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features
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support

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Description

Some key foundational IDs are on the verge of being phased out while a multitude of new IDs is set to emerge, and Roq.ad is ready for this transition. It could be the perfect opportunity to consider a fresh partnership focused on identity solutions. Consumers are increasingly seeking both a tailored customer experience and enhanced privacy measures. The online identity landscape has long been fragmented, leaving companies eager for deeper insights. Is it possible to achieve both personalization and privacy? The concise response is a resounding YES. By expanding your existing audience device pool to include additional devices that belong to users within your target demographic, you can foster a cohesive brand message and a comprehensive customer journey across various platforms. Dive deeper into your Own Data by leveraging cross-device insights. The Roq.ad Private Identity Graph is meticulously crafted to meet the specific needs of your business. With its innovative Cross-Device Technology, Roq.ad empowers leading brands to enhance their digital advertising and analytics efforts. Utilizing probabilistic modeling, Roq.ad analyzes anonymous data drawn from a variety of sources, including website interactions, mobile applications, and media campaign traffic, to deliver powerful insights. This approach not only maximizes the effectiveness of advertising strategies but also ensures that consumer privacy remains a priority in the ever-evolving digital landscape.

Description

Accurately differentiating between authentic users and potential threats requires the real-time identification of unique devices and the analysis of global historical data. However, device characteristics may evolve over time, which can lead to misidentifying the same device as a different entity. It is essential to gather ample data while ensuring user privacy is upheld, particularly in light of rigorous data protection laws. As new devices and operating systems are frequently introduced, remaining current and flexible is crucial for effective identification. Additionally, linking multiple device profiles to a single user necessitates a robust capability for cross-device tracking to maintain accuracy. There is also the challenge of manipulating user-agent information sent by browsers or applications to replicate legitimate device behavior. Maintaining a distinct device ID can be complicated when it faces tampering, modifications, or hijacking attempts. Moreover, distinguishing each device becomes increasingly difficult in challenging scenarios, such as factory resets, altered device locations, the detection of group control tools, script-based manipulations, and app reinstalls. Continuous innovation in detection techniques will be essential to address these evolving challenges effectively.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Android
Apple iOS
HTML

Integrations

Android
Apple iOS
HTML

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Roq.ad

Founded

2015

Country

Germany

Website

www.roq.ad/identity-resolution/

Vendor Details

Company Name

TrustDecision

Founded

2018

Country

Singapore

Website

trustdecision.com/solutions/device-fingerprint

Product Features

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