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Description

Open Web Analytics (OWA) is a free and open-source framework for web analytics that empowers you to maintain control over how you gather and assess data regarding your websites and applications. You can operate OWA on your own domain or integrate it within your web application seamlessly. This customizable framework offers the flexibility to be tailored according to your specific needs. It supports tracking for websites built on platforms like WordPress and MediaWiki, along with monitoring administrative events. OWA provides a multitude of standard metrics, dimensions, and reports to help you understand your data better. With an extensive data access API, it facilitates integration with raw data, allowing for a deeper analysis. Furthermore, OWA is designed to comply with GDPR and various other privacy regulations, ensuring user data remains protected. Beyond the basic analytics, OWA boasts several advanced features that are often missing from other open-source solutions. You can keep an eye on your analytics through an intuitive dashboard, which allows for detailed views of individual web pages, including the pages visited before and after. Additionally, you can analyze the clickstream of anonymized user sessions, providing insights into user behavior and navigation patterns. This rich set of features makes OWA a powerful tool for anyone looking to optimize their web presence.

Description

Oribi serves as a comprehensive Marketing Analytics platform designed to assist businesses, regardless of size, in making informed, data-driven choices through its state-of-the-art technology and exceptional optimization support. By pinpointing critical areas of focus, Oribi transforms your data into actionable strategies, allowing you to obtain insights that propel your business forward. Stay informed about market trends and stay ahead of changes without complication. The platform’s innovative Magic Events feature effortlessly monitors all user interactions on your website—be it clicks, form completions, page views, or purchases—thereby freeing you from reliance on developers. As a result, your team can act swiftly and autonomously to enhance business performance and drive significant results.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

GetTerms Yes 
MediaWiki Yes 
WordPress Yes 

Integrations

GetTerms No 
MediaWiki No 
WordPress No 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux Yes 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Open Web Analytics

Website

www.openwebanalytics.com

Vendor Details

Company Name

Oribi

Founded

2015

Country

United States

Website

oribi.io

Product Features

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

Product Features

Campaign Management

Channel Management Yes 
Contact Database No 
Email Marketing Yes 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign Yes 

Customer Journey Mapping Tools

Action Management No 
Attribution Modeling Yes 
Behavioral Analytics Yes 
Collaboration No 
Customer Profiles Yes 
Data Import / Export Yes 
Predictive Analytics Yes 
Surveys & Feedback No 
Templates No 

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics Yes 

Marketing Attribution

Attribution Modeling Yes 
Audience Segmentation Yes 
Conversion Tracking Yes 
Cross-Channel Attribution Yes 
Customer Journey Mapping Yes 
Multi-Touch Attribution Yes 
Predictive Analytics Yes 
ROI Tracking No 

Web Analytics

Campaign Management No 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking Yes 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking No 
Time on Site Tracking Yes 
User Interaction Tracking Yes 

Website Optimization Tools

Competitor Analysis No 
Content Management Yes 
Keyword Research Tools No 
Link Management Yes 
Performance Metrics Yes 
Problem Area Alerts Yes 

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