types, accurately assess ad performance, and easily reconcile invoices. GaleForceMedia offers media buyers and planners a simple workflow that allows them to execute buys from one interface or module. Media buyers and planners can access GaleForceMedia from anywhere. It is a web-based platform. GaleForceMedia was created by media buyers for media buyers. We are aware of the frustrations in the industry and have created a software support system.

Fraudlogix is the home of the free ad-fraud solution. Our pixel is embedded in over 300 million URLs and applications, collecting live data from more than 1 billion unique devices each month. You can use the post-bid scores for pre-bid blocklists. Our four-in-one solution includes Mobile, Display, In App, Video, CTV/OTT, and Mobile. One universal pixel delivers four reports: Bots & Invalid traffic (IVT), Brand Safety and Domain & App Spoofing. Viewability Scores available at multiple levels Seller, Publisher, Domain or App, Advertiser, Campaign, Placement, etc. Access the largest IP blocklist for non-human traffic. Our community of programmatic and associate marketers works together to eradicate bots and ad fraud across 300+ million URLs and apps.

Machine Learning can help you increase your profits. Amazon Sponsored Campaigns: Performance, Control and Time-Saving Sales Growth: +25% (same ACOS). Simple use: 15 hours/week saved. Insights: For each search term, ASIN, country. Trusted third party: Share sensitive information with M19. Our technology is for Vendors, Sellers, and Agencies. Sellers. Self-service platform to grow your e-retail business. Vendors. All-in-one platform to manage your brand and perform on Amazon Agencies. Technology and support team available to work with you to help brand partners on Amazon. M19 AI is available on all Amazon marketplaces around the world and does not require any language. M19 AI empowers sellers and brands to stand out on Amazon through Artificial Intelligence. Our AdTech and Machine learning veterans regularly update the M19 machine learning algorithms. To provide more value and accuracy for our clients, we are constantly improving all M19 prediction models.

Clickio offers a range of subscription options, including a free tier, to support small businesses in their journey towards regulatory compliance.

There is no infrastructure that you need to purchase, set up or manage. Just get started with our platform, which is powerful enough for customization according to your needs. The most advanced, intelligent and sophisticated platform that is available transforms manual marketing solutions into collaborative marketing. The entire stack can be customized, localized, and integrated seamlessly into your existing partner environment. It's like building it in-house, but at 100x the speed! It's designed to provide a 10x more humanized experience for you and your 1000s of Merchants and Sales Channel Partners through an easy-to use, multi-device platform. You can choose one or more Apps to delight your Merchants and Sales Channel Partners. You can easily deploy more apps with minimal effort or cost. Our Cloud-based Platform will make it easy, secure, and scalable to deploy your collaborative marketing strategy.

Bannerflow, a Creative Management Platform (CMP), was founded in 2010. It allows in-house marketing teams take control of display advertising. Bannerflow is a software tool that allows teams to design, scale up, publish, analyse and personalise display campaigns. Bannerflow CMP allows brands manage the entire campaign lifecycle. It improves workflows across languages and markets. There is full transparency over costs and performance. Bannerflow, a fast-growing tech company based in Stockholm, Sweden is the headquarters of Bannerflow. Bannerflow has been recognized by Deloitte Tech 50 since 2016 and Financial Times FT1000 from 2016, respectively. Recently, Bannerflow was also awarded Master Di Gasell status. Bannerflow is trusted by top brands like Three, Shutterstock, and Lonely Planet. They continue to invest in innovative ways that help customers succeed digitally marketing.

BrandMasters Media Bank DAM (digital assets management software) is a tool that collects, organizes, and facilitates sharing of brand and marketing assets. To prevent assets from being published without authorisation, you can control access and validate assets. This feature is rich in features such as drag and drop, asset analytics, lightbox options and assisted search. Integrate your DAM to other BrandMaster applications, or use it as a standalone application or integrate with third-party vendors. To avoid intermediaries, you may allow extenal stakeholders to publish directly to your DAM. Our Media Bank makes it easy to share your brand assets, marketing materials, and other material. You can create media archives that are organized and consistent from A-Z.

Impress your advertisers with high-quality creative formats that drive results and easily integrate into your website. Smart auto-refresh technology can be used to increase in-view impressions without negatively impacting click and viewability rates. If you serve below-the-fold ads on page load, they can cause poor viewability. You can turn lazy-loading on with one click, and stop wasting your time on strategies that don’t work. Since 1998, AdvertServe has been trusted by more than 30,000 websites. AdvertServe has been trusted by over 30,000 sites since 1998. We have invested heavily in global data centers, DNS and CDN, as well as AI-powered monitoring software and self-healing programs to ensure a guaranteed 99.995% uptime. Maximize your revenue with Prebid.js header bidding to fill unsold inventory at the highest market prices with unmatched RTB demand from dozens unique sources.

Mobile programmatic can be done in-house. Mobile In-House Bidder™, the first mobile bidder built from scratch for app developers and technology partners to manage performance user acquisition and programmatic targeting in-house. We provide enterprise-level software to enable programmatic buying in-house. Ready to use right out of the box. Modular where it is important. Transparent pricing & quick setup. Built for mobile RTB. Kayzen makes it easy to implement mobile programmatic within your company.

A great ad delivered to the right person is powerful. AdCritter, an advanced programmatic advertising platform, allows you to target your ads to the most likely buyers. With an easy ad builder and thousands of premade ads for almost every type of business, AdCritter simplifies ad creation. Modern ad tech can be both intimidating and powerful. Geo-targeting, audience targeting, interest-based targeting and keyword targeting are just a few of the many options available. CRM matching is another option. AdCritter offers all these technologies and more, but they are easy to use and understand. Great ads are the foundation of any great ad campaign. AdCritter makes it easy to create professional-looking ads in just a few clicks. Want something even simpler? You can choose from thousands of pre-designed ads that are tailored to your business niche. We will even keep them up-to-date for you. Programmatic is used by the largest companies because it works. You can now do the same.

Prebid drives additional demand directly to your ad server from the top ad exchanges. The most popular unified bidding solution. A web-based header bidding platform that offers a wide range of features, including over 200 demand sources and 15 analytics adapters. Prebid.js, Prebid Mobile and an open-source solution to server-to-server header bidding. Open-source library that provides a mobile app publisher with an end-to–end header bidding solution. Header bidding is an alternative to the "waterfall" method which is fragmented and inefficient for programmatic advertising implementation. Header bidding allows all partners to bid simultaneously, instead of only offering impressions one at a time. Publishers can receive bids that are not available through their primary ad servers with header bidding. Prebid.js was created in 2015 to simplify header bidding for publishers. It brings consistency and simplicity to the header bidding process.

Publift is a programmatic advertising tech company that partners digital publishers to increase ad revenues. Founded by 2 ex-Googlers, Publift has a simple-to use, proprietary software platform that allows publishers focus on creating the content that their audiences want and less on managing the advertising revenue that sustains the business. Publishers have access to a wide range of ad tech via a single Fuse tag. This includes Header management, Header bidding, Open bidding, ad layout optimization and brand safety. All this is done from one dashboard. Fuse is the only way publishers can optimize and manage their advertising technology. It's loaded with simple integrations like multivariate testing and Content Management Platforms integration, alert monitoring, and automated bidding optimization. Our platform has seen an average 60% increase in client revenue year-over-year.

PlugCMO's AI-driven decision making is like an elite team of campaign optimization experts who analyze your campaigns 24 hours a day. By leveraging AI's true power, you will see a remarkable ROI on your marketing spend. PlugCMO will scale the winners by running multiple creatives at once. It instantly scales the winning campaigns, audiences and creatives, and it does so in the shortest time possible. Are you worried about underperforming campaigns draining your budget? PlugCMO acts as insurance against budget leakage. It works 24 hours a day to ensure that any underperforming campaigns are immediately shut down. Calculate the best architecture for our formulation task. The models learn from every new data point and adapt to it. With industry-specific features, applied to the raw input data. The multi-armed bandit models produce action-based recommendations. PlugCMO increases digital marketing ROI by at least 20% There is no need for engineering bandwidth.

Advertise to your audience while they surf the internet and keep your brand top-of-mind. Take your customer database online. Display ads can be served with just an email address or postal address. The gap between search engine and display can be bridged. To drive qualified traffic, serve targeted ads to in-market prospects at keyword level. To drive qualified traffic to your pages, you can leverage the most relevant inventory. You can create your own target audience by using the right mix of demographic, geographic and behavioral data. To improve targeting and scale, you can combine offline and online data to create custom people based audiences. Retargeting, also known online as remarketing is an online advertising method that helps you keep your brand front and center for bounced traffic. Only 2% of web traffic converts within the first visit to most websites. Retargeting is a tool that helps companies reach the 98% users.

Digital advertising is yours to control. Our all-in-one digital advertising platform allows you to run programmatic ad campaigns on any scale. Find the right targeting tactic for your campaign goals. Easy campaign setup and personal assistance. No matter what campaign goals, you can quickly manage and optimize multiple advertisers or programmatic ad programs. You can plan and execute campaigns efficiently and easily with customer onboarding and digital advertising software that is easy to use and rich in features. You can launch highly targeted campaigns using custom audiences that are created from first- or third-party data. You can also target specific areas or based on page categories and web content. Our tools allow you to seamlessly combine third-party and first-party data to create custom audiences made up of your most valuable users.

We make ad-management easy. AdServer capable for inventory and demand. All-in-one technology stack for Ad Network Owners and Media Holdings. Data management tool built-in for audience collection and segmentation. A richly-featured proprietary RTB platform that provides access to large-scale sources of inventory, transparent campaign management tools, and exquisite targeting options. Optimal stack Enterprise level adtech solutions for effective programmatic purchasing. A richly-featured proprietary RTB platform that offers access to large-scale sources of inventory, transparent campaign management tools, and exquisite targeting options. Admixer.HB+, a header-bidding platform, allows publishers to maximize ad revenue. Admixer.HB+'s competitive marketplace, streamlined tools for management, and focus on the user experience help publishers achieve their digital advertising goals.

Finally, an ad server that is performance-focused. UpRival is an Ad Server specifically designed for Media Buyers, Ad Networks, and other users. No matter what product you sell, our templates will give you and your developers the best ad experience. They work. Our ad templates will help you brand, improve your performance, and create a unique look. UpRival allows you to customize your client-facing advertising server. This will allow you to create a user interface that perfectly fits your brand. With just a few clicks, you can increase brand awareness and improve your reputation. UpRival makes it easy to manage and deliver campaigns across multiple websites. You can even create your own domains.

Sharethrough powers modern programmatic display and video ads that fit in and stand apart. Empowering publishers and marketers to easily modernize advertising strategies to reach and retain their audience. We are very selective about the placements that we choose. Once we have found the right place for the ad, our tech gets to work. It uses a Dynamic Ad Template (to adapt the message to its surroundings) to drive the best performance. Native advertising™, perfectly designed, that scales to reach all audiences. Buyers who want to reap the performance benefits native advertising™, but with the creative assets they already have, Enhanced Ads are the best option. Your ads will automatically fit and perform if Sharethrough is selected as a standard display source or outstream source.

Advanced buy-side and sale-side advertising technology enables buyers and sellers to trade premium inventory in a trusted environment. This makes it easier for advertisers and publishers to reach their audiences and drive monetization. Xandr Invest - The strategic buying platform that provides exclusive AT&T consumer insights, direct inventory access across screens and more ways to transact enables marketers to connect with engaged consumers to drive business results. Xandr Monetize is a strategic selling platform that combines holistic inventory management controls, unique data and differentiated buyer demands. This allows media companies to unlock the full potential of their inventory and improve their customer experience.

The world is changing rapidly, and keeping your audience’s attention is even more challenging. From shorter attention spans to greater competition to constantly evolving and more personalized content, building and maintaining a quality relationship with your customers relies on a multitude of factors. With the Naviga Content Engagement Platform (CEP) you can build the value that will keep people coming back. Our philosophy is simple. We help you to create, enrich, deliver and monetize your content to manage engagements from end-to-end so you can focus on what matters most, building valuable relationships with your customers. With headquarters in Bloomington, MN and regional offices throughout the world, Naviga is a trusted partner serving over 3,200 news media, broadcast, magazine, financial services and corporate clients in 45 countries.