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support

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Description

For companies in the Consumer Packaged Goods (CPG) sector, trade spending typically ranks as the second highest cost, following the cost of goods sold. As consumer preferences and retail alliances evolve swiftly, these companies require enhanced capabilities to efficiently manage their trade promotion optimization efforts. The quest to optimize trade spending is complicated by various external elements, including fierce competition in the market, region-specific logistics, and compliance with regulations. Additionally, organizations encounter obstacles stemming from internal issues, such as fragmented data across multiple platforms (including ERP, POS systems, and syndicated data from sources like Nielsen), challenges in extracting insights from analyses conducted before and after promotions, and the common difficulties in fostering collaboration among teams in sales, marketing, finance, and demand planning. To tackle these challenges effectively, Wipro has developed its Promax® suite of solutions, which encompasses trade promotion management, optimization, and execution (TPM, TPO, and TPx), ensuring a comprehensive approach to trade spend management. By leveraging these solutions, CPG companies can navigate the complexities of trade spending with greater efficiency and effectiveness.

Description

XTEL is an advanced AI platform tailored for commercial execution, designed to assist businesses in transforming their data into practical strategies and implementing them effectively. The platform includes various modules, such as ADAM (Augmented Data Management) for data ingestion and normalization, RGM (Revenue Growth Management) which provides insights and strategies from a comprehensive company perspective, MAX AI aimed at optimizing profit and revenue, TPX for managing trade promotions from inception to execution, and REX for retail execution that guarantees effective coordination across different channels, customers, and distribution routes. Engineered for enterprise use, XTEL boasts a modular and scalable architecture with open APIs, adheres to compliance standards like ISO, SOC, and GDPR, and is built on Azure to facilitate both centralized and localized models. Its AI and data science components are specifically designed for the consumer goods sector while allowing for customization, thorough back-testing, and maintaining transparency to foster trust and dependability. Furthermore, XTEL's innovative technology positions it as a vital resource for businesses looking to enhance their operational efficiency and drive growth in a competitive market.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Accenture Cloud Retail Execution
Databricks
Datatron
Deloitte Cascade Suite
Denodo
EY Cloud Data IQ
HPE Consumption Analytics
IBM Apptio
Infosys Cortex
Microsoft 365
Microsoft Azure
NTT Global Data Centers
PTC FlexPLM
SAP Cloud Platform
Snowflake
Ubersmith

Integrations

Accenture Cloud Retail Execution
Databricks
Datatron
Deloitte Cascade Suite
Denodo
EY Cloud Data IQ
HPE Consumption Analytics
IBM Apptio
Infosys Cortex
Microsoft 365
Microsoft Azure
NTT Global Data Centers
PTC FlexPLM
SAP Cloud Platform
Snowflake
Ubersmith

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Wipro

Country

United States

Website

www.wipro.com/consumer-packaged-goods/wipro-promax/

Vendor Details

Company Name

XTEL AI

Founded

1991

Country

Italy

Website

xtech.ai/

Product Features

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

Product Features

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Inspection
Pricing / Placement Optimization
Product Education
Product Promotion Strategy
Retail Site Audit
Workforce Management

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Trade Promotion Management

Analytics / ROI Tracking
Approval Workflow
Budgeting & Forecasting
Claims Management
Competitor Analysis
Compliance Management
Customer Management
Discount Management
Pricing Optimization
Promotion Calendar
Settlement Management
Trade Agreement Management

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Alternatives

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