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Description
Optibase serves as a platform for A/B testing and optimizing conversion rates for various websites, including those built on Webflow and WordPress. Marketers and developers can utilize this tool to design, execute, and analyze split tests on entire pages or specific elements, as well as conduct multivariate and URL-based tests that compare different variations of a page. The inclusion of heatmaps and session recordings allows teams to track user interactions, such as clicks and scrolling patterns, facilitating an understanding of visitor behavior. Additionally, features for personalization and audience targeting enable the creation of customized web experiences that cater to specific user groups. Users can also monitor conversion rates to assess the effectiveness of different variants and measure overall results. Management of experiments is conveniently conducted through Optibase's web dashboard, along with its integration via a Webflow app or WordPress plugin, while script-based installation accommodates other types of website builders as well. This platform is designed for marketers, growth teams, agencies, and developers keen on exploring visitor behavior, testing modifications to their sites, and leveraging the insights gained from experiments to inform updates aimed at enhancing conversions. With its comprehensive set of features, Optibase empowers users to make data-driven decisions that foster growth and improve website performance.
Description
Personalized onsite campaigns and exit-intent popups can convert anonymous visitors into paying customers. Smart recommendations can reduce cart abandonment. Multiple exit-intent popups. Welcome Popups with 18 targeting guidelines. Cart abandonment solutions. Seasonal campaigns on-site, without coding. CTAs with Facebook and Linkedin buttons. Multiple campaign templates. Personal recommendations with an average 18% conversion Register now for a free account
API Access
Has API
Yes
API Access
Has API
No
Integrations
Amplitude
Yes
Bronto Marketing Platform
No
Campaign Monitor
No
ContactPigeon
No
Facebook
No
Google Cloud BigQuery
Yes
Google Tag Manager
Yes
Magento
No
Mailchimp Transactional Email (Mandrill)
No
Mixpanel
Yes
Integrations
Amplitude
No
Bronto Marketing Platform
Yes
Campaign Monitor
Yes
ContactPigeon
Yes
Facebook
Yes
Google Cloud BigQuery
No
Google Tag Manager
No
Magento
Yes
Mailchimp Transactional Email (Mandrill)
Yes
Mixpanel
No
Pricing Details
$79/month
The free plan supports up to 10,000 tested users and one active test. Paid plans start with Basic at $79/month or $790 billed annually; Business is $159/month, and Professional is $319/month.
Free Trial
No
Free Version
Yes
Pricing Details
$26.00 per month
Charging on new new individual profiles analysed.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Optibase
Website
www.optibase.io
Vendor Details
Company Name
Market Analytics Technology Ltd
Founded
2013
Country
United Kingdom
Website
www.socital.com
Product Features
AB Testing
Audience Targeting
No
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
No
Statistical Relevance Analysis
No
Surveys
No
Test Scheduling
No
Visual Editor
No
Product Features
AB Testing
Audience Targeting
Yes
Campaign Segmentation
No
Funnel Analysis
No
Heatmaps
No
Landing Pages / Web Forms
No
Multivariate Testing
No
Split Testing
Yes
Statistical Relevance Analysis
Yes
Surveys
No
Test Scheduling
No
Visual Editor
Yes
eCommerce Marketing
AB Testing
No
Abandoned Cart Email
No
Analytics / ROI Tracking
No
Customer Data Profiles
No
Dynamic Content
No
Email Marketing
No
Email Personalization
No
Facebook Ads
No
Google Ads
No
Product Recommendations
No
Push Notifications
No
Retargeting
No
SMS Marketing
No
Search Marketing
No
Segmentation
No
Signup Forms & Popups
No
Social Marketing
No
Triggered Emails
No
Website Visitor Tracking
No
eCommerce Personalization
A/B Testing
No
Abandoned Cart Email
No
Dynamic Pricing
No
Offers & Discounts Notifications
No
Personalized Site Navigation
No
Product Recommendations
No
Reporting / Analytics
No
Social Insights
No
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
No
Sales Intelligence
Yes
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Personalization
A/B Testing
Yes
Abandoned Cart Saver
Yes
Account Based Marketing
Yes
Behavioral Targeting
Yes
Campaign Segmentation
Yes
Content Analytics
Yes
Contextual Targeting
Yes
Customer Profiles
Yes
Experience Management
Yes
Recommendation Engine
Yes
Website Personalization
Yes
Alternatives
No Alternatives
