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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Testing indicates that video-based people counting systems can achieve accuracy rates exceeding 98%. This remarkable accuracy is achieved without compromising anonymity. An overhead CCTV or IP camera monitors the movement of individuals within a designated area. This camera is connected to a people counter that precisely detects and logs the number of individuals passing through a specified counting zone. The data collected by these counters can be transmitted via various methods, including Wi-Fi, the Internet, IoT protocols, IP, Ethernet, RS485, or RS232. By integrating these counts with real-time sales data from a POS system, businesses can obtain immediate insights into their sales conversion rates. To effectively manage wide entrances and expansive areas, multiple cameras can be interconnected across the ceiling. Additionally, an embedded video server provides the capability to view live footage alongside the corresponding people counts, allowing for accurate verification and configuration of the system remotely. After initial setup, the system can be optimized to transmit only the count data over the network, which helps conserve bandwidth. For off-site commissioning, it is also possible to replay the videos used for counting. This multifaceted approach not only enhances data accuracy but also improves operational efficiency.

Description

TraxSales is a sophisticated system for retail traffic intelligence and sales accountability, specifically engineered to assist businesses in precisely measuring customer interactions and enhancing performance without the need for increased foot traffic. By utilizing a camera-based people counting mechanism alongside sophisticated reporting tools, it captures time-stamped images of every individual who enters a store, thus establishing a reliable record of each potential sales opportunity. The system empowers managers to analyze and refine the collected data by filtering out entries that do not represent customers, such as staff members or delivery personnel, which leads to accuracy in traffic counts that surpasses those of conventional estimation methods. Furthermore, it seamlessly integrates this validated traffic data within a robust analytics framework, allowing businesses to monitor essential metrics like conversion rates, revenue per guest, staffing effectiveness, and trends in long-term performance. The platform also generates comprehensive reports detailing traffic patterns on an hourly, daily, and historical basis, thus equipping companies with the insights needed to optimize their staffing strategies effectively. By leveraging these insights, businesses can make informed decisions that enhance their overall operational efficiency.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Retail Sensing

Founded

2013

Country

United Kingdom

Website

www.retailsensing.com/about-retail-sensing.html

Vendor Details

Company Name

TraxSales

Founded

1996

Country

United States

Website

visualproof.traxsales.com

Product Features

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

Product Features

Computer Vision

Blob Detection & Analysis
Building Tools
Image Processing
Multiple Image Type Support
Reporting / Analytics Integration
Smart Camera Integration

People Counting

API
Anonymous Counting
Benchmarking
Car Counting
Conversion Tracking
Data Export
Events Statistics
Heatmaps
Mood/Age/Gender Recognition
Motion Detection
Reporting / Analytics
Retail Counting
Staff Exclusion
WiFi Tracking
Zone / Area Monitoring

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