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Description

Tap into a vast network of over 10 million moviegoers across the US and UK, connected to 350 million transaction records both online and offline, obtained from top cinema exhibitors. Build detailed profiles of potential audiences for your film by analyzing title-specific demographic, behavioral, and ticket purchase data from a comprehensive collection of 4,600 films. Utilize Movio’s innovative AI-driven moviegoer recommendation engine to effectively identify and engage with those most inclined to view your film through various digital, television, and social media platforms. Assess the effectiveness of your campaigns by linking performance metrics directly to actual ticket sales, allowing for a complete feedback loop. Optimize your media expenditures while leveraging actionable audience insights to refine future marketing efforts. Benefit from the expertise of Movio’s specialized team of data scientists, statisticians, and analysts, who provide advanced insights tailored for studios. Transition from merely demographic targeting to deeper connections with moviegoers by focusing on their genuine film-watching habits. Merge Movio’s cutting-edge machine learning algorithms with real-time data to gain robust insights into moviegoers and audiences, ultimately enhancing your film’s reach and impact. This comprehensive approach ensures that your marketing strategies are not only data-informed but also highly effective in driving ticket sales.

Description

Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.