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Description
Partnering with Propel Media grants you access to innovative technology that allows you to showcase your brand, content, or message at times when users are most receptive to your influence. By effectively capturing the attention of users during these critical moments, our technology is designed to help you reach your online marketing objectives, whether that means enhancing your brand’s visibility or maximizing your return on advertising investment. You will encounter groundbreaking technology that comprehends user engagement patterns and the emotional tone of web content. The Propel Media Platform is meticulously crafted to assist advertisers in transitioning from mere branding to measurable performance by identifying the most pertinent moments in a user’s digital experience to present your brand or offerings. With our leading-edge technology, you can expect superior traffic quality and enhanced return on ad spend, thanks to a powerful mix of high-performing ad formats, precise targeting, competitive costs, advanced algorithms, and a highly engaged audience. This approach not only boosts your marketing effectiveness but also creates lasting connections with potential customers.
Description
Receptivity is an AI-driven tool developed by Contxtful, specifically aimed at publishers and sell-side platforms (SSPs), which provides immediate ad curation to enhance demand and maximize revenue from digital inventory. It meticulously examines numerous micro-patterns, including scrolling habits, click activity, time spent on pages, and device engagement, to pinpoint users who are most likely to respond to advertisements. By executing this analysis right before each bid request, Receptivity effectively identifies the highest-performing ad placements while filtering inventory to guarantee optimal campaign efficiency and success. Those who implement this system experience a 1.5 times increase in advertiser spending compared to their competitors, with a 20% improved win rate on programmatic bids, while the win rates for inventory not utilizing Receptivity tend to decline. Furthermore, Receptivity is designed for easy integration into current advertising technology frameworks, allowing publishers and SSPs to gain actionable, real-time insights that ultimately lead to enhanced monetization results. This tool not only streamlines the ad selection process but also empowers users to make informed decisions that significantly elevate their advertising effectiveness.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Propel Media
Founded
2008
Country
United States
Website
www.propelmedia.com
Vendor Details
Company Name
Contxful
Founded
2017
Country
Canada
Website
www.contxtful.com