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features
design
support

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Description

Location Intelligence, expertly provided. A decade ago, PlaceIQ pioneered location intelligence within the marketing and media sectors. Now, we stand as the foremost data and technology firm, empowering businesses to harness location-based insights for better audience engagement and understanding. Utilize location data to implement audience strategies that yield measurable outcomes. Track foot traffic trends to analyze what influences actual visits to locations. Examine movement patterns to reveal market insights that aid in making informed decisions. Obtain top-tier location data by subscribing to our data licensing service, ensuring your business remains at the forefront of the industry. With our resources, you can make data-driven decisions that enhance your overall marketing effectiveness.

Description

Location intelligence platform for site selection, planning and expansion strategy. Symaps assists clients in various industries (retail and luxury, restaurants, car charging station ,...)) to make informed location-related decisions. The platform can combine and extract the value from various types of location data (sociodemographics, footfalls, competitive environment, private information) to identify and score the best locations. Many functions are available: visualize network coverage, compare locations and identify white zones; target new growth areas based on a predefined set criteria; find similar locations; benchmark with competitors. Easy visualization of layers of data on the map and import and export of data via intuitive interface Symaps platform is available in 15 countries and operates worldwide.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Adobe Audience Manager Yes 
Advangelists Yes 
Google Marketing Platform Yes 
LiveRamp Yes 
MediaMath Yes 
Oracle Advertising Yes 
Sizmek Ad Suite Yes 
The Trade Desk Yes 

Integrations

Adobe Audience Manager No 
Advangelists No 
Google Marketing Platform No 
LiveRamp No 
MediaMath No 
Oracle Advertising No 
Sizmek Ad Suite No 
The Trade Desk No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

From €650 per month
Choose a yearly plan to save up to 40%
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Precisely

Founded

1968

Country

United States

Website

www.placeiq.com

Vendor Details

Company Name

Symaps

Founded

2017

Country

France

Website

www.symaps.io

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization No 
Demographic Data No 
Geocoding No 
Geofencing No 
Location Tracking No 
Predictive Analytics No 
Trade Area Analysis No 

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

Product Features

Location Intelligence

Behavioral Analytics No 
Data Visualization Yes 
Demographic Data Yes 
Geocoding Yes 
Geofencing No 
Location Tracking No 
Predictive Analytics Yes 
Trade Area Analysis Yes 

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