Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Empowering media organizations to enhance their strategies, our services are utilized by the largest studios, networks, and OTT platforms to refine their monetization choices through a comprehensive understanding of content. By collaborating with Parrot Analytics, you can learn to leverage demand measurement effectively, enabling you to succeed in the competitive landscape of the global attention economy. Our DEMAND360 platform collects and analyzes consumption and engagement metrics from billions of television enthusiasts worldwide each day, yielding unparalleled insights into audience demand across various platforms. With DEMAND360, we capture demand indicators from every nation, ensuring that even local productions gain visibility on a global scale. We assess the total market demand across multiple viewing formats, including SVOD, AVOD, linear, and cable. Our innovative approach has established a unified global measurement standard that synthesizes signals from consumer research, peer-to-peer streaming and downloads, and social media engagement, thus transforming the way companies interpret audience behavior. This comprehensive framework not only enhances strategic planning but also fosters a deeper connection between media entities and their audiences.
Description
Smartocto is an intelligent editorial analytics system that provides actionable data to the newsroom. Our mission is to optimize storytellers' output, making it more relevant, profitable, and impactful. We empower storytellers with crystal clear modular big screens and insightful historical reports, real time A/B headers and lead-in testing, and actionable notifications. This gives them the ability to turn data into action and optimize for online success. Our approach to data is different because we are journalists. We don't just show pageviews. We also show metrics on engagement, loyalty, and impact to help connect online publishers with their audience. We continue to create innovative features every day, sometimes with clients. Check out our website to find out if smartocto might be for you.
API Access
Has API
No
API Access
Has API
Yes
Integrations
AT Internet
No
Facebook
No
Google Analytics
No
LinkedIn
No
Splunk APM
No
X (Twitter)
No
YouTube
No
Integrations
AT Internet
Yes
Facebook
Yes
Google Analytics
Yes
LinkedIn
Yes
Splunk APM
Yes
X (Twitter)
Yes
YouTube
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
Contact us for more information on the price.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
Yes
Linux
Yes
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Parrot Analytics
Founded
2013
Country
United States
Website
www.parrotanalytics.com
Vendor Details
Company Name
smartocto
Founded
2015
Country
Netherlands and Serbia
Website
smartocto.com
Product Features
Audience Intelligence
AI / Machine Learning
No
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
No
Data Visualization
No
Data-Driven Insights
No
Filters / Search
No
Image Recognition
No
Sentiment Analysis
No
Social Listening
No
Social Media Analytics
No
Trend Tracking
No
Media Monitoring
Alerts / Notifications
No
Broadcast Media Monitoring
No
Content Translation
No
Dashboards / Reporting
No
Export Results
No
Online News Monitoring
No
Podcast Monitoring
No
Print Media Monitoring
No
Social Media Monitoring
No
Product Features
Audience Intelligence
AI / Machine Learning
Yes
Audience Segmentation
No
Competitive Intelligence
No
Content Tracking
Yes
Data Visualization
Yes
Data-Driven Insights
Yes
Filters / Search
No
Image Recognition
No
Sentiment Analysis
Yes
Social Listening
No
Social Media Analytics
Yes
Trend Tracking
No
Content Marketing
Audience Targeting
No
Brand Management
No
Campaign Management
No
Categorization / Grouping
No
Conversion Tracking
Yes
Distribution Management
No
Editorial Calendar
No
Multi-Channel Publishing
No
Publish Scheduling
No
SEO Management
No
Social Media Management
No
Video Management
No
Media Monitoring
Alerts / Notifications
Yes
Broadcast Media Monitoring
Yes
Content Translation
No
Dashboards / Reporting
Yes
Export Results
Yes
Online News Monitoring
Yes
Podcast Monitoring
No
Print Media Monitoring
No
Social Media Monitoring
Yes