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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Maximus serves as a comprehensive platform for marketing mix modeling, advanced analytics, and measurement. Constructed with R, it leverages cutting-edge machine learning and statistical techniques. The platform evaluates past marketing activities to determine their impact on sales and ROI, while also forecasting future outcomes. It offers both automated and manual modeling options, enhanced by a recommender system that identifies the best-fitting models. Users can easily compare various models and adjust variables as needed. Additionally, it allows for the categorization of variables, including media, promotions, and seasonal effects. Detailed reports and visual charts illustrate the contributions to sales, making it a valuable tool for marketers seeking data-driven insights. This combination of features ensures that marketers can make informed decisions based on robust analytics.

Description

Roasberry serves as an all-encompassing marketing intelligence platform aimed at simplifying the data analysis process for ecommerce marketers. It effortlessly connects with various platforms such as Shopify, Meta Ads, Klaviyo, Pinterest Ads, Google Ads, and Google Analytics, creating a unified space for managing and optimizing advertising campaigns. Among its noteworthy features are ad analytics that help track and enhance ROI, pixel tracking that ensures precise cross-platform conversion attribution, and customer journey mapping designed to boost user engagement. Furthermore, the platform includes visitor segmentation capabilities for crafting personalized campaigns and features 'Ask Berry,' an AI-powered tool that provides immediate, data-informed marketing insights. With its user-friendly interface and sophisticated attribution models, Roasberry enables brands to assess their most effective sales funnels, thereby facilitating easier data-driven decision-making. Moreover, it offers growth-focused integration solutions and technologies that equip businesses with versatile integration options, ensuring they remain agile in a competitive marketplace. Ultimately, Roasberry stands out as a vital resource for ecommerce marketers seeking to harness the power of their data effectively.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Ads No 
Google Ads No 
Google Analytics No 
Klaviyo No 
Meta Ads No 
Pinterest Ads No 
Shopify No 
ikas No 

Integrations

Facebook Ads Yes 
Google Ads Yes 
Google Analytics Yes 
Klaviyo Yes 
Meta Ads Yes 
Pinterest Ads Yes 
Shopify Yes 
ikas Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$149 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Sapience

Website

www.sapience.ae/marketing-mix-modeling-tool/

Vendor Details

Company Name

Roasberry

Founded

2023

Country

Turkey

Website

www.roasberry.com

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Attribution

Attribution Modeling No 
Audience Segmentation No 
Conversion Tracking No 
Cross-Channel Attribution No 
Customer Journey Mapping No 
Multi-Touch Attribution No 
Predictive Analytics No 
ROI Tracking No 

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