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features
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support

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Description

By developing the most comprehensive global cross-device digital identity graph available, Tapad has collaborated with various brands to enhance their digital marketing strategies for the future. This innovative Tapad Graph allows marketers to pinpoint customers or related households across different devices, facilitating essential applications in programmatic targeting, media analysis, attribution, and personalized marketing on a worldwide scale. Marketers can now engage with consumers across diverse devices while gaining deeper insights into their interaction points. Expand your outreach by connecting with consumers across a wider array of digital identifiers and uncovering new potential leads. Enhance your existing data sets by integrating new devices to broaden your reach. Tailor your messaging effectively across paid, earned, and programmatic campaigns. Furthermore, Tapad partners with brands, agencies, and platforms to incorporate device identifiers from their systems or data repositories, enriching their graph with additional devices at both household and individual levels, ultimately driving more effective marketing outcomes. This collaborative approach ensures that brands can stay ahead in the rapidly evolving digital landscape.

Description

Tie is a modern website visitor identification and data enrichment platform designed to unlock more value from existing traffic. It helps marketers de-anonymize their most important visitors by revealing verified contact and demographic data. Unlike legacy tools, Tie allows brands to choose who to identify from up to 90% of website traffic. Marketers can prioritize high-intent actions such as cart abandonment, repeat visits, or product views. The platform offers multiple match algorithms to fine-tune lead quality, volume, and email deliverability. Tie integrates seamlessly with email platforms, ad tools, and CRM systems for real-time activation. Privacy is built into the core, with compliant data sources and explicit opt-in requirements. Tie empowers brands to grow email lists, recover abandoned carts, and increase lifetime value. It helps companies move from renting audiences to owning them. Tie turns traffic into predictable revenue growth.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amazon
Centro Basis
DV Publisher Suite
Facebook
Flashtalking
FreeWheel Beeswax
Google Ads
HubSpot CRM
HubSpot Customer Platform
Innovid
MSIGHTS
OpenX
Resonate
Salesforce
Sendlane
Sizmek Ad Suite
TikTok
Treasure Data
Twine

Integrations

Amazon
Centro Basis
DV Publisher Suite
Facebook
Flashtalking
FreeWheel Beeswax
Google Ads
HubSpot CRM
HubSpot Customer Platform
Innovid
MSIGHTS
OpenX
Resonate
Salesforce
Sendlane
Sizmek Ad Suite
TikTok
Treasure Data
Twine

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$499 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Tapad

Founded

2010

Country

United States

Website

www.tapad.com

Vendor Details

Company Name

Tie

Founded

2021

Country

United States

Website

meettie.com

Product Features

Product Features

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Alternatives

Alternatives

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