Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Advertising intelligence is essential for gaining a competitive edge in the marketplace. In the current intricate and saturated media environment, consumers are inundated with content across numerous platforms like never before. To maintain an advantage, businesses must rely on dependable advertising intelligence to formulate effective media strategies and set themselves apart from their rivals. However, how can you effectively oversee the advertising efforts of competing brands across all channels without extending your work hours significantly? Nielsen Ad Intel stands as the most extensive resource for advertising expenditure data at local, national, and international levels available today. Our platform empowers advertisers, agencies, publishers, and advertising platforms to track advertising activities across various mediums, including television, digital, audio, search engines, social media, print, outdoor advertising, and cinema. Furthermore, Ad Intel equips clients with the insights needed to successfully navigate this crowded media landscape, allowing them to recognize potential customers and evaluate brand strategies with clarity and precision. By utilizing our data, businesses can streamline their advertising efforts and enhance their overall market presence.
Description
OwnLocal's innovative interactive advertising technology, designed with mobile-first and adaptable IAB standard sizes, is set to transform the landscape of local digital marketing. This technology not only generates high-quality leads but also broadens audience reach on the web. With user-friendly reporting tools, advertisers can easily showcase the effectiveness and advantages of digital marketing to local businesses. The Origami platform enhances digital retention, creates consistent new revenue streams, and opens up various upsell opportunities within digital sales funnels. Additionally, it features an aesthetically pleasing online directory that provides comprehensive advertiser insights while being optimized for search engine indexing. Each advertising campaign generates dedicated landing pages that are continuously updated with valuable information from the print ads, ensuring better visibility in Google searches. The relationship between the frequency of print ads and online presence is clear: the more ads a business runs, the more it enhances its online discoverability. Furthermore, all products offered by OwnLocal come with robust and easy-to-understand reporting features, empowering advertisers to track their performance effectively. This comprehensive approach ensures that local advertisers can leverage digital strategies to maximize their growth potential.
API Access
Has API
No
API Access
Has API
No
Integrations
AdClarity
No
Admetricks
No
Eyeota
No
Supermetrics
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Nielsen
Country
United States
Website
www.nielsen.com/solutions/media-planning/ad-intelligence/
Vendor Details
Company Name
OwnLocal
Country
United States
Website
www.ownlocal.com/products/
Product Features
Product Features
Local Marketing
Advertising Management
No
CRM
No
Email Marketing
No
Feedback Management
No
Live Chat
No
NAP Management (Name/Address/Phone)
No
Online Listings Management
No
PR Management
No
Reporting / Analytics
No
Review Management
No
SEO Management
No
Social Media Management
No
Store Locator
No
Website Management
No