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Description

Gain verified customer insights and return on investment for all your marketing endeavors. Semcasting has innovated IP targeting through machine learning to enhance customer outreach across various devices while ensuring full transparency. Our technology, which holds two patents, enables organizations to integrate CRM data, develop new prospect audiences, pinpoint qualified leads, and assess audience performance effectively. Traditional audience targeting methods have relied heavily on cookies, which only provide access to about 30% of the audience and often result in a threefold duplication rate among unique users. With our solution, you can target audiences at home, in schools, or workplaces, using desktops, laptops, tablets, smartphones, IP radios, smart home devices, and Connected TVs. Semcasting's advanced IP targeting technology reaches over 400 million unique devices and networks, covering more than 2 billion IP addresses. Additionally, Smart Zones effectively match, score, and enhance mailing lists, CRM files, or IP addresses using 750 deterministic attributes, providing a comprehensive view of your potential customers. This innovative approach ensures that your marketing strategies are both efficient and effective, driving better results for your business.

Description

All marketing data connected. Every marketing touchpoint has a value and ROAS. Multi-touch marketing attribution models. All your marketing data and metrics can be imported into any tool. Optimize your marketing ROI across all channels. Marketers can increase their marketing ROI by connecting all marketing data to our marketing attribution platform. This allows for a 15-44% increase in marketing ROI. You can measure ROI for each channel, campaign, keyword, and creative. Be sure to account for cancellations, returns, and offline conversions. Automate all marketing data collection and reduce time spent formatting and preparing. Instead, focus on insights. Our advanced marketing attribution software makes it easy to access all your data wherever and whenever you need it. Our connectors and APIs make it easy to consume data in any tool. Analyze customer journeys across all touch points and optimize them. Our budget optimiser and marketing attribution software will help you save time while optimizing your budgets.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Marketo Engage
Amazon Ads
Apple Search Ads
Azure Blob Storage
Google Campaign Manager 360
Google Cloud BigQuery
Google Data Studio
HubSpot CRM
HubSpot Customer Platform
Intercom
Mailchimp
Microsoft Advertising
Microsoft Power BI
Outbrain
Pinterest
RTB House
Salesforce
Zoho Analytics

Integrations

Adobe Analytics
Adobe Marketo Engage
Amazon Ads
Apple Search Ads
Azure Blob Storage
Google Campaign Manager 360
Google Cloud BigQuery
Google Data Studio
HubSpot CRM
HubSpot Customer Platform
Intercom
Mailchimp
Microsoft Advertising
Microsoft Power BI
Outbrain
Pinterest
RTB House
Salesforce
Zoho Analytics

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

$19 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Semcasting

Founded

2009

Country

United States

Website

www.semcasting.com

Vendor Details

Company Name

Windsor.ai

Founded

2017

Country

Switzerland

Website

windsor.ai/

Product Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Product Features

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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