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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Meridian, a mobile application software platform developed by Aruba, a subsidiary of Hewlett-Packard Enterprise, enables various public-facing enterprises such as retailers, hotels, casinos, resorts, airports, hospitals, and convention centers to enhance or develop mobile applications that effectively connect with their visitors through their smartphones. By utilizing Meridian, these establishments can provide users with location-specific information, including maps, step-by-step directions, tailored details about the venue, and notifications based on proximity while they are on-site. The platform features the cloud-based Meridian Editor, a software-as-a-service (SaaS) content management system (CMS) that allows venues to manage the content for their Meridian-powered applications effortlessly. With the AppMaker capabilities, venues can easily construct a comprehensive app from the ground up, integrating location-aware functionalities that significantly elevate the level of engagement for visitors. This innovative approach not only enhances the user experience but also fosters a deeper connection between venues and their patrons.

Description

MeridianLink® Engage helps financial institutions accelerate growth and deepen engagement by transforming core and third-party data into actionable insights. Through behavior-based segmentation, this banking personalization solution delivers message-driven campaigns across lending, deposits, and card products. With MeridianLink Engage, institutions can strengthen relationships, drive measurable revenue, expand share of wallet, and clearly demonstrate marketing’s impact on the bottom line.  Behavior-Based Segmentation Uncover high-value growth opportunities by identifying consumers based on real behaviors, so every message drives stronger engagement and higher conversion. Cross-Sell Capabilities Boost portfolio growth by pinpointing the best moments to retain at-risk accounts, re-activate dormant users, and cross-sell products that expand relationships and revenue. Smart Campaign Management Increase marketing efficiency with intuitive, automated targeting rules that streamline execution, reduce manual effort, and scale personalized campaigns with ease. Data-Driven Personalization Turn core and third-party data into highly personalized campaigns that increase relevance, boost conversion rates, and accelerate long-term accountholder value. Mine application, LOS, and credit data to identify actionable cross-sell opportunities. Real-Time Campaign Reporting Track pre- and post-campaign behaviors, measure conversions, and optimize outreach with clear performance insights that encourage greater ROI. Use reports’ recommended actions and predictive outcomes to further refine campaigns.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

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Screenshots View All

No images available

Integrations

Checkmk Yes 
Eptura Yes 
MeridianLink Consumer No 
MeridianLink Insight No 
MeridianLink Mortgage No 
MeridianLink One No 
MeridianLink Opening No 
Modo Yes 
Switch Automation Yes 
The CXApp Yes 

Integrations

Checkmk No 
Eptura No 
MeridianLink Consumer Yes 
MeridianLink Insight Yes 
MeridianLink Mortgage Yes 
MeridianLink One Yes 
MeridianLink Opening Yes 
Modo No 
Switch Automation No 
The CXApp No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Schedule a demo to see the solution in action and receive a customized pricing plan tailored to your organization's unique needs and goals.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Aruba Networks

Website

www.arubanetworks.com

Vendor Details

Company Name

MeridianLink

Founded

1998

Country

United States

Website

www.meridianlink.com/products/engage/

Product Features

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Mobility

App Management Yes 
Barcode Scanning No 
Compliance Management No 
Content Management No 
Data Collection No 
Data Management Yes 
File Management No 
Forms Automation No 
Mobile Messaging Yes 
Remote Access No 
Remote Systems Monitoring No 

Product Features

Financial CRM

Account Alerts No 
Asset Management No 
Expense Tracking No 
Household Tracking No 
Influence Tracking No 
Lead Management Yes 
Marketing Management Yes 
Relationship Tracking No 
Team Assignments No 
Territory Management No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Alternatives

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