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Description
PopResearch is an innovative, fully automated DIY research platform tailored specifically for advertisers. It empowers product, brand, and ad development teams by putting research control directly in their hands, enabling significant savings in both time and finances while producing more actionable insights. The platform excels at concept testing, copy testing, brand and ad tracking, and custom research projects, all completed in a fraction of the time and cost typically required. By leveraging cutting-edge AI, machine learning, and metadata, PopResearch guarantees high-quality research that is closely aligned with the unique needs of users and their target audiences, facilitating the extraction of valuable data insights. Users can select their audience based on a wide range of attitudinal, demographic, and behavioral characteristics. Additionally, they can craft custom surveys tailored to their specific brand and advertising goals. The platform also allows for flexibility in the presentation of results, whether for download, printing, or sharing. In essence, PopResearch provides a comprehensive solution for customizing audience targeting, survey design, and research stimuli to effectively meet individual objectives. This level of personalization ensures that every project is not only relevant but also positioned for maximum impact.
Description
Gain immediate access to a vast and expanding reservoir of consumer insights. With continuous audience research involving more than 24 million panelists across 55 different markets, we refer to this as living data. This dynamic, interconnected intelligence consistently adapts and grows. Uncover the thoughts, emotions, actions, and purchasing behaviors of your audience from yesterday, five years ago, and today. Obtain actionable insights from your audience through a range of resources, from syndicated data and comprehensive custom research to quick surveys and polls. Arm yourself with the essential knowledge needed to create more effective campaigns. With a global network of over 24 million registered panelists, YouGov enables you to construct the most detailed understanding of your customers' intricate lives. Our innovative solutions empower some of the world’s most esteemed brands, media companies, and agencies to better investigate, strategize, implement, and monitor their marketing endeavors. Moreover, YouGov is dedicated to continuously being the largest, most representative, and most interconnected proprietary panel available in the market, ensuring that our clients always have the edge in understanding consumer behavior.
API Access
Has API
API Access
Has API
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
PopResearch
Founded
2015
Country
United States
Website
www.popresearch.com
Vendor Details
Company Name
YouGov
Country
United Kingdom
Website
business.yougov.com
Product Features
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Product Features
Audience Intelligence
AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Survey
Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video