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Description
Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.
Description
Craft unforgettable video experiences that encourage users to stay longer, enhance user experience, and open avenues for monetization. By integrating contextually relevant video content into your editorial strategy, we elevate user experience and generate new video inventory. Our focus lies in crafting captivating video moments centered on subjects that resonate with audiences. We strategically position brands like yours in the spotlight, linking contextual video opportunities to tailored audience segments. Make a significant impact with content that truly matters. Your purposeful videos will be showcased on prominent, reputable sites and within articles that align with the same themes. By contributing your content to our video library, you unlock the full potential of our contextual matching technology. Gain insights on where your videos excel through our detailed performance reports, ensuring you maximize their effectiveness. This holistic approach not only engages viewers but also drives meaningful connections between brands and audiences.
API Access
Has API
API Access
Has API
Integrations
ASTRAD DSP
Google Ads
Nielsen Marketing Cloud
YouTube
comScore
Integrations
ASTRAD DSP
Google Ads
Nielsen Marketing Cloud
YouTube
comScore
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Zefr
Founded
2009
Country
United States
Website
zefr.com/video-advertising
Vendor Details
Company Name
video intelligence AG
Founded
2017
Country
Switzerland
Website
www.vi.ai/
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization