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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

Advertising intelligence is essential for gaining a competitive edge in the marketplace. In the current intricate and saturated media environment, consumers are inundated with content across numerous platforms like never before. To maintain an advantage, businesses must rely on dependable advertising intelligence to formulate effective media strategies and set themselves apart from their rivals. However, how can you effectively oversee the advertising efforts of competing brands across all channels without extending your work hours significantly? Nielsen Ad Intel stands as the most extensive resource for advertising expenditure data at local, national, and international levels available today. Our platform empowers advertisers, agencies, publishers, and advertising platforms to track advertising activities across various mediums, including television, digital, audio, search engines, social media, print, outdoor advertising, and cinema. Furthermore, Ad Intel equips clients with the insights needed to successfully navigate this crowded media landscape, allowing them to recognize potential customers and evaluate brand strategies with clarity and precision. By utilizing our data, businesses can streamline their advertising efforts and enhance their overall market presence.

Description

OwnLocal's innovative interactive advertising technology, designed with mobile-first and adaptable IAB standard sizes, is set to transform the landscape of local digital marketing. This technology not only generates high-quality leads but also broadens audience reach on the web. With user-friendly reporting tools, advertisers can easily showcase the effectiveness and advantages of digital marketing to local businesses. The Origami platform enhances digital retention, creates consistent new revenue streams, and opens up various upsell opportunities within digital sales funnels. Additionally, it features an aesthetically pleasing online directory that provides comprehensive advertiser insights while being optimized for search engine indexing. Each advertising campaign generates dedicated landing pages that are continuously updated with valuable information from the print ads, ensuring better visibility in Google searches. The relationship between the frequency of print ads and online presence is clear: the more ads a business runs, the more it enhances its online discoverability. Furthermore, all products offered by OwnLocal come with robust and easy-to-understand reporting features, empowering advertisers to track their performance effectively. This comprehensive approach ensures that local advertisers can leverage digital strategies to maximize their growth potential.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AdClarity Yes 
Admetricks Yes 
Eyeota Yes 
Supermetrics Yes 

Integrations

AdClarity No 
Admetricks No 
Eyeota No 
Supermetrics No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Nielsen

Country

United States

Website

www.nielsen.com/solutions/media-planning/ad-intelligence/

Vendor Details

Company Name

OwnLocal

Country

United States

Website

www.ownlocal.com/products/

Product Features

Product Features

Local Marketing

Advertising Management No 
CRM No 
Email Marketing No 
Feedback Management No 
Live Chat No 
NAP Management (Name/Address/Phone) No 
Online Listings Management No 
PR Management No 
Reporting / Analytics No 
Review Management No 
SEO Management No 
Social Media Management No 
Store Locator No 
Website Management No 

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