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features
design
support

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Description

Center your advertising strategy around the customer to create impactful brand experiences. Both existing and potential customers anticipate personalized interactions, yet many current advertising tactics focus more on delivering impressions than enhancing customer satisfaction and achieving business goals. Utilizing the ViralGains OdysseyTM platform enables you to craft advertising journeys that resonate with the customer's voice, including their preferences, needs, and actions, allowing for the deployment of tailored ads. This customer-centric advertising technique has demonstrated effectiveness by increasing brand trust by 2.3 times, doubling website traffic, and reducing wasted impressions by 59%. Additionally, it facilitates gaining market share by attracting customers from competitors, fostering loyalty, encouraging repeat purchases, and promoting brand advocacy. It also generates heightened interest and excitement leading up to an event, show, or product release, while assisting in the acquisition of new customers and boosting sales. Furthermore, it enhances engagement and education among relevant audiences, and can play a critical role in improving brand perception during times of crisis. By prioritizing the customer, you not only meet their expectations but also drive long-term business success.

Description

Xandr, a division of Microsoft, is an international advertising firm that delivers a technology platform enhanced by data, aimed at creating a marketplace for high-quality advertising. Their innovative platform focuses on maximizing return on investment for both advertisers and publishers, all the while upholding the principles of an open marketplace and supporting the global open web. Among Xandr's offerings are Invest DSP, Monetize SSP, and Curate, which facilitate connections between advertisers and their target audiences while helping publishers enhance their revenue streams. With a robust presence around the world, Xandr strategically positions itself as an essential resource for brands looking to broaden their global outreach and engagement. As the digital advertising landscape continues to evolve, Xandr remains committed to adapting its solutions to meet the changing needs of the market.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

152 Media
ADvendio
Adloox
Adplorer
Adwallet
Bidtellect
DV Publisher Suite
Delivr
Factori
Google Display & Video 360
Kochava
Meetrics
ONEcount
Octane11
Prebid
Proximic by Comscore
PubGalaxy
PubPower
Yieldlab
Zuuvi

Integrations

152 Media
ADvendio
Adloox
Adplorer
Adwallet
Bidtellect
DV Publisher Suite
Delivr
Factori
Google Display & Video 360
Kochava
Meetrics
ONEcount
Octane11
Prebid
Proximic by Comscore
PubGalaxy
PubPower
Yieldlab
Zuuvi

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

ViralGains

Founded

2012

Country

United States

Website

www.viralgains.com

Vendor Details

Company Name

Microsoft

Founded

1975

Country

United States

Website

www.xandr.com

Product Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Product Features

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Alternatives

Alternatives

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