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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

Matchbook serves as an innovative identity enhancement platform designed for advertisers and marketers, enabling them to correlate first-party data with fresh digital signals to improve their reach across multiple devices, optimize retargeting efforts, and enhance the accuracy of online-offline attribution. By leveraging vast amounts of aggregated, consented data derived from locations, IP addresses, and Mobile Advertising IDs (MAIDs), it creates precise identifier databases that facilitate the connection of physical locations with IPs and MAIDs, while also integrating additional spatial indices such as postal codes or geohashes. This powerful tool supports a variety of applications, including targeted advertising on connected TV (CTV/OTT), effective cross-software targeting and retargeting, account-based marketing strategies, evaluating campaign performance, enhancing identity graphs, and broadening audience reach beyond the confines of first-party data. Furthermore, Matchbook offers customizable matching parameters and historical context options, empowering clients to refine and personalize their results according to specific strategies and goals. As a result, advertisers can achieve a more cohesive and effective marketing approach across different channels.

Description

Our proprietary B2B-to-consumer ID graph offers the most extensive audience data in the industry, allowing you to create audiences that can be as broad or as specific as you desire. You can effectively connect with the same individual in both their professional and personal environments, utilizing various channels and devices through any sales or marketing platform. Our ID graph enables precise, comprehensive, and extensive B2B targeting capabilities. You can effortlessly export your audience for a wide-reaching impact across multiple channels, including programmatic advertising, display, social media, email, CTV, phone outreach, and direct mail. By linking billions of records, we facilitate accurate connections between professional and consumer profiles, which empowers your B2B campaigns whether you are making calls, sending emails, or executing digital ads. No other provider of B2B data rivals the functionality offered by our exclusive in-house business-to-consumer ID graph, which is integrated into our all-encompassing data licensing solutions. This unique capability significantly enhances your marketing efforts and ensures maximum effectiveness.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Facebook
GitHub Student Developer Pack
LinkedIn
Salesforce
The Trade Desk

Integrations

Facebook
GitHub Student Developer Pack
LinkedIn
Salesforce
The Trade Desk

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Matchbook

Founded

2018

Country

United States

Website

www.matchbookdata.com

Vendor Details

Company Name

NetWise

Founded

2011

Country

United States

Website

www.netwisedata.com

Product Features

Product Features

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Alternatives

Alternatives

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