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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

NielsenIQ SmartStore provides valuable insights into shopper behavior that enable effective in-store product merchandising, enhance your influence with retailers, and keep you ahead of evolving shopper preferences. It allows you to replicate any in-store shopping scenario in a virtual setting. By utilizing a remote testing system, you can uncover the reasons behind purchasing decisions, equipping you with the necessary data to optimize aisles, departments, shelves, and overall store layouts to boost performance. Experience a revolutionary virtual shopping platform that significantly enhances research in the CPG and FMCG sectors. SmartStore facilitates the creation of highly realistic and engaging three-dimensional, 360-degree store simulations. Additionally, you can leverage immersive testing capabilities that keep you distinct from competitors, ensuring no disruption occurs on the shelf, all backed by solid data to support your strategic recommendations. This comprehensive approach not only empowers brands but also transforms the way retailers engage with their customers in a meaningful way.

Description

Design and personalize your virtual reality stores, adjusting everything from the front-end layouts to the arrangement of category aisle planograms. Speed up the establishment of your innovation lab by utilizing hyper-realistic virtual environments, where product, signage, and fixture models are efficiently managed in ReadySet. Study shopper behaviors swiftly and economically with eye-tracking technology that provides immediate and precise data. This approach to virtual reality marketing research will help you develop effective go-to-market strategies before making any physical investments. By streamlining the innovation process, you can more rapidly pinpoint in-store solutions that drive superior outcomes. Captivate retail partners and transform your shopper-approved concepts into reality through engaging and cutting-edge VR innovation and collaborative efforts. By integrating these techniques, you'll not only enhance your product offerings but also solidify your position in a competitive market.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

NielsenIQ

Country

United States

Website

nielseniq.com/global/en/solutions/smart-store/

Vendor Details

Company Name

ReadySet

Founded

2020

Country

United States

Website

readysetvr.com

Product Features

Product Features

Space Management

Change Management No 
Design Management No 
Floor Plans & Maps No 
For Offices No 
For Retail No 
Occupancy Management No 
Planogramming No 
Shelf Planning No 
Space Reservation No 
Usage Tracking / Analytics No 

Virtual Reality

Application Development No 
Augmented / Mixed Reality No 
Collaboration No 
Content Creation No 
Cross-Device Publishing No 
Drag & Drop No 
Immersive Training No 
Process Simulation No 
Product Visualization No 
Social Sharing No 
User Interaction Tracking No 
Virtual Meetings No 
Virtual Prototyping No 

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