Traffic Roots Description

Traffic Roots offers a programmatic advertising platform tailored for agencies, media buyers, and brands, emphasizing that not all such platforms are the same. With the Traffic Roots DSP, you can effectively reach your target audience with great accuracy, while also updating campaigns and monitoring reports in real time. Experience an instant boost in website traffic and user engagement, as our advanced ad targeting data connects you with consumers seamlessly. Ensure your brand remains visible in the digital space, featuring advertisements on popular apps and lifestyle publications. If you seek coverage in mainstream media, we cater to a wide range of interests, from general news to niche topics like CBD, cannabis, politics, and even adorable puppies. As a rapidly evolving and forward-thinking advertising technology firm, Traffic Roots is dedicated to enhancing revenue for the digital ecosystem, particularly within the cannabis sector. Our commitment to building, transforming, and improving technology at an impressive scale sets us apart as leaders in innovation. By continuously adapting and expanding our offerings, we strive to meet the diverse needs of our clients and the ever-changing market landscape.

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Integrations

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Reviews - 1 Verified Review

Total 1 out of 5 stars
ease 2 out of 5 stars
features 1 out of 5 stars
design 1 out of 5 stars
support 1 out of 5 stars
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Company Details

Company:
Traffic Roots
Year Founded:
2016
Headquarters:
United States
Website:
trafficroots.com/advertising/

Media

Traffic Roots Screenshot 1
Traffic Roots Screenshot 1 Traffic Roots Screenshot 2 Traffic Roots Screenshot 3
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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Online Support

Traffic Roots Features and Options

Traffic Roots User Reviews

Write a Review
  • Name: Melissa A.
    Job Title: President
    Length of product use: Less than 6 months
    Used How Often?: Daily
    Role: Deployment
    Organization Size: 1 - 25
    Features 1 out of 5 stars
    Design 1 out of 5 stars
    Ease 2 out of 5 stars
    Pricing 1 out of 5 stars
    Support 1 out of 5 stars
    Likelihood to Recommend to Others 1 out of 10

    If It Seems Sketchy, It's Because It IS

    1 out of 5 stars Date: Jan 05 2024

    Summary: As a small business owner, this is devastating to me. I had a client whom I was using the platform for, default, and break our agreement. I tried to explain the situation to Traffic Roots, and of course, it's days before my account manager(who by the way acts like I'm inconveniencing him every time I send an email) responds. Meanwhile, my other ads have arbitrarily stopped running (even though there is budget left and they have now plundered my bank account for another $1,250. So now I have to face bouncing my office rent check, in addition to possibly losing the paying client with the lower ad budget. Even though I now have a credit of over $2k, this client's ads haven't been running since December 20th. Before I posted this review, I considered using up ad the budget, even though my rent will bounce, but these guys aren't even going to let me do THAT.

    Positive: Easy to get started, seems cost-effective CPM-wise, but as soon as they have your money, though, they RUN!

    Negative: The monthly minimum budget is $2,500 and then they charge $150 for the (self-serve) platform fee, Sometimes you're billed twice in a month, but errors are never corrected. The WORST part, however, is the unauthorized bank debits. Once they have your credit card information, they'll just take money out of your account without prior notification or authorization. Protesting this, I was told that I signed a contract and that it would be worse for me if their lawyers were to go after me to enforce it.

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