Best Content Analytics Software of 2024

With the metadata you choose and care about, you can record every interaction with every ad, each piece of content, and every email or social media posting. Your content analytics will be more efficient and insightful than ever. B2B Marketing analytics that are specific for your business and your content. You can define your own metadata to track every ad and link, image, video or article on any channel. SqueezeCMM will help you identify the most important data and insights when you first start using it. Every organization is unique, so why use a generic analytics tool that a software developer added to their platform? Are you using AI? Data is essential for machines to learn. There are a lot of data. SqueezeCMM lets you choose the metadata you want to track to feed your AI. You can be sure that the reports you receive are highly relevant to your business since you started with your custom metadata!

Nativo IQ gives brands quantifiable metrics that help unlock Return-on Content. A brand can see the performance of all content in their sponsored, owned, and social content campaigns. It can also compare against key business goals such as conversions and engagements. Nativo IQ gives brands full visibility into the content they create, giving them the quantitative information necessary to understand performance and replicate successes. Real-time insight into which pieces of content are driving consumer action and which ones aren't. You can easily amplify NativoIQ™, recommended content to increase your marketing return. NATIVOIQ™ allows you to easily prove and increase the impact of your content marketing efforts across all levels of your organization. The content intelligence platform that unlocks insights, ROI, and aligned marketing organizations.

It's never been easier to create and manage content, pages, or digital assets. Evoq Content is so intuitive that even non-IT professionals can quickly get pages up and running with Evoq Content. Evoq has a variety of layouts that you can choose from, or you can create your own layout and save it as a template to make it easier to re-use. Drag and drop your page onto the slider and resize your copy blocks. The gallery style interface makes it easy for you to identify specific pages. Drag new pages to the appropriate location. The editing window will open immediately so that you can begin building your page. While having more content contributors is a great advantage, it can also increase the risk of human error. Evoq Content allows you to grow your content production team within and outside your organization while protecting your brand.

Bigtincan's sales platform helps organizations turn customer engagements into long-term, valued relationships. It uses four pillars: document automation, sales training and coaching and sales content management. Our platform is device-agnostic and was developed in collaboration with Apple. It offers a beautiful, intuitive user interface that can be customized to your brand and the work of your teams. Bigtincan's UI is compatible with both desktop and mobile devices, making it one of the most trusted mobile sales enablement platforms. To extend the functionality of Bigtincan Hub, you can purchase add-ons that include integrated software solutions such as a modern learning management system (LMS), document automation, and a digital catalogue application. Bigtincan can also integrate with your existing tech stack via over 100 third-party integrations.

Protect your documents with PDF tracking. This allows you to track who, when, and how many people are viewing your PDFs. HelpRange can be used to generate leads so that your documents could become lead magnets. HelpRange makes it easier for sales analysts, content creators, marketing teams, and others to be more secure, efficient, and effective. Ask users about their email address before they view your document (lead magnets). Keep track of how long and which pages were read. Only one person can view your PDF at a time. Secure your PDF with end-to-end encryption

How to build a loyal and engaged audience to increase organic traffic and content revenue. Quickly create reports with the top performing articles from the last quarter, and then choose your preferred traffic group. To ensure 100% accuracy, you never use sampling to determine the performance of your SEO traffic. Find the articles that have the lowest recirculation among your top search performers. Use readability funnels for the best location for your content recommendation blocks. This is right before most of your readers stop. To increase recirculation, you can change the content you recommend or write a second article. After making these changes, monitor the performance of the articles. To increase session depth, decrease bounce rate, and increase visit frequency, you can repeat the best practices with other content. Focusing on the behavior of readers can reduce bounce rates and increase dwell time. You can use unlimited historical data to create content recommendations for your site that include the most engaging articles.

The world is changing rapidly, and keeping your audience’s attention is even more challenging. From shorter attention spans to greater competition to constantly evolving and more personalized content, building and maintaining a quality relationship with your customers relies on a multitude of factors. With the Naviga Content Engagement Platform (CEP) you can build the value that will keep people coming back. Our philosophy is simple. We help you to create, enrich, deliver and monetize your content to manage engagements from end-to-end so you can focus on what matters most, building valuable relationships with your customers. With headquarters in Bloomington, MN and regional offices throughout the world, Naviga is a trusted partner serving over 3,200 news media, broadcast, magazine, financial services and corporate clients in 45 countries.

Smartocto is an intelligent editorial analytics system that provides actionable data to the newsroom. Our mission is to optimize storytellers' output, making it more relevant, profitable, and impactful. We empower storytellers with crystal clear modular big screens and insightful historical reports, real time A/B headers and lead-in testing, and actionable notifications. This gives them the ability to turn data into action and optimize for online success. Our approach to data is different because we are journalists. We don't just show pageviews. We also show metrics on engagement, loyalty, and impact to help connect online publishers with their audience. We continue to create innovative features every day, sometimes with clients. Check out our website to find out if smartocto might be for you.

Our data-driven content brief workflow ensures your writers produce content that meets your brand and SEO requirements. Content Harmony streamlines the manual process and makes it much faster. Content Harmony will make your team feel at home. Our SEOs and content marketing strategists spent hours researching a topic for clients before we finally put everything they needed into one consistent keyword report. Our standard brief formats allow your strategists to produce consistent notes every single time. This ensures that writers have all the important details they need. Our shareable brief formats are available to clients, freelance writers, editors, and graphic designers. You can give everyone the right access in your content creation process. Our AI-driven topic model will grade your drafts and existing content to ensure that your team publishes complete content every time.

SemanticForce, the unified media/e-commerce intelligence platform and engagement platform, is SemanticForce. Through the power of deep listening, we make a positive difference. Traditional media listening platforms provide limited data types. The SemanticForce media intelligence platform provides visibility and intelligence on all your data. Our listening ecosystem offers a new level in intelligence and protection, from online news to forums, influencers to domains, pricing to ads, and from online news to forum discussions, our listening ecosystem is able to provide unprecedented visibility and intelligence. To spot trends and tap into relevant topics, organize millions of conversations on social media and news to identify them. Social media is a great place to find positive and negative feedback about your brand. You can quickly respond to negative conversations with real-time notifications.

It is important to quickly analyze the video service's performance in order to identify the immediate actions that can be taken to increase conversion, retention, and engagement. The segmentation strategy that best suits your business needs should be defined. Integration with marketing tools allows automated launching multichannel campaigns (push notifications CRM, etc.). to different user segments. Send push notifications, in app messaging, sms, and email marketing campaigns. Learn which actions are most effective for each business situation.

Engage your audience, track user preferences automatically and offer a customized experience based on their behavior and interests. You can increase your lead generation and turn your flybys readers to regular readers. Magnet's Audience Engagement solution allows Publishers to deliver personalized recommendations and relevant content to drive traffic to high-value sites and content, increase page views per session, and send personalized newsletters. Magnet links topics to autogenerated pages (one page per topic), which contain the list of content, sorted alphabetically by score or date. Magnet makes it easy to increase OR and CTR. Magnet uses 16 AI-based algorithms to track users' preferences and curate the perfect newsletter content for each user.

Market Ready Index®, certification requires successful completion of specific training courses designed for the analysis and interpretation of Integrated Marketing Communications. These courses are a guideline for those who want to adopt the discipline and provide a solid foundation. Market Ready Index®, Analysts offer expert perspective on MRI Reports across all channels. Analysts work confidentially and securely one-on-one to clients, agencies and leaders to understand the data and discuss the options to make strategic decisions that turn problems into actionable items. Market Ready Index®, certification requires successful completion of specific training courses for Chief Marketing Officers. These courses are a guideline for organizations that want to adopt the discipline and provide a solid foundation.

Online viewers expect instant access to video content, uninterrupted viewing experiences everywhere and on every device. Slow startup times, low resolution video and rebuffering can all impact the viewing experience and lead to lower engagement, abandonment, poor brand perception and lower likelihood of viewers returning. It is too important to understand the connection between video quality, consistency and business results. It is essential to keep your business' health in check by understanding your audience's online viewing habits from both a quality- and engagement perspective. It is crucial to have visibility into the quality of your video performance in order to gain key insights that will impact your long-term business viability.

The #1 enterprise content governance solution. Align your content with your strategy. Acrolinx records the communication style of your enterprise and the guidelines that you have established. Acrolinx aligns your content to your guidelines and uses automation for a faster editorial process. It tracks the performance of your entire content production with metrics that are tied to quality or efficiency. Your content will be more effective and engaging if it is relevant to your audience. It's loved by customers and it shows in your sales results. Clear and consistent content leads to a better customer experience. Your customer service shines when you provide more useful and useful product content. Your business could be at risk if your content is not useful. Safe communication doesn't have to be boring. Stay out of trouble and manage the risk better.

NewsCred's brand Welcome transforms the way marketers do marketing. It is the most widely used marketing orchestration platform by the world's most ambitious brands. It helps them strategically align their teams, eliminate the friction from execution, and show meaningful results. Only Welcome is a platform that was specifically designed to handle modern marketing's complexities and scale to support large teams around the globe. It's a new layer in the marketing technology stack that allows marketers to work together, connect with other martech tools, measure performance, and collaborate better. Welcome unlocks the potential of marketing. Learn why Welcome is the marketing home of some of the most recognizable brands in the world.

Vestorly's Content Management Engine allows you to discover, filter, and personalize content. Vestorly's AI-driven content engine (CME), harnesses the power and natural language processing (NLP), to efficiently surface and deliver personalized and relevant content. Our content engine intelligently curates original and third-party content by combining the main components of content marketing management. We do three things exceptionally well: content discovery, content filtering and content personalization. This results in game-changing product engagement, lead generation, brand awareness, and brand recognition for major brands and publishers.

Parse.ly measures true attention. It reveals what people will spend their time with, what resonates with them, and what they care about. Parse.ly uses our data to discover what matters to consumers as well as media companies. Parse.ly provides creators, marketers, and developers with the tools to understand and prove content value and deliver relevant content experiences that drive meaningful outcomes. Keep track of your current readership with real-time data. You can use historical analysis to gain a better understanding of the past and plan for the future. Parse.ly offers you all the tools you need, including subscriber tracking, segmentation, and over 30 unique attention metrics. Instead of worrying about whether you are tracking the right things, focus on what you do and how you do it.

Engaging content can be created and published. Multi-location brands and small businesses can achieve efficiency & success. Score the Social Web using unique algorithms that will tell you which social content is most engaging and which is not. You can get recommendations and numerical scores that will help you decide what content to post. You can easily find and post approved content for your brand. To improve your organization's content intelligence, content is scored over time. You can send messages to multiple pages at peak times. Dynamic text allows you to keep things personal, while it makes it easy to send messages to multiple pages at peak times. You can publish campaigns to hundreds of Facebook pages, embed into your site, and share via email. All leads are consolidated in one place. You can create a customized process with a seamless content approval gateway, customizable manager permissions, and customizable email notifications.

Deep.BI allows media, insurance, E-commerce, and banking enterprises to increase their revenues by anticipating user behavior and automating actions to convert them to paying customers. Deep.BI's next-generation enterprise data warehouse provides predictive customer data platforms with real-time user scoring. We help digital platforms and businesses improve their products, content, and distribution. Deep.BI's platform gathers vast amounts of data about product usage and consumption, and provides real-time and actionable insights. The Deep.Conveyor data pipeline generates real-time, actionable insights in seconds. These insights can be augmented by the Deep.Score event scoring platform built with custom AI algorithms. They are also available for analysis in Deep.Explorer's business intelligence platform.

B2B is a process that allows for the purchase decision to be made in advance. Dreamdata collects, joins and cleans all revenue-related information to provide transparent, actionable analysis on what drives B2B revenues. Dreamdata maps the customer journey from sales to product through machine learning and smart tracking. Dreamdata delivers actionable reports to help you on your growth journey. Dreamdata allows for algorithmic decision making in sales, marketing, and product sales. Dreamdata allows you to see the true ROI of paid marketing activities as well as the true value of your content-marketing strategy.

Allows tech ops teams monitor and diagnose streaming content and advertising delivery to ensure a TV-quality viewing experience. Engage viewers to increase revenue. Marketers and content creators are empowered to build audiences using the right mix of advertising, social media, and content. In 3.3 billion applications, analyzing over 1.8 trillion data events every day across 180 countries. For every second of each stream, cross-screen, viewer-centric data is organized. To drive decisions that maximize engagement and revenue, as well as ROI, purpose is created. You will have a competitive edge by leveraging real-time, cross-screen insight. Don't guess, just know. Conviva's platform provides the most comprehensive and accurate streaming video data collection in the world. You can harness the power of more than 150 billion streams per annum to make decisions and prioritize your multi-faceted business. This includes operations, marketing, research, product, and executive strategies.

Our Content Value Management™ platform allows you to centralize and scale core content distribution processes, increasing visibility, efficiency, profitability, and visibility. Streamline, improve, and inform every step of your content distribution journey. You can easily manage the distribution of avails across hundreds of global customers. You can get more deals, take advantage of more opportunities, and maximize licensing deals. Simplify revenue recognition, reconciliation, cost amortization and invoicing. A unified view of OTT performance and linear performance, including AVOD TVOD, FAST SVOD, PVOD and EST. Global content performance data can be aggregated and validated for better sales and financial reporting. BB and 1st-party consumer insights help you make better decisions. Predictive analytics can help you optimize content value by finding the best titles for each platform and territory. Crowdsourced metadata makes content more searchable and relevant.

Pressboard is trusted by the world's most prominent publishers, agencies, brands, and brands to measure their sponsored content, eCommerce, social media, and other programs. All your sponsored content, native advertising and eCommerce, as well as social media, can be managed, measured, and reported on from one dashboard. You can measure your social posts, ad campaign traffic, website traffic, affiliate/ecommerce, and more in one place. There are dozens of integrations available. You can easily create shareable reports that automatically update and share them with anyone. Pressboard Studio is easy to use and has multi-user access. Pressboard Studio also includes Pressboard Analytics, which provides the most accurate content metrics. Find out more than pageviews to see how people are engaging with your content. How active are your readers? Are they reading your content and clicking on your links? Use powerful analytics to find out.

ContentWRX Effectiveness is a fully patented system that empowers organizations to make content decisions that increase or accelerate their ROI in marketing, sales and customer service. The ContentWRX Effectiveness system is a patented technology that makes it easy to predict and understand the effectiveness of your content. ContentWRX Effectiveness evaluates content according to its purpose. ContentWRX Effectiveness evaluations are focused on the purpose. ContentWRX Effectiveness conducts a monthly survey to find out proven indicators of content success. You can create useful reports to support your case or highlight your successes. You can customize your scoring system to break down by user segments.