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features
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Description

Implementing account-based marketing (ABM) is ineffective when limited to a few channels, but Primer simplifies audience targeting across platforms like Meta, Google, LinkedIn, email, and phone. This tool enables modern growth teams to efficiently convert target accounts into comprehensive cross-channel audiences. By transforming your ideal customer profile or account list into a focused group of decision-makers, you can utilize these insights across all significant platforms. With synchronization capabilities to Meta, Google, and LinkedIn achieving match rates between 40-90%, you can further enhance these audiences by adding verified work emails and direct phone numbers for sales outreach. Unlike traditional methods such as LinkedIn or IP-targeting, Primer offers unparalleled visibility, allowing you to track individual names, LinkedIn profile URLs, and job titles within your audience. You can assess the effectiveness of your audiences in relation to the sales pipeline, empowering you to make data-driven decisions and adapt strategies before experiencing diminishing returns. Additionally, this platform supports the enrichment of existing accounts, the integration of new accounts, and the inclusion of contacts with confirmed direct dial numbers into your Salesforce system, ultimately streamlining your marketing efforts. With these robust features, Primer positions your ABM strategy for sustained success and growth.

Description

Zaplify automates and streamlines repetitive sales processes. Search and engage more than 600,000,000 decision-makers using automated prospecting and multichannel outreach. Zaplify can help you find similar companies to the ones you currently work with. We will then connect with the decision-maker of each company. Automated messages through LinkedIn and email will help you initiate conversations at scale. Zaplify turns cold leads into warm prospects. Search for quality prospects and receive fully enriched contact information. Zaplify allows you to find the right audience with a simple prospecting search. You can easily access all the contact information you need to qualify prospects based on your criteria and interests. Social media and email can be used to build stronger and warmer relationships. Zaplify enables sales reps to have a long-term impact, which single-channel channel tactics simply cannot.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

LinkedIn
Airgap
ChartHop
Facebook
Gmail
Google Cloud Platform
Google Cloud Search
Meta Pixel
Microsoft Outlook
Salesforce
UserGems

Integrations

LinkedIn
Airgap
ChartHop
Facebook
Gmail
Google Cloud Platform
Google Cloud Search
Meta Pixel
Microsoft Outlook
Salesforce
UserGems

Pricing Details

$500 per month
Free Trial
Free Version

Pricing Details

€73 per month
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Primer

Country

United States

Website

www.sayprimer.com

Vendor Details

Company Name

Zaplify

Founded

2020

Country

Sweden

Website

zaplify.com

Product Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

Product Features

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Alternatives

Alternatives

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