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Average Ratings 0 Ratings
Description
Advertising intelligence is essential for gaining a competitive edge in the marketplace. In the current intricate and saturated media environment, consumers are inundated with content across numerous platforms like never before. To maintain an advantage, businesses must rely on dependable advertising intelligence to formulate effective media strategies and set themselves apart from their rivals. However, how can you effectively oversee the advertising efforts of competing brands across all channels without extending your work hours significantly? Nielsen Ad Intel stands as the most extensive resource for advertising expenditure data at local, national, and international levels available today. Our platform empowers advertisers, agencies, publishers, and advertising platforms to track advertising activities across various mediums, including television, digital, audio, search engines, social media, print, outdoor advertising, and cinema. Furthermore, Ad Intel equips clients with the insights needed to successfully navigate this crowded media landscape, allowing them to recognize potential customers and evaluate brand strategies with clarity and precision. By utilizing our data, businesses can streamline their advertising efforts and enhance their overall market presence.
Description
OwnLocal's innovative interactive advertising technology, designed with mobile-first and adaptable IAB standard sizes, is set to transform the landscape of local digital marketing. This technology not only generates high-quality leads but also broadens audience reach on the web. With user-friendly reporting tools, advertisers can easily showcase the effectiveness and advantages of digital marketing to local businesses. The Origami platform enhances digital retention, creates consistent new revenue streams, and opens up various upsell opportunities within digital sales funnels. Additionally, it features an aesthetically pleasing online directory that provides comprehensive advertiser insights while being optimized for search engine indexing. Each advertising campaign generates dedicated landing pages that are continuously updated with valuable information from the print ads, ensuring better visibility in Google searches. The relationship between the frequency of print ads and online presence is clear: the more ads a business runs, the more it enhances its online discoverability. Furthermore, all products offered by OwnLocal come with robust and easy-to-understand reporting features, empowering advertisers to track their performance effectively. This comprehensive approach ensures that local advertisers can leverage digital strategies to maximize their growth potential.
API Access
Has API
API Access
Has API
Integrations
AdClarity
Admetricks
Eyeota
Supermetrics
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Nielsen
Country
United States
Website
www.nielsen.com/solutions/media-planning/ad-intelligence/
Vendor Details
Company Name
OwnLocal
Country
United States
Website
www.ownlocal.com/products/
Product Features
Product Features
Local Marketing
Advertising Management
CRM
Email Marketing
Feedback Management
Live Chat
NAP Management (Name/Address/Phone)
Online Listings Management
PR Management
Reporting / Analytics
Review Management
SEO Management
Social Media Management
Store Locator
Website Management