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Description
SplitMetrics Optimize is an advanced A/B testing platform providing tools for fast and cost-effective app growth at any stage of the app’s lifecycle. SplitMetrics platform helps mobile-first brands cut risks, eliminate guesswork and reduce expenses associated with launching and growing mobile apps and games on the App Store and Google Play.
The platform provides an opportunity to test app and game ideas that are still in the concept phase, get feedback from real users and make data-driven decisions on investing in the concepts that got the greatest resonance on the market. Game developers can test game concepts, meta, core mechanics, gameplay, or plot and validate any app elements, visuals, and messages before going live. The test can be run with the minimal asset of creatives and save up to 6 months of game development. The measurable results with qualitative and quantitative metrics from real users help to make a no-guess data-driven decision on game development.
With SplitMetrics Optimize mobile app publishers can test new app design, features, pricing, or go-to-market messages in live apps without the risk of churning users.
Description
SplitStat is an innovative A/B testing platform designed for marketers, product teams, and agencies. With a simple one-time site-tag installation, users can effortlessly create various tests using a user-friendly, browser-based visual editor that allows for modifications in text, styles, element positioning, and the addition of blocks tailored for both desktop and mobile devices. The platform accommodates a range of testing methodologies, including A/B, split URL, multipage, A/A, and cross-domain tests, along with targeted testing based on criteria such as country, device type, browser, language, traffic source, campaign, and day of the week. Users can analyze tests based on unique conversions, total conversions, or value per visitor, while also adhering to guardrail metrics that ensure winning outcomes do not negatively impact results. To determine a clear winner, the platform defaults to requiring a 95% confidence level, a minimum duration of seven days, and at least 500 visitors and 100 conversions per variation. Additionally, the integrated AI feature provides test ideas, suggests edits, and summarizes results, enabling users to approve changes and initiate tests smoothly. The platform offers seamless integrations with tools like Google Analytics 4 and Microsoft Clarity, while its pricing plans are contingent on the number of tested visitors, allowing for unlimited experiments. Furthermore, users can take advantage of a 30-day free trial that does not require a credit card, making it easy to explore the platform's full capabilities without any upfront commitment. This combination of features not only enhances the user experience but also empowers teams to optimize their marketing strategies effectively.
API Access
Has API
No
API Access
Has API
Yes
Screenshots View All
No images available
Integrations
Adjust
Yes
AppMetrica
Yes
Apple Search Ads
Yes
AppsFlyer
Yes
Branch
Yes
Facebook
Yes
Kochava
Yes
RevenueCat
Yes
Singular
Yes
Tenjin
Yes
Integrations
Adjust
No
AppMetrica
No
Apple Search Ads
No
AppsFlyer
No
Branch
No
Facebook
No
Kochava
No
RevenueCat
No
Singular
No
Tenjin
No
Pricing Details
$13,600/year
Free Trial
Yes
Free Version
No
Pricing Details
$299/month
The Growth plan starts at $299/month for 100,000 tested visitors. Annual billing for this tier is $250/month, billed yearly. Higher monthly tiers cover 250,000 to 1.5 million tested visitors and cost $499–$1,699/month; annual billing ranges from $415–$1,415/month. Plans include unlimited experiments. The 30-day free trial includes up to 50,000 tested visitors, requires no credit card, and becomes read-only after the trial ends.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
SplitMetrics
Founded
2014
Country
United States
Website
splitmetrics.com/optimize/
Vendor Details
Company Name
Mirat Soft Private Limited
Founded
2026
Country
India
Website
www.splitstat.com
Product Features
AB Testing
Audience Targeting
Yes
Campaign Segmentation
Yes
Funnel Analysis
Yes
Heatmaps
Yes
Landing Pages / Web Forms
Yes
Multivariate Testing
Yes
Split Testing
Yes
Statistical Relevance Analysis
Yes
Surveys
Yes
Test Scheduling
Yes
Visual Editor
Yes
Mobile App Analytics
A/B Testing
Yes
Channel Attribution
Yes
Cohort Analysis
Yes
Funnel Analysis
Yes
In-App Events Tracking
Yes
Push Notifications
Yes
Retention Tracking
Yes
Revenue Tracking
Yes
Uninstall Tracking
Yes
Mobile Marketing
Channel Attribution
Yes
Contextual Targeting
Yes
Coupons
No
Email Marketing
No
Engagement Monitoring
Yes
In-App Marketing
Yes
Location-Based Marketing
Yes
Push Notifications
Yes
Text Messaging
No
Text-to-Win
No
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
